María Puchuri Email & Phone Number

Madrid

BeBot is a conversational design company dedicated to bringing bots to life and making them both useful and unique. As the CUX leader, my focus is on ensuring that conversational experiences are functional, natural-feeling, and foster strong connections with people. We firmly believe that bots without design and personality are mere machines, which is why we're passionate about infusing them with life and character. Let's bring them to life!

Latin America

Pannonica is a network of experts from design, communication, and developers who are passionate problem-solvers with extensive experience. Our services include UX design, content design, conversational design (chatbots), and in-company training courses.Our goal is to add value and design exceptional experiences for digital products and services. As a consultant, my approach is to thoroughly comprehend the challenges at hand and gather the most fitting team to tackle them head-on.

Over the years I've perfected my expertise in various aspects of UX, including UX, UX Content, and most recently, Conversational UX. I've been involved with chatbots since 2012 and gained and mastered experience in conversational design. Drawing on my expertise, I joined the team advising on the government's chatbot strategy. Specifically, I played a key role in developing the content strategy for BOTI, a chatbot designed to give information from over 25 government departments and redirect chat conversations to human agents at 7 call centers.

I had the privilege of leading the first-ever UX team within the government. In under a year, our team doubled in size and was assigned the experience design of over 20 digital products. Our aim was to shift the focus of government services from institution-centric to people-centric.

Argentina

Designing people-centered experiences felt natural. It was clear to me that if I designed something for someone else, those groups of people would have to try it, provide feedback, and help me improve my work. With this mindset, I successfully led digital initiatives with a user-centric focus. I became a self-taught UX designer and developed a deep passion for it!

My job entails creating helpful content for individuals and generating content for the customer support chatbot. I strive to make it easier for citizens to navigate city procedures and complaints.

My first encounter with the design of amazing products. I couldn’t believe the level of usability that these devices have. However, I wanted to do something that had a more social impact.

I tried in the advertising industry, but it didn't quite resonate with me. Although the people I worked with were the most creative folks I knew, I didn't feel compelled to promote products that people didn't truly need. Despite understanding the potential impact of advertising, it just wasn’t for me.

I began my professional journey as a reporter for TN television channel, but it wasn't a good fit for me. Nonetheless, it did help me cross out something I knew I didn't want to pursue in the future.

Digital Marketing, Marketing

Seminario De Líderes En Políticas Públicas

Bachelor Degree In Social Communications, Social Studies, Ciencias Sociales