Marianna Correa, Msma

Marianna Correa, Msma Email and Phone Number

Social Media Marketing Specialist @ Wacom Technology Corp.
Hawthorne, CA, US
Marianna Correa, Msma's Location
Hawthorne, California, United States, United States
Marianna Correa, Msma's Contact Details

Marianna Correa, Msma work email

Marianna Correa, Msma personal email

n/a
About Marianna Correa, Msma

An innovative Marketing Strategist with an entrepreneurial vision with 8+ years of experience creating and executing data-driven marketing plans for start-ups. Specializes in establishing and launching campaigns across social media platforms, digital ads, email marketing, content creation, a/b testing, and video editing. As a passionate community builder, I use my expertise in authentic storytelling paired with an analytical strategy to grow networks that establish strong business foundations for up-and-coming companies. I test, learn, and adjust until I exceed client expectations.Marketing Skills: Tableau, Salesforce, HubSpot, Adobe Suite, Canva, Squarespace, Google Analytics, Google Ads, A/B Testing, Conjoint Analysis, Social Media Analytics (Nodexl & Netlytic, Dash Hudson, Facebook Creator Studio, Later, Hootsuite), Email Marketing, SEO, Synthetic Control Experiment, Switch Back Experimentation, Sentiment Analysis, Pricing Analytics, Market Research & AnalyticsAnalytical Skills:Machine Learning Models: Regression Models (Linear, Logistic, Ridge, Lasso, Decision Tree, Random Forest, Support Vector Machines), Classification Models (SVC, Decision Tree, Random Forest, KNN)Modeling Techniques: Model Selection & Regularization, Dimension Reduction & Positioning strategy, Clustering Analysis (K-Means), Text Mining, and Deep Learning.Statistical Models: Hypothesis Testing, ANOVA, Chi-square, SPSS Coding, Re-coding, Frequency & Descriptive Analysis, Cross Tabs & Compare Means Analysis, Correlation & Bivariate Regression.Languages & Tools: Python: pandas, NumPy, matplotlib, scikit-learn, seaborn, statsmodelsSQL: Joins, Grouping, Insert & Update functions

Marianna Correa, Msma's Current Company Details
Wacom Technology Corp.

Wacom Technology Corp.

