Maribeth Lysen Email & Phone Number

Dallas, Tx, Us

Dallas/Fort Worth Area

At Visit Dallas, my leadership in cultural tourism focused on both strategic development and hands-on execution:• Grant Management: Led the administration of a multi-million-dollar grant fund, ensuring full compliance with Texas laws, city regulations, and financial policies.• Training and Development: Created and delivered pivotal training sessions for grant program applicants, both in-person and online.• Marketing Collaboration: Worked closely with the marketing team to amplify the "Big D Holiday" campaign, resulting in increased arts and cultural event participation.• Digital Enhancement: Spearheaded the DallasTPID website redesign, emphasizing brand coherence and enhanced user experience.• Content Development: Co-crafted a video series spotlighting the Dallas arts scene, bolstering brand visibility.• Stakeholder Communication: Managed intricate client interactions related to the grant funding program, collaborating with various departments to ensure cohesive decision-making.• Program Implementation: Pioneered two new funding programs, outlining all relevant guidelines, budgeting strategies, and approval processes.

Dallas

My holistic approach promoted Dallas as a top destination:• Directed tradeshow booth experiences for optimal attendee engagement.• Acquired high-profile clients, driving revenue growth.• Mastered Simpleview CRM for efficient event management.• Orchestrated city-wide events, managing resources, and collaborating with marketing for enhanced results.

Dallas Texas

While at the helm of Dallas' Special Events Office, I championed event excellence:• Formulated event policies, ensuring alignment with city regulations.• Led team operations and steered large-scale events.• Managed permits for city events and commercial filming• Collaborated with city entities for harmonized event management.

Dallas, Texas, United States

In the heart of Dallas' bustling Convention Center, I was pivotal in shaping successful event experiences:• Managed event logistics, ensuring memorable experiences for clients.• Upheld regulatory compliance while delivering tailored customer service.• Collaborated on marketing campaigns, enhancing the Convention Center's digital presence.• Advocated for environmental benchmarks as part of the ISO9001 Environmental Core Team.

Master'S Degree

Bachelor'S Degree