Mari Foley

Mari Foley Email and Phone Number

Global Strategic and Product Marketing Manager @ Thermo Fisher Scientific
Mari Foley's Location
Rochester, New York Metropolitan Area, United States, United States
About Mari Foley

A results-oriented leader adept at leveraging data-driven strategies to propel revenue growth through innovative business intelligence initiatives, program expansion, and impactful marketing endeavors. Noteworthy achievements include surpassing revenue targets in various roles, achieving a 102% goal attainment for instrument and assay renewals at QuidelOrtho, orchestrating multi-million dollar business ventures with Fortune 500 collaborators at Roechling Medical, and securing a 2.5% annual revenue escalation at Garlock Sealing Technologies. Committed to patient well-being and acknowledging the dedication of healthcare providers, I have dedicated the past 7 years to supporting the medical device and diagnostics field. My professional interests lie in the realms of medical devices, diagnostics, pharmaceuticals, and biotech. I SPECIALIZE IN:➡️ CUSTOMER-CENTRIC DATA: Drove new business creating customer data-driven insights using PowerBI, Salesforce.com ➡️ CHANGE MANAGEMENT: Improved analysis of performance metrics, customer scorecards, client surveys and inquiries, and RFP/Proposal responses by implementing a new process yielding 15% more efficiency. ➡️ COMPETITIVE INTELLIGENCE: Research of competition to garner insights for positioning and finding “blue ocean” avenuesEDUCATION 🎓◆ DBA, (Doctorate of Business Administration), Strategy and Innovation, Capella University◆ MBA, Marketing. Ashford University◆ Bachelor of Science (BS) in Biology, Minor Chemistry, The University of TampaLet's start a conversation: marifoleydba@gmail.com