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Social Media Marketing Specialist
Hawthorne, CA, US
Marianna Correa, Msma Work Experience Details
  • Wacom Technology Corp.
    Social Media Marketing Specialist
    Wacom Technology Corp.
    Hawthorne, Ca, Us
  • Latinx Mktg
    Founder・Senior Social Media Strategist & Content Creator
    Latinx Mktg Oct 2020 - Present
    Los Angeles, California, United States
    Founded and established a business plan that grew to a 5-figure business Develop sales funnels and segmentation to improve marketing plans and overall performance for 100+ clientsOversee 3 team members and lead project management for monthly goals in order to ensure everyone is motivated & high performingStrategize and collaborate with social media managers, email marketers, web designers, videographers, and project managers Analyzed KPIs weekly to ensure strategies are performing and meeting monthly goalsFeatured in WeAllGrowLatina, Elevating La Cultura Podcast, Later Media
  • Leeaf.La
    English & Spanish Marketing Instructor Leeaf (Los Angeles Economic Equity Accelerator & Fellowship)
    Leeaf.La Oct 2024 - Present
    Los Angeles, California, United States
    As an English and Spanish Instructor with LEEAF, I have the opportunity to teach marketing fundamentals to small business entrepreneurs throughout the Los Angeles area. LEEAF, powered by Cal State LA—ranked #1 nationally for upward mobility—invests in underserved communities by equipping entrepreneurs of color with the skills and resources needed to grow their businesses and drive economic revitalization.My role focuses on guiding business owners through essential marketing strategies and tools to help them succeed in today’s competitive landscape. I lead workshops that cover a range of topics, from building strong brands to digital marketing and crafting effective marketing plans.Courses I teach include: • Marketing Fundamentals – Spanish/English • Marketing Research & Segmentation – Spanish /English • Building Your Brand – Spanish /English • Digital Marketing – Spanish/English • Craft Your Marketing Plan – Spanish/EnglishThrough these workshops, I’m passionate about helping entrepreneurs overcome financial, social, and emotional barriers, as well as contributing to a supportive network of business leaders in LA.
  • Colorwave
    Tech Innovation, Startup & Venture Capital Fellow
    Colorwave Mar 2024 - Apr 2024
  • The Healing Gem
    Email Marketing Specialist
    The Healing Gem Jul 2020 - May 2021
    Customized email marketing efforts for all products and events. Creating welcoming sequences for new customers as well as sales sequences for annual sales and events. Lead on design, copy, strategy, and execution.
  • Social Media Relations
    Social Media Manager
    Social Media Relations Dec 2020 - Jan 2021
    Worked on a client's social media team to increase overall engagement. Through our efforts, we were able to boost clients' engagement rate by 2% after reversing previous tactics that drained the overall community engagement.
  • Diosa León
    Social Media Marketing Consultant
    Diosa León Jan 2020 - Dec 2020
    Greater Los Angeles Area
    Lead social media manager who collaborated with content creators, UGC creators, designers, and management. Through an effective content strategy, we were able to grow the audience organically 2000+ and maintain an engagement rate of 18%.
  • Career Expansion, Inc.
    Marketing Manager
    Career Expansion, Inc. Jul 2018 - Jul 2020
    Inglewood, California
    - Managed the program in its entirety: recruitment, enrollment, classroom/teachers, job placement and receiving funding.- Created an efficient proccess for submitting CRITAs and ITAs in order to receive funding within a specific time frame. Increased funds by 300%. - Developed an online presence for the company by designing and managing social media marketing efforts through Twitter, Instagram, Linkedin, and Facebook. Designed and computed all changes to the company website via Wix.com- Expanded recruitment options by creating job postings via Indeed and ZipRecruiter to enroll and recruit students. Developed an online application function within the company website to streamline the student qualification process. - Generated mobile-friendly communications between all alumni by initiating text message blasts, online applications, email marketing campaigns, and a website portal which resulted in improvement of placement by 20 %.- Improved networking by creating a monthly email marketing campaign surrounding funding sources, job postings, and employers. - Generated a synonymous brand awareness throughout all media both digital and traditional marketing.
  • Worldwide Produce
    Marketing Coordinator/ Buyer Support
    Worldwide Produce Mar 2018 - May 2018
    Los Angeles, California
    - Boosted sales by 20% and added several chefs/clients to the roster through the 1st Annual WWP Food Show. 70 vendors and 500+ attendees attended the show. Collaborated with the Marketing Coordinator to meet minimal 15% boost in sales (similar to KPI’s). - Grew email click rate by 8-10%. Implemented, created and distributed our weekly Hot Sheet and Green Grocer through Constant Contact. - Executed a strategic social media plan that would promote WWP, the vendors, the farms, and the new products. - Collaborated with 30 sales reps across California providing them with several points of sale advertisement sheets created to promote new vendors/products. Organized sample boxes for sales reps by communicating efficiently with national/ international vendors. Analyzed the impact of sample boxes on sales on a monthly basis. There were no KPI’s but we always aimed to increase product sales by increasing the number of products used per chef.- Buyer Support included purchasing UNFI on a weekly basis. I inputted purchase orders, tracked shipping, and ensured successful delivery.-Buyer Support also included administering an email account that would receive questions/concerns for buyers regarding the market. -Created a coding system for new products to input them into Produce Pro. The code generated was differentiated by the product type, commodity, and quantity. I created and inputted close to 500 codes.
  • Greenspire
    Marketing Associate
    Greenspire Dec 2017 - Feb 2018
    Los Angeles, California
    - Top saleswoman within our sector within the first month of hire. Set 15 appointments with clients leading to 10 sales.- Averaged 3-5 appointments per week. Built sustainable relationships and engaged customers by using sales techniques. - Organized records and appointments set in ZOHO CRM.- Promoted different programs included in the Energy Independence and Security Act of 2007 to entitled homeowners of Southern California.
  • Omeza
    Marketing Intern
    Omeza Apr 2017 - Jun 2017
    San Luis Obispo, California
    - Strategized an analytical effective branding message with thorough research that would connect the target market with the company.- Executed a competitive analysis, in order to ensure success among venous leg ulcer skincare products in the market.-Strategically planned and outlined traditional/tv/digital marketing tactics such as social media, website, and advertising from research to ensure success among competitors.
  • Edventure Partners
    Social Media Marketing Intern
    Edventure Partners Sep 2016 - Dec 2016
    - Received an honorable mention out of 105 schools in the National Social Media Competition for Homeland Security/Facebook. Ran a successful social media campaign across campus to inform students about violent extremism. Worked with a cross-functional team as a project manager. - Executed 6+ strategical tactics simultaneously: Social Media, Information Booth, Farmers Market Booth, Panel Event, The Website/ Video and Pledge.- The campaign reached 45 different countries and resulted in 400,000 impressions throughout all tactics.- Budgeted $2,400 from sponsors and allocated the funds towards advertising ($974.37), campaign strategy ($152.85), social media ($945.53), and research ($50). This budget resulted in 175+impressions per $1 spent.
  • Itsgood2Bme Fashion Consulting & Image Management
    Marketing And Business Development Intern
    Itsgood2Bme Fashion Consulting & Image Management Jun 2015 - Dec 2015
    Greater Los Angeles Area
    - Grew the company’s social media by 58 followers within the first 3 months. Received 10 new B2B clients from social media. Managed the company's social media accounts and strategized a plan to grow a social media presence. - Researched over 50 events to attend and promote the business. Communicated with venues and booked space for the company. Organized a professional event for clientele and prospects. Planned venue, food, decor, for 35 invitees.- Website design and photo shoot ideas for social media/website were chosen to represent Unchained Culture among 5 other interns and resulted in boosting sales by 25%. Presented to owners on how to re-brand clients on a weekly basis. Established plans to re-brand for 5 other clients.- Exceeded CEO’s expectations and was promoted to Intern Manager and oversaw the success of 5 interns hired during the Fall of 2015.
  • Northrop Grumman Corporation
    Quality Analyst Intern
    Northrop Grumman Corporation Jan 2013 - May 2013
    El Segundo, Ca
    - Explored the different positions available as a Quality Assurance Engineer- Presented to my mentor on a weekly basis about my experience in each position I was placed in- Filed weekly reports for my mentor from the different engineers he oversaw- Designed aircraft tools that would ensure precise measurements - Tested several tools that would ensure that aircraft parts were in pristine condition

