Mariesa Lee Ricks Email & Phone Number

New York, New York, US

Stealth.Industries: Luxury, Beauty, Retail, Fashion, Lifestyle, Wellness, CPG, Tech

London, NW5, GB

Spring is a world-class integrated creative agency, featuring state-of-the-art studio spaces, a private co-working members club, and premium spaces to host prestigious events. Clients include: Tom Ford Beauty, IMG/WME, Canada Goose, Marc Jacobs, Google, Estee Lauder, Tribeca Film Festival, and Conde Nast. With offices in New York, London, Milan, and LA.

London, NW5, GB

• Optimized operations, policy, and tools across all New York business units to efficiently implement business strategy to maximize efficiency, profitability, and growth.
• Managed project profitability via burn report analysis and implement solutions to minimize impact of financial loss.
• Defined resourcing planning, budget, contractor management.
• Partnered with the President to build/maintain high performing teams (both FT and freelance talent) that enhance the quality of creative work.
• Supported continued development and refinement of the annual strategic planning process for the New York business units.
• Led New York strategy regarding Covid-19 response and operational execution, defining office policy, client best practices, and success metrics.

London, NW5, GB

• Led cross-divisional team across strategy, creative operations, pitch rounds, and executive teams to execute award-winning $11M experiential marketing activation for Fortune 500 client. Resulted in PR value of $64MM+.
• Negotiated contracts with senior stakeholders and legal teams to maximize Spring partnership revenue and value.
• Strategized and execute operations optimizations across Partnerships division to improve client satisfaction and drive incremental cross-divisional revenue opportunities.
• Awarded 2020 Campaign US Female Frontier "Rising to the Top" Honoree, one of 5 awarded nationally.

London, NW5, GB

• Managed client relationships and P&L for largest accounts (e.g., Pepsi/LifeWTR, Universal Music Group, TribecaTV, Tribeca Film Festival, Mastercard, Conde Nast).
• Optimized internal operations for largest event executions (NYFW, Tribeca Film Festival, etc.) and institutionalized strategic debriefs and company-wide playbooks for cross-division alignment.
• Engaged in account and project management for Spring’s largest cross-divisional clients (> $0.5M annually).

London, NW5, GB

• Served as Chief of Staff to Global CEO, supporting revenue growth of 50% Y-O-Y and return to profitability.
• Collaborated with CEO to project manage operations, strategy execution, and corporate development initiatives across business units.
• Created executive/board presentations and provided recommendations to CEO and Senior Management.

• Strategically advised online luxury intimate apparel start-up on supply chain production and marketing.
• Collaborated with CEO to conceive go-to-market strategy, create brand positioning, and draft business plan to create niche segmentation within $170B intimate apparel market.
• Managed relationships with international factories utilized by top fashion brands (e.g., Chanel, Dior, Hermes) to facilitate cost-effective, high quality production.

New York, New York, US

Maximized returns on investment by providing investment and asset allocation recommendations to advisor teams managing individuals/institutions worth $10M-$650M by assessing current and proposed asset allocations.

Cambridge, MA, US

• Advised leading global technology clients on competitive strategies to increase market share and revenue. Clients included Samsung, US Department of Justice, T-Mobile, Verizon, and Huawei.
• Collaborated with cross-functional team of 15+ to synthesize legal reports for 3 U.S. International Trade Commission cases to analyze impact of product ban on market, public health/welfare, and innovation.
• Constructed shortfall models to demonstrate U.S. market impact of 0-24 month import ban of 45MM+ mobile phones for Top 2 global mobile phone manufacturer.
• Analyzed 50+ historic cases of U.S. smartphone supply chain delays to demonstrate difficulty for non-excluded mobile phone manufacturers to make up void of 68MM+ mobile devices.Graduate Student Intern 2011-2012

• Directed strategy and secured healthcare stakeholder partnerships to drive product adoption among families of 20M chronically-ill children for web-based healthcare start-up.
• Formed and managed relationships with various MA and TX healthcare stakeholders and health-oriented non-profit organizations to discern pediatric healthcare needs for target populations.
• Informed product development, collaborated on Beta testing recruitment/evaluation, and engaged in social media outreach.

• (Healthbox-accelerated Health Start-up with user-base of 160,000)
• Developed free comprehensive nutritional smartphone app for management of 5 chronic health conditions
• Collaborated with team of 8 on Beta development, product marketing, and securing nutrition information from 100,000+ restaurant locations.
• Directed design and implementation of pilot testing/clinical trial among 6 schools and coordinated approval with HSPH IRB to pilot app among low-income and minority Boston high school students and local college students
• Wrote grant proposals and prepared venture capitalist pitches to raise capital.

Master Of Business Administration (M.B.A.)

S.M., Social & Behavioral Sciences (Formerly Known As Society, Human Development, & Health)

A.B., Human Evolutionary Biology/Pre-Medical Studies; Citation In Spanish

Alumna