Mariel Calderale Email & Phone Number

Pilar, Buenos Aires Province, Ar

Exeter, New Hampshire, Us

.Develop and implement a comprehensive growth strategy that is aligned with the company’s revenue, customer expansion, and strategic growth goals..Lead a high-performing top of funnel acquisition team that drive predictable, scalable, and repeatable pipeline and revenue.. Propose, develop and execute multi-channel acquisition programs that seamlessly integrate events, digital, content, email, web, direct mail, paid ads, social aligned with the company's strategy.. Define and execute intent triggered campaigns and warm up accounts with personalized content touches for the 1:Many and 1:Few audiences.. Develop and optimize digital journeys and performance designed and implemented for key personas.. Lead testing strategies that will provide the team with learnings around different creatives, targeting, tactics, and channels. Work cross-functionally with sales, success, and product to ensure marketing is aligned with the product roadmap, sales initiatives, and the overall growth strategy of the business. Establish KPIs and track performance to ensure marketing plans are delivering expected business outcomes.

Digital marketing independent professional dedicated to building brand stories and driving lead generation and sales within the digital ecosystem. Managed customer projects related to: web and App development, Email Marketing campaigns focused on building brand awareness and lead generation, execution of Social Media strategy and managed SEM campaignsGoing beyond data reporting to analyze the reason behind trends.

Wilmington, Delaware, Us

. Lead and develop product positioning and messaging that resonates with buyer personas and convey brand id, customer needs, product roadmap, market trends, and competitive landscape. Create, manage, and execute integrated marketing campaigns to optimize reach, customer acquisition and retention.. Develop inbound marketing content strategy across digital and print communications such as blogs, e-mails, videos, webinars, presentations, web copy, advertisement, and trade shows/event material.. Created a competitive intelligence framework and research that provide key insights to guide product requirements/positioning and strategic marketing initiatives.

Transforming ideas into profitable online solutions. Digital product management, Google Ads, email marketing, branding and social media management.

Toronto, On, Ca

Lead a team of 50 telephone based commercial advisors to drive sales revenue within the Argentina Legal professional market segment. Responsable for people management and development, sales quota and establishing marketing strategies to serve the segment.

Austin, Texas, Us

Developed a partner ecosystem within LatinAmerica and lead marketing related activities towards revenue generation and market share growth. Responsable for sales quota within the territory.

Austin, Texas, Us

Lead a team of 15 Inside Sales Rep servicing the North American and Brazilian partner ecosystems. Responsable for revenue quota and partner enablement activities.

Austin, Texas, Us

Manage a team of 50 trilingual Partner Business Consultants in a remote professionalized set up, towards the successful management of a base of 6000 Oracle partners, with coverage in North America and Latin America. Responsable for internal and external stakeholder management.

Austin, Texas, Us

Manage a team of 50 trilingual Partner Business Consultants in a remote professionalized set up, towards the successful management of a base of 6000 Oracle partners, with coverage in North America and Latin America.

Austin, Texas, Us

Manage a team of 10 SUN Partner Business Consultants, towards the successful migration of SUN partners into the Oracle Partner Network, with coverage in North America and Latin America.

Austin, Texas, Us

Drive revenue-generating activities within the Oracle Partner Program to ensure Partner base growth by enablement and development.

Acassuso, Buenos Aires, Ar

Account management responsibilities, and leading marketing initiatives.

Us

Responsible for the profitable growth of the LA Region (Argentina, Brazil and Mexico) with full budget responsibility. Strategic orientation towards Product Development; exploration of new market segments and detection of new areas of growth. LA region company spokesperson for Innovation and value added product platforms for custom and stock customers. Team of 4 and budget of $3.5 Million.

Us

Analyze trends and perform market and consumer research to develop and successfully launch value-added products. Develop product positioning and manage products from design throughout the entire product life cycle. Develop enhanced pricing strategies, resulting in profit improvements. Develop customer relationships at Key Accounts to promote existing product offerings and support selling efforts. Products: Value added Packaging solutions for consumer products

Provide executive level administrative support to Controller and 2 direct reports demonstrating ability to meet demanding deadlines. Process monthly Commercial and administrative reports to deliver to Headquarters.

St Louis, Missouri, Us

Manage the flaslight and specialty battery product lines for Paraguay, Uruguay and Bolivia. Evaluate commercial feasability and conduct profit analisis. Establish strong relationships with retailers in PUB Region, servicing their needs to increase overall country sales. Manage new merchandise importations from China. Develop and manage promotions and discounts based on stock, new product launches, fidelity programs, volume, etc. Products: batteries, flashlights and specialty batteries.

Diplomatura En Marketing Online Y Comercio Electrónico, Marketing

Desarrollo En Wordpress

Diplomatura Planificación Y Gestión De La Comunicación En Redes Sociales, Marketing

Marketing, Marketing/Marketing Management, General

Wordpress Avanzado, Web Page, Digital/Multimedia And Information Resources Design

Publicidad En Redes Avanzado, Digital Communication And Media/Multimedia