The most qualified MBA candidates in the world won't get accepted if they don't know HOW to convey their experiences and strengths effectively. Before I launched ApplicantLab, your only option was to pay an admissions consultant thousands of dollars for this guidance. I have created a patent-pending software tool to help you strategize, organize, and then craft a personalized winning admissions package to graduate school. ApplicantLab provides *tailored* advice on the *entire* application, with a unique, intuitive UX that helps even the most "writing-phobic"​ applicant generate ideas and organize their thoughts. • The ONLY admissions service endorsed by Harvard Business School's student newspaper, The Harbus • ApplicantLab was selected as 1 of 10 innovative "Education Software Pioneers"​ by the SIIA. • Voted "Crowd Favorite" at the Harvard Business School regional Alumni New Venture competition. • None of these accolades, and none of the features of the Lab matter as much as this: IT WORKS. If you are a self-motivated candidate, you can power through the Lab's exercises and checklists and make sure you're focusing on the correct aspects of your profile (and simultaneously, be certain that you are avoiding common pitfalls that sink other candidacies!)

Marketing, business development, and product consultant to start-ups in the digital media, SaaS, and apps space. I also helped lead the development of a prototype platform to encourage low-income high schoolers to pursue careers in STEM. I'm especially proud of my most recent client, TripScope, for being the *first* female-led startup accepted to the prestigious Amplify Accelerator! Congrats, Katelyn!

Led the “concept-to-launch” development of over thirty new mobile products, leading Viva Vision to be named to the Inc. 500 list of fastest-growing companies in America. Publishing partners included Sports Illustrated, Car and Driver, Univision, Star Wars, and Disney. One of our apps was named to Verizon Wireless' "Top Ten Apps of the Year", and another reached #5 in paid sales in the entertainment section of the iPhone AppStore. Managed the business development, product management, marketing, and graphic design teams. I also developed the programming strategy that propelled our mobile video channel to be the #1 most-viewed Hispanic/Latino channel on Verizon's V CAST mobile VOD service, beating the "ratings" of content offered by established media companies like MTV TR3S and Univision.

10th employee of wireless start-up with a successful exit. Developed and implemented creative mobile marketing & content campaigns for the largest broadcast & cable TV companies in the U.S., including NBC, Univision, CNN, and many others.

Created business plans / complex financial models for new business launches, JVs, and M&A deals in Asia, Latin America, and the Middle East for deals up to $1.2B in size, primarily in the pay-TV, broadcast TV, and cable/satellite/infrastructure space. Assessed new technology and content deals and their impact. Led the creation and launch of a highly-profitable new programming service. Based for 2 years in Miami and 2.5 years in Hong Kong, with significant time in Mumbai (TataSky) and Taipei.