Project Management Experience Project description: The implementation of Company's website (e-market) based on hybris software Responsibilities: Project Management from the Contractor's Side. End-to-end project coordination. Management of Customer's expectations. Development & Delivering of the presentations. Coordination of project team working. Document's flow management. Technical & Project document's design & development. Development of HR (project team) motivation programs. Marketing Experience Building Up of long I short term marketing strategy. Developing and supporting marketing & brand strategy. Building & Development of demand generation strategy. Planning and monitoring marketing budget. Developing and supporting corporate identity. Management of local agencies (advertisement agencies, publishing houses, marketing agencies etc). Development of technical design instructions. e-mail marketing (creation I execution I analysis). Evaluation of terms & resources. Full Analysis of Company's marketing activity. Brand & PR Experience IT Business PR. Copyrighting. In-company PR- HR. Event-management. Development and support of corporate identity. Coordination and support of digital projects. WEB Design Experience Developing and supporting company's website (redesign, content management). Developing and supporting corporate web portal (redesign, content management). Development of new chapters/pages. WEB Site Administrator Experience Content Management. Development & Customization. Website Integration with different resources (company web portal, e-mail marketing platforms) Analytics. Generating and revising webpage. POSM Design Experience Developing and supporting corporate identity. Developing POSM: leaflets, brochures, banners, rollups, booklets etc. Event Management Experience End-to-End organization of Business breakfasts, Open Doors, Conferences, Forums in terms of Company's demand generation strategy.

Administrative supportPersonal Assistance to CEOIn-company PR - HRTravel managementTranslationsDocuments flow management

PR part • Story development and pitching for specific Public Relations projects. • Research, draft and coordination of the distribution of selected press releases, as well as translate press releases to English. • Ensuring all press releases are up-to-date, accurate and accessible by media. • Answering surveys and inquiries from media. • Assisting public relations support of Corporate Social Responsibility Committee initiatives. • Coordination between hotel and regional/corporate Public Relations offices and agencies whenever necessary. • Developing social media strategies and messages for the year; monitoring fans’ comments and providing relevant responses, when required. • Ensuring hotel information is updated regularly on the intranet, kempinski.com, hotel’s press room and relevant online publications. • Overseeing the production and execution of external hotel newsletter. Approving editorial content of newsletter. E-commerce part Website Management • Ensuring website content (picture and text) is always up to date in all languages available, according to the corporate standards, and as per the CMS guidelines (on Kempinski.com and gha.com) • Liaising with the corporate office for deploying website enhancements and functionality upgrades. • Reviewing the ranking of the hotel website on search engines, and update the hotel website with relevant search terms and adequate keyword frequency to ensure that the hotel website gets the best possible natural page rank in the languages available.• Updating and optimizing meta descriptions and tags• Preparing and sending, with regular frequency, corporate Email Newsletters to all qualified guests/individuals that have subscribed to receive the hotel e-newsletter. • Assisting Revenue Directors/Managers in optimizing up sell messaging during guest reservation cycle. • SMM• Assisting on matters related to creative and media planning for PPC and display campaigns.

Developing and supporting marketing & brand strategy.Rebranding.Branding & PR.Developing and supporting web-site (redesign, content management).Developing and supporting corporate identity.Management of local agencies (advertisement agencies, publishing houses, marketing agencies etc).Developing POSM.Monitoring competitors (Pricing, Promotions, PR, Channel activities).Product presentations and trainings.

• Maintaining relationships with existing clients. • Acquiring new clients.• Increasing sales volume.• Building up and segmentation of the clients' database.