After many years at Maricopa Community Colleges Maribeth, All decided to leap of faith and start her business as a marketing consultant. Formerly she was the Strategic Marketing and Operations Director for the Maricopa Community Colleges, which serves over 200,000 students. Responsible for marketing operations and project management for 10 colleges and the District Office. She's a professional marketer who loves marketing, campaign development, digital marketing, and analytics. Previously she was the Outreach Marketing Manager at Rio Salado College which serves over 60,000+ students majority of students are online learners. She developed the call center and integrated the Customer Service Management System (CRM) to promote campaigns designed to recruit and retain students for Rio Salado College. She has led and been involved with process improvement strategies for the college that made significant cost savings and revenue-generating impact. She has a marketing, project management, student affairs, HR, and public speaking background and has been employed at companies such as Microsoft. Maribeth holds a Master’s in Education from NAU and has taught Communications at a college level. Education and SkillsM.Ed.: Educational Leadership – Northern Arizona University BA: Communications – Ottawa University AAS: Advertising/Graphic Arts - Gateway Community CollegeGoogle ad search, analytics certification plus HubSpot Email Marketing Certification Experience in marketing analytics, SEO, paid search, and paid social multichannel campaigns Presenter for Arizona Women in Education AWHE annual conferencePresenter for Maricopa Women’s Leadership ConferenceExecutive Phoenix Chapter Board, Chair of Marketing for the American Teleservices Association- 2011PRESIDENT for the Women’s Leadership Group (MCCCD) – 2008
Mb-Digital Marketing
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Marketing ConsultantMb-Digital Marketing Mar 2022 - PresentPROFILEMarketing and student enrollment strategist with 25 years of experience in service marketing, communications, large-scale event planning, and social media and project management.SKILLSMarketing and BrandingPublic SpeakerLarge-scale event planningProject Management
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Strategic Marketing Director - OperationsMaricopa Community Colleges Mar 2016 - Feb 2022Tempe, Az, UsResponsible for marketing operations, vendor relations and project management for 10 colleges and the District Office. Provides leadership, direction and support for Marketing Managers, project management, human resources and procurement. Responsible for contributing to the strategic direction and vision for Marketing and assumes responsibility to achieve measurable organizational outcomes in media generation, lead generation, and brand management with allocated resources. Leads innovative concepts by staying abreast of the latest trends in the field, connecting with industry members to determine best practices, and implementing as appropriate. Ensures brand management and compliance with regulations and policies. Fosters a collaborative, high-functioning, outcomes-driven, strategic marketing and communications leadership team; plans and allocates the marketings operating budget with the goal of optimizing investments/services.The Maricopa Community Colleges comprise ten colleges, and numerous education centers dedicated to educational excellence by meeting the needs of businesses and the citizens of Maricopa County. Each college is individually accredited, yet part of a larger system, the Maricopa County Community College District. The District is one of the largest higher education systems in the world. As one of the largest provider of health care workers and job training in Arizona, it is a major resource for business and industry and for individuals seeking education and job training. More than 200,000 students attend the Maricopa Community Colleges each year taking credit and non-credit courses. The Maricopa Community Colleges employs nearly 4,500 full-time faculty and staff and more than 9,000 part-time faculty and staff. -
Outreach ManagerRio Salado College Aug 2008 - Mar 2016Tempe, Az, Us
Maribeth (Mb) All M.Ed Education Details
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Northern Arizona UniversityEducation / Marketing -
Brimingham High, Ca
Frequently Asked Questions about Maribeth (Mb) All M.Ed
What company does Maribeth (Mb) All M.Ed work for?
Maribeth (Mb) All M.Ed works for Mb-Digital Marketing
What is Maribeth (Mb) All M.Ed's role at the current company?
Maribeth (Mb) All M.Ed's current role is Marketing Consultant.
What schools did Maribeth (Mb) All M.Ed attend?
Maribeth (Mb) All M.Ed attended Northern Arizona University, Brimingham High, Ca.
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