Mariana Saddakni

Mariana Saddakni Email and Phone Number

Current Engagement: Fortune 50 Fintech – Platform Adoption and Customer Success @ JPMorganChase
New York, NY, US
Mariana Saddakni's Location
New York City Metropolitan Area, United States, United States
About Mariana Saddakni

As a leader in the rapidly evolving digital landscape, I harness the power of artificial intelligence to help mid-sized businesses navigate and conquer complex business technology challenges. My expertise lies in steering organizations towards leveraging AI to bolster their competitive edge, ensuring they’re not just participants but industry leaders.CEOs, startup teams, and technology leaders turn to me to guide them through massive technology changes–from conceptualization and roadmapping to implementation and evangelism. I’ve built a reputation for helping leaders and cultures embrace new ways of thinking and doing. A few ways I help business leaders embrace AI…>> Expand Business Reach with AI: Using AI for predictive analytics and market insights, I identify growth opportunities to enhance our competitive edge.>> Redesign Structures for Enhanced Experiences: I integrate AI to improve customer and employee experiences, streamlining processes for efficiency and satisfaction.>> Innovate with AI for Engagement: By adopting AI technologies, I enhance engagement and personalization for both employees and customers.>> Create AI-Enabled Standards for Global Service Excellence: Utilizing AI, I establish and maintain high-quality service standards, ensuring excellence across all operations.In leading with an AI-first mindset, my goal is to solve current challenges and reimagine what's possible. This means continuously exploring how AI can drive innovation, efficiency, and growth while maintaining our commitment to delivering exceptional value to our customers and empowering our employees. ↘️ With AI, we're not just adapting to the future but creating it.

Mariana Saddakni's Current Company Details
JPMorganChase

Jpmorganchase

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Current Engagement: Fortune 50 Fintech – Platform Adoption and Customer Success
New York, NY, US
Mariana Saddakni Work Experience Details
  • Jpmorganchase
    Current Engagement: Fortune 50 Fintech – Platform Adoption And Customer Success
    Jpmorganchase
    New York, Ny, Us
  • Saddakni & Co. Ai-Led Transformation
    Founder & Partner
    Saddakni & Co. Ai-Led Transformation Jan 2023 - Present
    New York, Ny, Us
    We're the TIGER team that'll expedite your AI journey. Our AI-led transformation (ALT) services are designed to empower companies to harness the transformative power of artificial intelligence in today's rapidly evolving digital landscape. We strategize on AI go-to-market initiatives, ensuring alignment and activation for sustainable growth, efficiency gains, competitive advantage, and human-centric digital innovation that increases your bottom-line revenue.
  • Terrapinn
    Wca World Communications Awards Judge
    Terrapinn Mar 2024 - Present
    London, Gb
    Industry Awards Judge for the **2024 World Communication Awards.**Communities Award and AI Excellence Award.www.worldcommsawards.com
  • Vrio Corp.
    Technology & Strategic Global Operations
    Vrio Corp. Jan 2022 - Jun 2023
    Dallas, Texas, Us
    • Successfully steered a complex spin-off, detaching operations from the AT&T enterprise and integrating into a new cultural and technological framework. • Led technology operations strategy for digital products, spearheading partnerships and unlocking growth avenues. • Responsible for a $100M P&L, fostering collaboration with internal and external stakeholders.Achievements include:• Pioneered operational integration of digital products, technology, and vendor services into Vrio post-acquisition. • Seamlessly managed new operations processes, endorsed best practices and maintained business continuity.• Championed business value and trust within the new corporate culture and leadership. • Navigated post-acquisition challenges, ensuring core operations and services remained unaffected.
  • At&T
    Global Head Of Product, Customer Experience & Operations
    At&T 2020 - Jan 2023
    Dallas, Tx, Us
    Responsibilities:• Lead global tech, customer experience, and success initiatives.• Influence internal/external stakeholders towards innovation and growth.• Manage a substantial global technical budget.• Oversee 100+ vendor partnerships for strategic initiatives.• Foster collaboration with tech tribes, finance, vendors, and leadership.Achievements:• Pioneered consumer-centric digital strategies, yielding a 300% engagement increase and 40% cost reduction year-over-year.• Launched the "Voice of the Customer" initiative, leveraging feedback for change, boosting NPS by 15+ points.• Developed a strategy for OKRs through a hybrid data platform, enhancing acquisition, retention, and global team performance.Culture:AT&T champions open communication, innovation, and a growth mindset in a dynamic, agile environment.
  • At&T
    Global Principal, Digital Platforms & Technology, Consumer Experience & Customer Success
    At&T 2015 - 2020
    Dallas, Tx, Us
    Responsibilities included: • Leading a consumer-facing portfolio of digital platforms for social media and mobile apps and managing a rapidly expanding team, growing from 8 to 100+ employees.• Leading the vision for a unified customer success strategy across global business units; establishing new relationships and executing a multi-layered loyalty campaign that increased product adoption and added 4 new regions totaling 2M new customers.• Selected to architect, pilot, and launch revolutionary new CRM program. Project included technology, operations, and business modeling able to be scaled globally. Implemented AT&T best practices for customer success; this increased operational productivity by 30% for all markets.• Creating a new global social capability, defining operating models and governance to centralize strategy and influencers, increasing organic search and web traffic and resulting in 600+ trending topics on Twitter annually with earned media value of $12M. • Acting as a key member of the Center of Excellence to support AT&T’s acquisition of DIRECTV; focused on consumer engagement and digital marketing; established and implemented consumer experience best practices across all global markets to ensure top tier CX for digital channels.
  • Directv
    Global Digital Strategy & Marketing Group Manager
    Directv 2009 - 2014
    El Segundo, Ca, Us
    Brought on to establish a new digital global division for developing and leading a consumer-facing portfolio of websites and mobile apps. I grew the digital department from a team of 4 to 45+ cross-functional people, including developers, UX/CX, digital marketing, content, research, analytics, and customer care. Achievements included: • Launching the online brand presence globally to drive strategic revenue and profitability targets for accelerated growth across 9 countries. Successfully delivered 2X revenue and 3X profit goals annually.• Delivering an improved customer experience and monetization strategy that drove increased average time spent on site by +40% and improved online engagement by +50%• Implementing a data-driven segmentation content approach for executing digital marketing campaigns across global markets, improving web traffic and increasing customer acquisition by 50%.
  • Ogilvy Interactive
    Creative Director
    Ogilvy Interactive Oct 2006 - 2009
    New York, Ny, Us
    I led large-scale integrated marketing and product development initiatives for brands including American Express, Deloitte, IBM, Kraft, Lenovo, Unilever, Van Kampen and Wyeth. I directed a team of creatives, content strategists, developers and film producers and collaborated with cross-functional groups to create award-winning campaigns. My successes included:• Expanding the creative practice into a 360º marketing experience, training and mentoring internal teams while collaborating with clients to expand offline creative into digital strategies and campaigns. • Developing one of the first online communities for a Unilever product, creating awareness and supporting brand-building efforts for thousands of new users.• Creating an interactive storytelling strategy for Deloitte to attract a targeted workforce, driving engagement and increasing awareness among potential new employee

