María Rojo

María Rojo Email and Phone Number

Corporate and Digital Communication Senior Manager @ Coca-Cola Europacific Partners
Madrid, ES
María Rojo's Location
Greater Madrid Metropolitan Area, Spain
About María Rojo

I don’t want to be perfect; I want to be different and transformative

María Rojo's Current Company Details
Coca-Cola Europacific Partners

Coca-Cola Europacific Partners

View
Corporate and Digital Communication Senior Manager
Madrid, ES
María Rojo Work Experience Details
  • Coca-Cola Europacific Partners
    Corporate And Digital Communication Senior Manager
    Coca-Cola Europacific Partners
    Madrid, Es
  • Coca-Cola Europacific Partners
    Corporate & Digital Communication Senior Manager
    Coca-Cola Europacific Partners Jan 2023 - Present
    Madrid, Comunidad De Madrid, España
  • Calidad Pascual
    Head Of Media Relations And Internal Communication
    Calidad Pascual Aug 2018 - Jan 2023
    Madrid Y Alrededores, España
    En 2018 se me asigna, junto a mi función de Responsable de Relaciones con los Medios, la coordinación de la Comunicación Interna de la compañía con los retos de transformar la comunicación a nuestras personas a través de nuevos canales y formatos, convertir a nuestros empleados en embajadores de marca y mejorar el Employer Branding de la compañía.- Elaboración de plan anual de Comunicación Interna (dentro del Plan Global de Comunicación).- Gestión diaria de la newsletter interna de la… Show more En 2018 se me asigna, junto a mi función de Responsable de Relaciones con los Medios, la coordinación de la Comunicación Interna de la compañía con los retos de transformar la comunicación a nuestras personas a través de nuevos canales y formatos, convertir a nuestros empleados en embajadores de marca y mejorar el Employer Branding de la compañía.- Elaboración de plan anual de Comunicación Interna (dentro del Plan Global de Comunicación).- Gestión diaria de la newsletter interna de la compañía. Elaboración de calendario de contenido.- Gestión de proyectos y campañas integrales de comunicación de las distintas áreas de la compañía.- Coordinación de equipo para la elaboración de materiales, implementación de acciones y organización de eventos internos.- Coordinación de la agencia y gestión de presupuesto propio. Show less
  • Calidad Pascual
    Head Of Media Relations
    Calidad Pascual Dec 2014 - Aug 2018
    Madrid
    - Defining and implementing the company’s corporate communication strategy aimed at its various groups of interest: media, suppliers, clients, consumers, employees, society and capital.- Defining communication territories and informative milestones within the company’s business plan up to 2020. Positioning of the group between all its stakeholders and, in particular, in the media.- Leadership in media relations. Management of corporate collaboration deals with key information… Show more - Defining and implementing the company’s corporate communication strategy aimed at its various groups of interest: media, suppliers, clients, consumers, employees, society and capital.- Defining communication territories and informative milestones within the company’s business plan up to 2020. Positioning of the group between all its stakeholders and, in particular, in the media.- Leadership in media relations. Management of corporate collaboration deals with key information groups. Public Relations and direct contact with influencers.- Crisis management (development of risk action plans) and Public Affairs Agenda.- Defining and developing content for the company’s various forms of media, both internal and external (daily group bulletin, corporate magazine, all kinds of press materials, etc.).- Marcom. Support for all commercial company brands in drawing up communication plans and maximising the visibility of their products and services: events, press releases, contracting of celebrities, interviews etc. Integrated communication within marketing plans.-Coordination with all areas and business units of the company, giving them communication support and recognising all their milestones according to the company interests: impacts on the environment, the workforce, society, etc.-Drawing up and coordination of 360º PR Plans.- Drawing up of listening and intelligence reports: as well as media and social network repercussion reports.- Budget management- Management of a multidisciplinary team focused on the correct implementation of the corporate communication and company product strategies (design, events, digital environments etc.). Show less
  • Universidad Complutense De Madrid
    Associate Professor
    Universidad Complutense De Madrid Apr 2017 - Apr 2020
    Madrid Area, Spain
  • Ie Business School
    Associate Professor
    Ie Business School Mar 2018 - Mar 2020
    Madrid
  • Report Comunicación
    Communication Manager
    Report Comunicación Mar 2009 - Dec 2014
    Pozuelo De Alarcón (Madrid)
    Main clients:-Food and drink: Heineken, Florette, J. García-Carrión.-Restaurants: Foster's Hollywood, Domino's Pizza e Il Temipetto.-Tourism: Cancún, Valencia, Paramount Park y Club de Calidad Cantabria Infinita.- Management of internal and external communications (corporate and product), both offline and online. Coordination of a multidisciplinary team.- Definition of communication and PR strategies, brand and product development (branding), creation of press… Show more Main clients:-Food and drink: Heineken, Florette, J. García-Carrión.-Restaurants: Foster's Hollywood, Domino's Pizza e Il Temipetto.-Tourism: Cancún, Valencia, Paramount Park y Club de Calidad Cantabria Infinita.- Management of internal and external communications (corporate and product), both offline and online. Coordination of a multidisciplinary team.- Definition of communication and PR strategies, brand and product development (branding), creation of press materials (design and editing), clipping, evaluation and analysis of results.- Organisation of special BTL events and actions (press releases, product presentations, trade fairs, contracting of celebrities, street marketing, etc.).- 3.0 communication: Community Management, communication with bloggers, analytics, SEO, SEM, etc.- Crisis communication- RSC- Graphic design & photography- Budget planning & control Show less
  • Steinberg Y Asociados
    Senior Accounts Executive
    Steinberg Y Asociados Oct 2007 - Dec 2008
    Madrid
    Main clients: Telefónica, Red.es (Ministerio de Industria, Turismo y Comercio), Ifema, Bodegas Dinastía Vivanco y Bodegas Valdemar.
  • Edelman
    Accounts Executive
    Edelman Jan 2007 - Sep 2007
    Madrid Area, Spain
    Main clientes: Burger King, Nivea, Glenfiddich and Fundación Telefónica.
  • Revista Época
    Editor
    Revista Época Jul 2003 - Jun 2007
    Madrid Area, Spain
    Editor for political news.
  • Southern Daily Echo
    Editor
    Southern Daily Echo Oct 2004 - Jun 2005
    Southampton, United Kingdom
    Editor for local and cultural news.
  • Telecinco Media Holdings
    Press Cabinet Accounts Executive
    Telecinco Media Holdings Jun 2004 - Sep 2004
    Fuencarral (Madrid)
    Management of interviews, drawing up of dossiers and press statements, organisation of presentations, events and photo sessions, etc.
  • El Mundo
    Editor
    El Mundo Jun 2002 - Oct 2002
    Editor for local news.

