Mariel Ramírez Email & Phone Number

Mexico

Miami, Fl

México

My work has focused on creating user-centered designs that elevate digital experiences. I have expertise in workshop facilitation, storytelling, research, design systems, and end-to-end product design. As Wizeline's UX Ambassador in 2021-2022, I represented the company at tech events and worked on key initiatives like onboarding, XR, and go-to-market committees. I excel at collaborating with cross-functional teams to deliver exceptional solutions, backed by strengths in research, information… Show more My work has focused on creating user-centered designs that elevate digital experiences. I have expertise in workshop facilitation, storytelling, research, design systems, and end-to-end product design. As Wizeline's UX Ambassador in 2021-2022, I represented the company at tech events and worked on key initiatives like onboarding, XR, and go-to-market committees. I excel at collaborating with cross-functional teams to deliver exceptional solutions, backed by strengths in research, information architecture, and interaction design. I also specialize in transforming data into actionable insights and creating visuals that simplify complex ideas, ensuring seamless and impactful user experiences across web, app, and VR platforms. Show less

México

México

México

I served as the Scrum Master for the development of introductory courses for university students using the Design Thinking methodology. My responsibilities included overseeing the planning and execution of the agile methodology, as well as managing stakeholders.

My work involved the creation of interactive courses, encompassing the entire process from conceptualizing the design to implementation using Adobe Captivate. Furthermore, my expertise was centered around interaction design, visual design, and UX design for both the educational platform and the administrative management platform.

Querétaro Arteaga, México

I created communication strategies for various companies on different social media platforms, designed and edited video content, and measured the reach of the strategies. I generated monthly reports that informed decision-making and allowed for improvements based on data. Additionally, I enhanced the conversion rate and brand attraction for various brands.

Querétaro Arteaga, México

Broadcaster and project Manager of the News Weekly Program for Facebook (Televisa Querétaro)

México

I work closely with the CEO. My responsibility is to coordinate and verify that all the areas are working in a productive way. From the marketing side, I am in charge of improving the future decisions and planning using marketing research and business intelligence.Achievements:-Overseeing day-to-day operations and keeping the CEO apprised of significant events.-Creation of the operations strategy and policies.-Communicating strategy and policy to employees.-Fostering… Show more I work closely with the CEO. My responsibility is to coordinate and verify that all the areas are working in a productive way. From the marketing side, I am in charge of improving the future decisions and planning using marketing research and business intelligence.Achievements:-Overseeing day-to-day operations and keeping the CEO apprised of significant events.-Creation of the operations strategy and policies.-Communicating strategy and policy to employees.-Fostering employee alignment with corporate goals.-Improvement in the human resource management.-Improving our planning and finding new mentors. Show less

My responsibility was to develop the marketing area, to create a good customer flow, to have more insights about our target market and to improve the visual material.Achievements:-I created an automated CRM with html and Zapier.-Intelligent boards with insights of our customers (using business intelligence and Power BI).-With the area we created all the re-branding campaign and the launching of the new visuals through our social media.-Improve the audiovisual content… Show more My responsibility was to develop the marketing area, to create a good customer flow, to have more insights about our target market and to improve the visual material.Achievements:-I created an automated CRM with html and Zapier.-Intelligent boards with insights of our customers (using business intelligence and Power BI).-With the area we created all the re-branding campaign and the launching of the new visuals through our social media.-Improve the audiovisual content such as videos, photos and design.-Launch the email marketing campaign. Show less

Lyon Y Alrededores, Francia

My responsibility was to improve the social media such as Facebook and Instagram in order to reach our target.Achievements:-Creation of a thesis project for Carl about how can the department of marketing and communications can help to improve the positioning of the startup.-Creation of the first brand manual and key values to communicate through any source.-Graphic design of posters and images for social media.-The Facebook likes increased from 200 to more than 1000 and… Show more My responsibility was to improve the social media such as Facebook and Instagram in order to reach our target.Achievements:-Creation of a thesis project for Carl about how can the department of marketing and communications can help to improve the positioning of the startup.-Creation of the first brand manual and key values to communicate through any source.-Graphic design of posters and images for social media.-The Facebook likes increased from 200 to more than 1000 and the page was active with different images and videos.-Instagram account was opened and reached around 600 followers. -Audiovisual content creation (videos for instagram and youtube using motion graphics and self taken videos)-Developed the research plan to validate user's needs related to mobility. -I accompanied the CEO to the National Assembly of France ( l’Assemblée Nationale) and to the Senate (Sénat) to present the project. Show less