Mariana Saddakni Skills

Customer Experience Direct Marketing Digital Innovation E Commerce Social Media Strategic Partnerships Digital Product Development Digital Transformation International Management Experience Digital Strategy Brand Development Executive Management Graphic Design Data Management User Experience Audience Development Mobile Marketing Brand Awareness Digital Media Interaction Design Content Marketing Communication Web Analytics Digital Marketing Advertising Integrated Marketing Customer Relationship Management Strategy Interactive Marketing New Media Consumer Engagement Online Advertising Business Planning Interactive Advertising Content Strategy Operations Management Business To Business Program Management Marketing Social Networking P&l Management Creative Strategy New Business Development Change Management Product Management Systems Thinking Social Media Marketing Creative Direction Email Marketing Business Strategy Management Art Direction User Interface Design Information Architecture Project Management Marketing Strategy Analytics Brand Management Organizational Leadership Entrepreneurship

Mariana Saddakni Education Details

  • Parsons School Of Design - The New School
    Parsons School Of Design - The New School
    Media & Technology
  • University Of Buenos Aires
    University Of Buenos Aires
    Strategic Design Management

Frequently Asked Questions about Mariana Saddakni

What company does Mariana Saddakni work for?

Mariana Saddakni works for Jpmorganchase

What is Mariana Saddakni's role at the current company?

Mariana Saddakni's current role is Current Engagement: Fortune 50 Fintech – Platform Adoption and Customer Success.

What is Mariana Saddakni's email address?

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What is Mariana Saddakni's direct phone number?

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What schools did Mariana Saddakni attend?

Mariana Saddakni attended Parsons School Of Design - The New School, University Of Buenos Aires.

What are some of Mariana Saddakni's interests?

Mariana Saddakni has interest in Children, Economic Empowerment, Civil Rights And Social Action, Environment, Education, Poverty Alleviation, Science And Technology, Arts And Culture, Health.

What skills is Mariana Saddakni known for?

Mariana Saddakni has skills like Customer Experience, Direct Marketing, Digital Innovation, E Commerce, Social Media, Strategic Partnerships, Digital Product Development, Digital Transformation, International Management Experience, Digital Strategy, Brand Development, Executive Management.

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