María Rojo Skills

Redes Sociales Comunicaciones De Marketing Publicidad Microsoft Office Marketing Digital Social Media Photoshop Marketing En Internet Medios Sociales Blogs Comunicaciones Empresariales Public Relations Indesign Estrategia Negotiation Comunicaciones Trabajo En Equipo Digital Marketing Blogging Periodismo Digital Strategy Spanish Marketing Communications English Event Planning Estrategia Digital Media Relations Photography New Media Strategic Planning Online Marketing Strategy Illustrator Publicidad En Internet

María Rojo Education Details

Frequently Asked Questions about María Rojo

What company does María Rojo work for?

María Rojo works for Coca-Cola Europacific Partners

What is María Rojo's role at the current company?

María Rojo's current role is Corporate and Digital Communication Senior Manager.

What schools did María Rojo attend?

María Rojo attended San Telmo Business School, Universidad De Navarra, Instituto Europeo De Posgrado - Iep, Southampton Institute, Universidad Complutense De Madrid, Miami Ad School, Esine, Universidad Nacional De Educación A Distancia, Universidad Nacional De Educación A Distancia - U.n.e.d..

What skills is María Rojo known for?

María Rojo has skills like Redes Sociales, Comunicaciones De Marketing, Publicidad, Microsoft Office, Marketing Digital, Social Media, Photoshop, Marketing En Internet, Medios Sociales, Blogs, Comunicaciones Empresariales, Public Relations.

Not the María Rojo you were looking for?

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.