Maria Ziv Email & Phone Number

Stockholm, Se

KFUM Central Basket, Sweden’s oldest basketball club founded in 1952, combines a proud heritage with bold ambitions for the future. As Chairman of the Board, I am responsible for leading the club forward toward our new vision. With a strong tradition of community, youth development, and success on the court, we are focused on becoming Stockholm’s leading basketball club. Our next major milestone is the opening of the new Sports and Cultural Center in Hagastaden in 2030 – a unique opportunity to grow and shape the players of tomorrow.

Luleå, Norrbotten County, Se

MAX Burgers, founded in 1968, is Sweden's favorite burger chain. With over 190 restaurants in Sweden, Norway, Denmark, and Poland, MAX is expanding internationally while maintaining a commitment to sustainability. Annual sales now exceed SEK 5 billion.As Group Chief Commercial Officer (CCO) and Chief Marketing Officer (CMO), I am responsible for the overall commercial strategy, managing a multi-billion SEK P&L. The Marketing, Sales, Business Development, and Communication Teams across all markets report directly to me. Key Achievements:Revenue Growth: Drove substantial revenue growth through innovative commercial strategies, increasing sales, market share and profitability.International Expansion: Played a pivotal role in establishing MAX in new markets.Strategic Initiatives: Developed and executed strategies for new growth segments, including delivery and digital sales channels, enhancing customer experience and driving digital transformation.Team Leadership: Developed and led a high-performing and engaged department, achieving significant success both nationally and internationally.Commercial Success: Increased MAX’s market share to several all time highs, developed strategic partnerships, and improved profitability, particularly in the growing delivery segment and digital channels.Brand Positioning: Spearheaded successful communication strategies, significantly enhancing MAX’s market position and brand preference over competitors like McDonald’s. Awards:2023: Nominated: Sweden’s best Marketing Director - Resumé2023: Grand Prix, Campaign of the year - Stockholm Media Award2023: Winner: 100W : Advertising Effectiveness Award - Sweden's Advertisers Association2022: Nominated: Sweden’s best Marketing Director - Resumé2022: Nominated: Sweden’s best Marketing Director - Sweden’s Marketing Association 2021: Winner: Sweden's best Marketing Director - Overall winner, Resumé2021: Winner: Sweden's best Marketing Director - Fast Food, Resumé

Malmö, Se

Scandinavian Cosmetics Group is the No. 1 independent Nordic Cosmetics Distributor, offering full service solutions with distribution, sales and marketing for Cosmetics, Fine Fragrance, Hair Care and Skin Care Products.SCG was owned by Accent Equity until May 2022 when it was acquired by Storskogen. At the point of acquisition the Accent Equity appointed board resigned.

Semantix is the leading supplier of professional language services in the Nordic region. Semantix has a unique network of more than 7,000 interpreters, translators, and language consultants. Semantix was owned by Segulah between July 2015 and July 2021 when it was acquired by TransPerfect. At the point of acquisition the Segulah appointed board resigned.

Stockholm, Se, Se

If is the leading insurance company in the Nordics with approximately 3,6 million customers in the Nordics and the Baltics. If has 7000 employees and is a part of Sampo Plc.My overall mission when brought to If, was to increase the business focus of the marketing team and drive sales both in the long and short term. During the 3 years of my tenure the brand position was redefined, a new communication concept and a new visual identity was developed. If's own internal Creative Agency was created and all external agency were reviewed and contracts renegotiated. As a result of the effect the work has on If's market position, I won the title Marketing Director of the Year in the Insurance category.Awards in this role:2021: If’s Visual Identity was awarded a Silver Egg, developed with Bold in 20192019 : Winner: Sweden's best Marketing Director - Insurance, from Resumé 2019 : Nominated: Brand Journey of the Year and Marketing Director of the Year from the Swedish Marketing Association2018 : Nominated: Sweden's best Marketing Director - Insurance2017 : Winner: Industry mover of the Year

Stockholm, Stockholm, Se

SOS Children’s Villages – advocates and fundraises for children, families, and their communities worldwide. We build families for children in need, help them shape their own futures, and share in the development of their communities. SOS operates over 500 villages in 133 countries and is the world’s largest organization dedicated to working with orphaned and abandoned children. We are currently raising over 80,000 children in our Villages and through our many education, family strengthening, medical, and outreach programs, we impact the lives of over 1 million people each year.