Marianna Correa, Msma Skills

Microsoft Office Customer Service Microsoft Excel Management Microsoft Word Powerpoint Public Speaking Project Management Leadership Marketing Social Networking Facebook Social Media Time Management Marketing Strategy Microsoft Powerpoint Teamwork International Marketing Market Research Data Analysis Social Media Marketing Sales Research Advertising Communication Strategic Planning Digital Marketing Product Marketing Online Marketing Marketing Management Customer Relationship Management Sales Management

Marianna Correa, Msma Education Details

Frequently Asked Questions about Marianna Correa, Msma

What company does Marianna Correa, Msma work for?

Marianna Correa, Msma works for Wacom Technology Corp.

What is Marianna Correa, Msma's role at the current company?

Marianna Correa, Msma's current role is Social Media Marketing Specialist.

What is Marianna Correa, Msma's email address?

Marianna Correa, Msma's email address is mm****@****oly.edu

What schools did Marianna Correa, Msma attend?

Marianna Correa, Msma attended California State University, Long Beach, Ucla Extension, California Polytechnic State University-San Luis Obispo, Université Lumière Lyon 2.

What are some of Marianna Correa, Msma's interests?

Marianna Correa, Msma has interest in Education.

What skills is Marianna Correa, Msma known for?

Marianna Correa, Msma has skills like Microsoft Office, Customer Service, Microsoft Excel, Management, Microsoft Word, Powerpoint, Public Speaking, Project Management, Leadership, Marketing, Social Networking, Facebook.

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