Mari Foley's Current Company Details
Thermo Fisher Scientific

Thermo Fisher Scientific

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Global Strategic and Product Marketing Manager
Mari Foley Work Experience Details
  • Thermo Fisher Scientific
    Sr Market Development Manager, Clinical Trials
    Thermo Fisher Scientific Jun 2024 - Present
    Waltham, Ma, Us
  • Mindshift Catalyst Marketing
    Business Owner
    Mindshift Catalyst Marketing Sep 2023 - Present
    Simplifying complex marketing initiatives for small, mid, or corporate stakeholders by creating powerful strategies and tactically executing plans to increase sales and grow the bottom line.
  • Quidelortho
    Product Marketing Manager, Clinical Laboratories
    Quidelortho 2021 - 2023
    - Independently developed annual strategy and operating plans for instruments and reagent renewal for the Physician Diagnostic market, yielding 102% goal achievement for 2023. - Executed with commercial efficiency four product launches of women’s health and cancer marker reagents with a combined annual revenue of $1.1 million. - Developed product forecasts for women’s health, cancer markers, and diabetes reagents with a forecast accuracy of 90%.- Collaborated with operations and field team to ensure product capacity and customer contract deadlines were met. Successfully partnered with the North Central region to secure a significant 2.4 million dollar win.- Advocated for U.S. Voice of Customer (VOC) in next-generation of clinical chemistry instruments with Global Marketing and Research & Development.- Developed competitive intelligence documentation for field sales team yielding an improved win rate of 6% over the previous year.
  • Röchling Medical
    Global Strategy And Marketing Manager
    Röchling Medical 2018 - 2021
    Mannheim, Baden-Württemberg, De
    - Directed strategic program and global marketing initiatives throughout North America and APAC, discovering new collaborations and driving multi-million-dollar business opportunities with Fortune 500 clients and preferred suppliers.- Owned the $250,000 marketing budget, tracking and evaluating each spend to maximize the ROI while implementing business process improvements to create both operational and cost efficiencies within the marketing department.- Led and managed new partnership opportunity with J&J totaling $3M in revenue. - Led all aspects of the company’s presence at 5 major industry trade shows, implementing multi-channel promotional strategies, resulting in over 700 qualified leads. - Improved analysis of performance metrics, customer scorecards, client surveys and inquiries, and RFP/Proposal responses by implementing a new process yielding 15% more efficiency. - Championed the implementation of Salesforce (CRM) throughout the sales team, serving as implementation consultant leading to an increase of 20% conversion rate of qualified leads.
  • Bristol Id Technologies
    Marketing Manager
    Bristol Id Technologies 2017 - 2018
    Lima, Ny, Us
    - Independently spearheaded the creation of marketing budgets and programs across three business units, developing a comprehensive digital marketing strategy and gaining buy-in from executive leadership to implement a program to grow brand recognition and leads. Grew visibility, and revenue by 12%.- Analyzed existing assets to create and implement a strategic marketing plan across the enterprise, extensively researching competitors, digital trends, and current market opportunities to maximize growth potential. Increased website viewer sessions by more than 63% in less than one year while increasing single unit-specific sessions (Plastilam) by 30%, LinkedIn followers by 24%, and Facebook followers by 74% in the same period.
  • Garlock Sealing Technologies
    Global Marketing Manager
    Garlock Sealing Technologies 2012 - 2017
    Palmyra, Ny, Us
    - Increasing responsibility and promotions during tenure from Graphic Designer to Marketing Manager.- Developed and owned the annual $1.7M marketing budget while implementing business process improvements and cost-saving initiatives that saved nearly $0.5M through detailed tracking and data analysis. - Formed and championed global brand standards to instill consistency across global partners, third-party vendors, and new acquisitions, creating a cohesive presence that supported a 2.5% increase in annual revenue. - Spearheaded new divisional brand and marketing communication assets yielding an incremental $1.4 million in revenue in the first year. Drove high traffic volume through SEO analysis, generating purchasing leads across two distinct company websites while increasing activity through strategic - Google AdWords campaigns that drove brand awareness.- Positioned company as thought leader on technical materials with cross-collaborations with critical staff members. - Created and rolled out an international training program to drive change around partnership and lead-generation strategies - Reduced annual training costs by nearly $40k by internalizing a previously outsourced training program that simultaneously increased revenue as a result of the more customized quality of training. - Awarded in 2013 a US Patent: US Patent 8,371,519 Stem Packing Dispenser

Mari Foley Skills

Advertising Marketing Trade Shows Management Marketing Communications Marketing Strategy Corporate Branding Strategy Social Media Marketing Graphic Design Leadership Product Marketing Strategic Planning Project Management Direct Marketing Public Relations Cross Functional Team Leadership Newsletters Online Marketing Internal Communications Social Networking Lean Manufacturing B2b Packaging Customer Service Email Marketing Web Design Budgets Promotions Event Management Customer Relations Corporate Communications Microsoft Office Powerpoint Team Building Budgeting Excel Problem Solving Word Photoshop Indesign Illustrator Adobe Creative Suite Adobe Acrobat Layout Logo Design English Training

Mari Foley Education Details

  • Capella University
    Capella University
    Strategy And Innovation
  • Global Outreach Virtual Edu.
    Global Outreach Virtual Edu.
    Marketing
  • University Of Tampa
    University Of Tampa
    Biology

Frequently Asked Questions about Mari Foley

What company does Mari Foley work for?

Mari Foley works for Thermo Fisher Scientific

What is Mari Foley's role at the current company?

Mari Foley's current role is Global Strategic and Product Marketing Manager.

What is Mari Foley's email address?

Mari Foley's email address is ma****@****ics.com

What is Mari Foley's direct phone number?

Mari Foley's direct phone number is +131552*****

What schools did Mari Foley attend?

Mari Foley attended Capella University, Global Outreach Virtual Edu., University Of Tampa.

What skills is Mari Foley known for?

Mari Foley has skills like Advertising, Marketing, Trade Shows, Management, Marketing Communications, Marketing Strategy, Corporate Branding, Strategy, Social Media Marketing, Graphic Design, Leadership, Product Marketing.

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