Schaffhausen, Schaffhausen, Ch

Oriflame is a global direct sales company selling mainly beauty and wellness products through a network of approximately 3.5 million sales consultants. With €1.3 billion in annual sales, 7.500 employees and a presence in over 65 markets, we are a truly global company. Responsible for the Oriflame brand and communications globally, I built and ran the Global Brand & Communications department consisting of 70+ employees. The team worked on brand development, strategic communication, creative concept development, communication concept execution, online campaign development, sponsorships, social media, PR and events. The team included an in-house agency of art directors, copywriters, retouchers, model bookers, photographers and stylists. Creating material to support over 400 launches/relaunches per year, leading to approximately 150 photo shoots. My overall mission when brought to Oriflame was to create a new department that would be responsible for all aspects of the Oriflame brand. My team and I brought clarity to the brand, increased the strategic communications knowledge in the organization, created beautiful and effective communication and simplified internal processes. I was a member of several strategic working groups, serving Group Management within areas such as corporate communications, brand strategy, customer experience and product marketing.

Stockholm, Se

VisitSweden is a communications company working to promote the brand of Sweden and Swedish destinations and experiences internationally. When I was promoted to CMO, reporting to the CEO, responsibilities for Corporate Communications and PR were added to my previous role.Awards and honors:2012: Internationalist of the Year, The Internationalist, NY2012: #64 on the list “Näringslivets 150 Superkommunikatörer”, Resumé2012: Winner: Digital Marketeer of the Year, Dagens Media2012: Finalist: Marketing Director of the Year, Dagens Media2012: Winner: 2 Gold, 1 Silver Eurobest Awards (Interactive, PR and Media)2012: Winner: 2 100W Awards (Smart, International)2012: Winner: Tomorrow Award 2012: Winner: 3 Gold Spinn Awards (Social Media Campaign, Word of Mouth, Innovation)2012: Winner: Gold and Bronze in LIA (London International Awards)2012: Winner: Gold Cresta Award "Digital Recreation and Tourism"2012: Winner: TRIP Award "Best Marketing and Distribution"2012: Winner: Gold Euro Effie Award2012: Winner: Gold Digital Communication Award, Berlin2012: Winner: Grand Prix (Cyber) and 2 Silver Lions (Cyber and PR), Cannes Lions2012: Bronze: The One Show interactive (Social Media/Micro blogging)2012: Winner: Golden CLIO award (PR category) 2012: Winner: Guldägg (PR category) and Silverägg (Digital category)

Stockholm, Se

As Marketing Communications Director, reporting to the CEO, I had the overall responsibility for successfully marketing Sweden as a tourist destination to the international market. The department developed strategies, tactics and guidelines for international advertising, PR and social media, internet communications, nation branding, positioning and events. Responsibilities also included magazines, an image bank and a call-center. In this role I managed the central marketing department and I was also responsible for VisitSweden’s international marketing communication teams, approximately 60 employees. Awards and honors during my time in this role:2011: Nominated: "Best Communication Team of the Year 2010" by Kommunikatören2009: Nominated: Webby Award (VisitSweden.com)2009: Winner: Best Online Community (CommunityofSweden.com), EPI Server Awards2008: Winner: Sweden's Best Internet Site (www.visitsweden.com), InternetWorld2006: Winner: Gold Lion (Cyber) for Stockholm the Musical, Cannes Lions

Stockholm, Se

Responsibilities included developing a new digital communication strategy. I managed the central internet marketing team, which grew from one to three people during this period, as well as lead an international team of Internet Communication Managers. During my brief time in this role I developed the overall online marketing strategy and tactical implementation plans for VisitSweden.com, CommunityofSweden.com and VisitSweden's new online booking system.

Cupertino, California, Us

Responsible for Apple’s advertising in Europe, including product and brand advertising in 15 countries with a yearly budget of €40-60M. Main tasks: budget allocation between geographic markets, business segments and products; agency management; media strategy, planning and buying; creative development and localization, implementation, customer research, brand protection and internal communication.

Cupertino, California, Us

Media planning and buying; localization of advertising creative; channel marketing; product and point-of-sale materials; internet communications; direct marketing; CRM as well as events and PR.

Atlanta, Georgia, Us

Responsible for marketing the complete product range, including tasks such as: launch planning; pricing and positioning strategies; sales force training and sales material. The role also included arranging seminars and events, as well as managing the ISO certification of the product management process.

Customer database management, market research and IT support

Executive Board Leadership Program

Digital Transformation For Executive Boardmembers

Master Of Business Administration - Mba, Marketing And International Business

Bba, Financial Analysis And Economics (Civilekonom)

Acc Coachutbildning / Coach Training Program

Diplôme Intermédaire, Diplôme Elémentaire, French Language Studies

High-School, Science Program (Naturvetenskaplig Linje)

Exchange Student, Life