Marie Mercier Briand

Marie Mercier Briand Email and Phone Number

Global Chief Marketing and Digital Experience Officer @ La Redoute
Lille, FR
Marie Mercier Briand's Location
Greater Lille Metropolitan Area, France, France
Marie Mercier Briand's Contact Details

Marie Mercier Briand work email

Marie Mercier Briand personal email

n/a

Marie Mercier Briand phone numbers

About Marie Mercier Briand

Large experience in Digital (+16 years).Proven track record in Digital/omnichannel strategy & projects, team management and business development.Very good knowledge of Fashion Retail industry.

Marie Mercier Briand's Current Company Details
La Redoute

La Redoute

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Global Chief Marketing and Digital Experience Officer
Lille, FR
Website:
laredoute-corporate.com
Employees:
2138
Marie Mercier Briand Work Experience Details
  • La Redoute
    Global Chief Marketing And Digital Experience Officer
    La Redoute
    Lille, Fr
    View
  • La Redoute
    Global Chief Marketing & Digital Experience Officer
    La Redoute Jul 2024 - Present
    Roubaix, Fr
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  • La Redoute
    Head Of Digital Experience And Innovation
    La Redoute Mar 2017 - Jun 2024
    Roubaix, Fr
    View
  • The Experience Center De Pwc France (Nealite)
    Director
    The Experience Center De Pwc France (Nealite) Oct 2015 - Feb 2017
    Paris, Ile-De-France, Fr
    Reimagine Business in a digital worldFrom strategy to execution : - Strategy / consulting : define Digital Strategy and roll out digital transformation- Service design : build new digital services, build and use new consulting approaches (acquisition of Nealite, leading design thinking agency)- Technology : anticipate technological disruption, leverage new capabilities
    View
  • Novedia, Digital Agency (Groupe Viseo)
    Luxury & Retail Director
    Novedia, Digital Agency (Groupe Viseo) Jan 2012 - Sep 2015
    - Management of teams involved in digital strategies and projects- Definition of strategic plans to address Retail industry (major food retailers, specialized retailers, luxury players) : Hermès, LVMH, Sephora, Galeries Lafayette, Kookaï, Optic 2000, Carrefour...- Responsible for Digital Store offer (www.digital-store.fr)- Management of P&L - Business development
  • Novedia Consulting
    Mission Director - Marketing & Strategy Consulting
    Novedia Consulting Jul 2010 - Dec 2011
  • Novedia Consulting
    Manager
    Novedia Consulting Apr 2008 - Jun 2010
    Consulting in operational marketing and strategy (telecom industry)
  • Jipo/Novedia Consulting
    Senior Consultant
    Jipo/Novedia Consulting Sep 2006 - Mar 2008
    Strategic marketing consulting (innovative offer, new activities positioning, loyalty and acquisition programs, multi-channel strategy...)
  • Abileo
    Consultant
    Abileo Feb 2004 - Aug 2006
    Paris, Fr
    Operational and strategic marketing consulting for innovative companies
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  • Dragon Rouge
    Project Manager
    Dragon Rouge Jun 2001 - May 2002
    Paris, Ile De France, Fr
    - Direction of packaging projects for the brands Kraft Foods, Henkel, Varta, Ferrero, Ricard…- Development of brand positioning and new strategic-communication concepts (boards, market research, trends analysis…).- Interface between creative team and customers (meetings, focus group, brainstorming…).
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Marie Mercier Briand Skills

Digital Marketing Mobile Marketing Digital Strategy Management Marketing Digital Strategy E Commerce Marketing Business Development Crm Team Management Retail Business Strategy Marketing Mobile Luxury Goods Design Thinking

Marie Mercier Briand Education Details

  • Neoma Business School
    Neoma Business School
    Marketing

Frequently Asked Questions about Marie Mercier Briand

What company does Marie Mercier Briand work for?

Marie Mercier Briand works for La Redoute

What is Marie Mercier Briand's role at the current company?

Marie Mercier Briand's current role is Global Chief Marketing and Digital Experience Officer.

What is Marie Mercier Briand's email address?

Marie Mercier Briand's email address is ma****@****ahoo.fr

What is Marie Mercier Briand's direct phone number?

Marie Mercier Briand's direct phone number is +33 892 35 *****

What schools did Marie Mercier Briand attend?

Marie Mercier Briand attended Neoma Business School.

What skills is Marie Mercier Briand known for?

Marie Mercier Briand has skills like Digital Marketing, Mobile Marketing, Digital Strategy, Management, Marketing Digital, Strategy, E Commerce, Marketing, Business Development, Crm, Team Management, Retail.

Who are Marie Mercier Briand's colleagues?

Marie Mercier Briand's colleagues are Martine Leblanc, Desmet Eric, Coralie Pesin, Mérédith Panipucci, Florian Gorgol, Sego Ferrand, Frédéric Alves.

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