Querétaro Y Alrededores, México

The objective of my internship was to gain insights into the workings of a startup and understand how technology can be harnessed to address various challenges.Key Accomplishments:Designed and executed a marketing campaign for a concert, utilizing both online (social media) and offline (posters, radio, and billboard ads) channels effectively.Enhanced my proficiency in graphic design using Illustrator and Photoshop, enabling me to create visually compelling… Show more The objective of my internship was to gain insights into the workings of a startup and understand how technology can be harnessed to address various challenges.Key Accomplishments:Designed and executed a marketing campaign for a concert, utilizing both online (social media) and offline (posters, radio, and billboard ads) channels effectively.Enhanced my proficiency in graphic design using Illustrator and Photoshop, enabling me to create visually compelling materials.Acquired proficiency in utilizing "Sketch" to develop a new mobile application for the brand, with a strong focus on optimizing User Experience (UX) and User Interface (UI) design.Demonstrated competence in database management.Developed an Entity Relationship Diagram (ERD), facilitating a better understanding of data relationships within the organization's systems. Show less

León Y Alrededores, México

I was in charge of the organization, marketing and logistics of 3 Hackathons (HACKBAJÍO). We reached more than 300 students of different cities of Guanajuato.I was in charge of the organization and logistics of two events of NOW DEMO DAY, the biggest event of fundraising in Guanajuato for 12 of the graduated startups of TEC LEAN, raising an investment of more than 5 millions of pesos.

León Y Alrededores, México

The aim of my job was to take pictures for social media of all the sport events. I had the opportunity to be photographer in more than 15 events.

León, Guanajuato

I served as the leader of a team of six members during my time at AIESEC in León. My primary responsibility involved the development and implementation of comprehensive online and offline strategies across all facets of our organization. Collaborating closely with the six directors, our collective aim was to successfully execute our exchange programs.Notable Achievements:We achieved the top position in Public Relations, surpassing 32 competing entities from across Mexico… Show more I served as the leader of a team of six members during my time at AIESEC in León. My primary responsibility involved the development and implementation of comprehensive online and offline strategies across all facets of our organization. Collaborating closely with the six directors, our collective aim was to successfully execute our exchange programs.Notable Achievements:We achieved the top position in Public Relations, surpassing 32 competing entities from across Mexico. I had the privilege of representing Mexico at an international leadership congress held in Panama. During this event, we initiated several pivotal projects aimed at advancing the United Nations Sustainable Development Goals (SDGs) within the Latin American region.Through dedicated efforts, we managed to grow our Facebook fan page from 2,000 to 8,000 likes, significantly improving user engagement and interaction.We established critical Public Relations connections with various media, including newspapers, magazines, and events. Additionally, we appeared on local TV (TV4) four times to promote our programs, enhancing our visibility.My team positioned the AIESEC brand at more than 15 events and within more than 10 universities within the city, expanding our reach and influence.I obtained certification in "Train the Marketers" (TtM), a program that equips individuals with the skills to create compelling audiovisual storytelling for marketing campaigns.These accomplishments reflect the dedication and hard work of our team and underline our commitment to AIESEC's mission and goals. Show less

Marketing And Communications

Ranked as the #1 in the "Top Universities in Mexico" QS Top University Ranking. Rated five QS stars, Tecnológico de Monterrey achieved.

Innovation, Market Research

One month program hosted by Ekonomická univerzita v Bratislave in which selected students from Tec de Monterrey go through a summer course.

Summer Entrepreneurship Program

One month program hosted by UC Berkeley in which selected entrepreneurs from all over the world go through an acceleration process that.

Dut Techniques De Commercialisation, Business Administration And Management, General

Academic Exchange Semester Program focused on International Business and Business Administration.

Nutrition And Food Science

Chemistry and Food Science.

Education record

French Summer Course

Intro A Data Science

Master In Ux/Ui

Licenciatura, Ciencias Del Comportamiento Humano