Marie Becker Email and Phone Number
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Senior marketing leader with a multi-disciplinary background including extensive experience in: strategy development, campaign execution, insights and customer experience - supporting B2B and B2C businesses. Exceptional communicator who routinely translates complex information for diverse audiences while leveraging a keen sense of business intuition. Proven track record for driving business growth, positive brand sentiment and customer engagement. Reputation for using critical thinking and change management skills to influence decision making. History of building strong relationships, leading highly engaged global teams and developing talent.
Mintel
View- Website:
- mintel.com
- Employees:
- 1409
-
Global President, ConsultingMintel Jun 2023 - Present -
Senior Vice President, Head Of Consulting - AmericasMintel Jul 2021 - Dec 2023Minneapolis, Minnesota, United States -
Senior Vice PresidentIgnite 360 Apr 2020 - May 2021 -
Senior Vice President, B2B Marketing Strategy, Operations And Business ServicesWells Fargo Dec 2017 - Mar 2020Mineapolis, MnStrategy | Global Marketing | Customer Experience | Marketing Operations Provides strategic vision and operational oversight for Commercial Banking marketing which includes: strategic marketing planning, marketing operations, global marketing and business services. Lead a team with responsibility for a diverse marketing portfolio of: sales enablement, event, sponsorship and media strategies. -
Senior Vice President, Strategic Insights Leader: Marketing StrategyWells Fargo 2016 - Nov 2017Strategic Marketing | Customer Experience | Business Growth | Culture Change Senior Director level role providing strategic insights and counsel to executive leadership to deepen understanding of customer needs, market dynamics, and brand differentiation to increase customer loyalty and lifetime value. -
Senior Vice President, Marketing Knowledge ServicesWells Fargo 2014 - 2016Greater Minneapolis-St. Paul AreaStrategy | Consumer Segments | General Management | Marketing CommunicationsDirector level role driving customer experience strategy, marketing communications, operations, vendor management, primary, secondary and syndicated market research, online customer communities and the corporate knowledge portal. -
Senior Vice President, Insights Leader: B2B Banking GroupWells Fargo 2011 - 2014Greater Minneapolis-St. Paul AreaCustomer Experience | Content Marketing | Advertising | B2BDirector level consumer insights leader with a team responsible for the execution of primary, secondary and syndicated research to support small business, business banking and institutional banking. -
Vice President, Consumer Insights Manager: Commercial BankingWells Fargo 2009 - 2011Greater Minneapolis-St. Paul AreaCustomer Experience | Voice of the Customer | Marketing PlanningManaged primary and syndicated market research function informing business leaders on strategies to support customer experience, acquisition, retention, cross-sell, brand, and advertising. Managed key vendor partnerships. -
Assistant Vice President, Market Research Consultant: Institutional BankingWells Fargo 2007 - 2009Greater Minneapolis-St. Paul AreaQualitative | Quantitative | Voice of the CustomerDesigned and managed qualitative and quantitative customer feedback programs which included B2B Ethnography. -
Senior Research AssociateGfk 2004 - 2007Greater Minneapolis-St. Paul AreaLed research design and support for clients in: CPG, Healthcare, Automotive and Hospitality industries. Executed multi-phase domestic and international programs. Analyzed insights and presented to executive leadership teams. -
Qualitative Research SpecialistGfk 2003 - 2004Greater Minneapolis-St. Paul AreaDeveloped qualitative research strategy for CPG, Retail, Healthcare, Banking and Hospitality clients. Personally conducted interviews (one-on-ones, telephone, and ethnographic in-home and in-store). Analyzed qualitative data and presented insights to clients. -
Marketing AsssistantUnited Performing Association 2002 - 2003Greater Minneapolis-St. Paul AreaSupported event production through sponsorship management, registration, and on-site management
Marie Becker Skills
Marie Becker Education Details
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Master Of Business Administration (Mba) -
Journalism
Frequently Asked Questions about Marie Becker
What company does Marie Becker work for?
Marie Becker works for Mintel
What is Marie Becker's role at the current company?
Marie Becker's current role is Global President, Consulting.
What is Marie Becker's email address?
Marie Becker's email address is ma****@****rgo.com
What is Marie Becker's direct phone number?
Marie Becker's direct phone number is +141537*****
What schools did Marie Becker attend?
Marie Becker attended University Of Minnesota - Carlson School Of Management, University Of Wisconsin-Madison.
What are some of Marie Becker's interests?
Marie Becker has interest in Eğitim.
What skills is Marie Becker known for?
Marie Becker has skills like Analysis, Strategy, Strategic Planning, Marketing Strategy, Consumer Insight, Analytical Skills, Leadership, Customer Experience, General Management.
Who are Marie Becker's colleagues?
Marie Becker's colleagues are Ryan Hui, Elaine Ho, Debapriya M., Saige Bell, Ruby Lu, Patrick Elizabeth, Eimear Mcclafferty.
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Marie Becker
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