Welcome at my profile. I'm Mariël, a curious impact-oriented and creative professional who aspires to make the digital world easier. I love it when I can participate in the promotion of digital products, but I prefer best to be involved in the entire development process; starting with the inventory of customer requirements, creating the business case, product development, product launch, marketing and sales. Finally tracking and improving the product.Thinking from the user's perspective works very well for me. Together with a technician, I make the ideal team for developing a product, digital product environment or customer journey and the associated user wishes. From here I pick up the desired marketing and communication elements and ensure that they are realized.I am known as a person who looks across the borders of her own domain and with whom it is pleasant to work with. To contribute to the common goal I use my creativity, humor, talent for planning & coordination and sense of responsibility.★ AMBITIONIt is my ambition to grow in the field of product management. I support optimizing for user-friendliness as an essential element in product development. For me the interaction with users is one of the most motivating elements in my job. A compliment on a simple and easy user experience is one of the best gifts for me to receive!★ SPECIALISMSProduct Management | Product Strategy | UX Design | User Research | Web Usability | Online Marketing | Communication | PR | Event Management | Content Creation| Social Media | Brand Strategy | Positioning|