Marieke Wijtkamp Email and Phone Number
Across my 25 years in business and technology, I’ve worn many hats from executive leadership and strategic planning to ownership of core business functions including marketing, product, customer service, and business development. I was privileged to learn from mentors and offered amazing opportunities to grow throughout my career. As a consultant and coach, I look for companies who see value in bringing experience and mentorship to their future leaders - especially in strategic planning, marketing and product disciplines. Companies in the technology industry or ones that rely on technology to deliver their services are a direct fit to my background.If you are interested in sharing your story and discussing our potential fit, please connect with me via direct message or at marieke@markampconsulting.com.
Lrdg Language Research Development Group
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Chief Product OfficerLrdg Language Research Development Group Feb 2023 - PresentMontreal, Quebec, CaLRDG combines an advanced Learning Management System with personalized tutoring for professionals to successfully learn languages and achieve government certification levels. As CPO, I lead the product team and work with stakeholders and technology partners to accelerate value delivery for all stakeholders. -
Product/Strategy LeadershipMecademic Feb 2023 - PresentMontreal, Quebec, CaMecademic develops the world’s smallest and most precise industrial robots for micro-automation. In my role, I lead a cross-functional team that focuses on the product vision, roadmap and product marketing functions to deliver on evolving customer and market needs. -
Consultant | CoachMarkamp Consulting Group Inc. Jan 2023 - PresentBusiness consulting and coaching services for technology-based product and service companies. Specialties include executive leadership, business strategy, marketing and product disciplines:• Coaching and mentoring individuals for professional growth• Global market and product expansion strategies• Product management and product marketing programs• Marketing strategy, lead generation and content creation• Persona and customer journey mapping • Pricing and packaging strategies
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Senior Vice President, ProductLibrestream Sep 2021 - Feb 2023Winnipeg, Manitoba, CaLibrestream is a global technology company that provides augmented reality, guided work instructions and artificial intelligence solutions to empower and inform workers- Responsible for overall product vision and roadmap, product design and user experience, and product marketing functions- Led a team of talented individuals during a shift to agile product processes for value acceleration- Collaborated across teams to align product vision and roadmap within the evolving market and competitive landscape -
Senior Vice President MarketingLibrestream Jun 2020 - Oct 2021Winnipeg, Manitoba, Ca- Expanded and coached the marketing team through an evolving remote-first business environment, which required new offerings, approaches and touchpoints. - Led the development of successful lead generation and conversion programs such as low touch, newproduct offers resulting in 220% pipeline growth with a 43% conversion rate- Created successful advocacy programs and content for analysts, influencers, media and customers to increase our profile -
Vice President, Marketing And Customer ServiceLibrestream Nov 2008 - Jun 2020Winnipeg, Manitoba, Ca- Developed and executed strategies to transform Librestream from a hardware-first, non-recurring software model to a SaaS platform, resulting in year over year annual recurring revenue growth- Led business development and co-marketing initiatives with influential go-to-market partners such as Cisco and Samsung to win large Fortune 500 strategic accounts -
President & C.O.O.Omt Technologies Inc. Jan 2005 - Nov 2008OMT was a publicly traded digital media and radio broadcast software provider. Originally hired as COO in 2003, I was asked to lead the organization as President and COO in 2005.- Increased software and support revenue year-over-year with a focused market strategy- Divested low margin, hardware business through a management buy-out, doubling gross margin- Acquired music and media services assets and successfully launched new, recurring revenue business - Partnered with major broadcasters including CBC-Galaxie (Canada) and MusicChoice (USA) to expand services with limited additional investment
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Chief Operating OfficerOmt Technologies Jun 2003 - Oct 2005Ca -
Business ConsultantSelf-Employed Apr 2002 - Jun 2003- Assessed existing market and product strategies, identifying gaps and opportunities for growth- Guided new marketing and business development programs including partner development, lead generation and advocacy - Coached individuals and teams to achieve higher success with presentations and overall communications across stakeholders
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Director, Strategic DevelopmentNorsat International Inc. 2001 - 2002Richmond, Bc, CaNorsat, a publicly traded high tech component and telecommunications provider, deploys satellite dish components, network products and bundled solutions globally.- Reporting to the CEO, I was responsible for analyzing and evolving the overall business strategy as well as managing corporate communications including investor relations. - Successfully identified and launched new markets to shift from increasingly commoditized products to higher margin solutions. -
Director, Marketing / Business DevelopmentInfocorp Computer Solutions 1993 - 2001Montevideo, Uy
Marieke Wijtkamp Education Details
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University Of ManitobaMarketing And Finance
Frequently Asked Questions about Marieke Wijtkamp
What company does Marieke Wijtkamp work for?
Marieke Wijtkamp works for Lrdg Language Research Development Group
What is Marieke Wijtkamp's role at the current company?
Marieke Wijtkamp's current role is Mentor & guide for business leaders and teams | Building market and product growth strategies.
What schools did Marieke Wijtkamp attend?
Marieke Wijtkamp attended University Of Manitoba.
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