Maria Sauther Email & Phone Number

Charlotte, North Carolina, United States

It's a "jack of all trades" kind of job. Some days it's preparing a portfolio proposal, others it's coordinating photography shoots and at least twice a month it's planning employee events. Throw in some social media planning, website management, recruiting, and award submitting and you have yourself an internal marketing specialist/chaos coordinator.

•Create original design solutions for clients to suit individualized design needs, including logos and branding packages, wedding packages, product/service marketing materials, artwork (t-shirts, signs, wall art)•Communicate effectively with clients to provide desired designs on timely and cost-efficient basis•Run client social media accounts and design targeted social media ads

Columbia, South Carolina

Division of Student Affairs - Career Center•Promoted to current position based on outstanding evaluations including displaying initiative in creating new opportunities for marketing growth and development for programs and events, demonstrating exceptional project management skills, and expressing eagerness for additional responsibilities•Lead Career Center through the process of updating and redesigning 30+ materials to reflect new university brand and communication… Show more Division of Student Affairs - Career Center•Promoted to current position based on outstanding evaluations including displaying initiative in creating new opportunities for marketing growth and development for programs and events, demonstrating exceptional project management skills, and expressing eagerness for additional responsibilities•Lead Career Center through the process of updating and redesigning 30+ materials to reflect new university brand and communication guidelines•Conceptualize and launch Instagram presence, effectively increasing followers to 1,900+ in three years by cultivating strong brand identity through valuable, appealing and engaging content•Optimize and influence engagement on Instagram, Facebook, Twitter, and LinkedIn by creating social advertisements, identifying trends, and analyzing engagement with Sprout Social further providing leadership with analytic reports•Develop and design initial installment of annual eight page digital and print Career Center at a Glance report distributed to university leadership, faculty, staff, students, and employers•Collaborate with employer relations team in developing a strategic plan to heighten partner’s brand presence on social media and create LinkedIn advertisements to boost employer registration at virtual career fairs•Partner with eight career development coaches in designing and implementing monthly marketing campaigns for career programs, including annual JCPenney Suit Up Event drawing over 500 student participants•Enhance and maintain website presence for Office of Pre-Professional Advising using OU Campus•Supervise a Marketing/Graphic Design student intern and oversee four career studio peer educators on various marketing tasks such as social media content creation, Tik Tok video production, student success profile stories•Spearhead technology work team in strategizing and implementing office-wide Microsoft Office 365 training including Teams, OneDrive, Planner, Stream and Forms Show less

Division of Student Affairs - Career Center•Executed integrated marketing campaigns and initiatives through creation of production-ready publications (brochures, flyers, posters), digital advertisements, web content, and display materials/signage•Collaborator across four internal departments comprised of 30+ professionals serving nearly 35,000 students, 2,000 faculty and staff, 25,000 employers, and parents and alumni•Built branding and cohesive communications by redesigning and… Show more Division of Student Affairs - Career Center•Executed integrated marketing campaigns and initiatives through creation of production-ready publications (brochures, flyers, posters), digital advertisements, web content, and display materials/signage•Collaborator across four internal departments comprised of 30+ professionals serving nearly 35,000 students, 2,000 faculty and staff, 25,000 employers, and parents and alumni•Built branding and cohesive communications by redesigning and organizing 10+ presentations using Camtasia and Microsoft PowerPoint •Generated Facebook and Twitter content to enhance student engagement and promote career education; engaged with users utilizing Facebook live, taking over UofSC’s Snapchat during events, and creating Snapchat filters•Developed and executed comprehensive integrated marketing communications plan for a new online virtual networking platform, Brazen•Co-led Marketing Work Team in collaborating cross functional marketing efforts •Contributed as team member to ensure successfully run events while gaining extensive user insight and incorporating findings in future marketing Show less

University Of South Carolina-Columbia

Division of Student Affairs - Career Center•Created and implemented a marketing campaign to launch a new online career management platform, Handshake, resulting in over 10,000 student account activations within the first year•Designed marketing materials to encourage student participation in events and utilize career services

•Blogged, designed presentations, published newsletters, tweeted and marketed online business training•Managed multiple tasks in fast-paced work environment and assisted with client projects•Produced online learning trainings using WebEx snd Adobe Connect as “behind-the-scenes” technical support for over 50 trainings•Additional freelance work (2019): Designed and planned LinkedIn advertisements for special report launches