M. Ignacia González De Peña Email and Phone Number
I am the founder of Grupo ALICIA, a company that specializes in creating brand experiences and marketing strategies for clients across different industries and sectors. I have more than four years of experience in this role, leading and organizing the area, developing the business plan, recruiting specialized team members, and tracking the company performance.I am passionate about bringing my creative vision to life, working with a great team that supports and challenges me, and delivering innovative solutions that benefit the stakeholders. I am constantly looking for new trends, opportunities, and ideas that can set us apart and help us grow. Despite the social outbreak and pandemic, we have managed to maintain and expand our team of more than 20 people and achieve exponential growth in revenue.
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FounderRosa Jan 2024 - PresentChileAs the founder of a new digital magazine for the youth, I am dedicated to focusing our message on important matters rather than indulging in pink press. Our commitment to substantive content is reflected in our hashtag #NoSomosRosa. (Note: The name play is better in Spanish.) Join me in leading a team that is passionate about creating meaningful content for today's youth
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FounderGrupo Alicia Jul 2019 - PresentChileFounder and CEO.Develop the company business plan.Recruit specialized teams members.Create processes, protocols and work strategies, also mission and vision.Marketing strategies, communications, 360 at a local, regional and global level.Track company performance.Design deliverables where the stakeholders benefit. -
CmoEllsa Oct 2023 - Jan 2024Madrid, EspañaResponsible for the branding, overseeing the planning, development and execution of ELLSA’s marketing and advertising initiatives, from creative influence to business strategy. Also of generating revenue by increasing sales through successful marketing strategy, using market research, pricing, product marketing, communications, digital marketing, advertising and PR. -
Business ManagerDos Alas Agencies Aug 2018 - Jul 2019Vitacura, Región Metropolitana De Santiago, ChileLead and organize the area, so that each team member can do their job and develop professionally.Search for new business opportunities, prepare annual budgets and business objectives. Ensure the fulfillment of KPIs, in addition to a continuous relationship and follow-up with clients.Develop projects from support in the creative idea and supervision of its valorization, to customer billing and supplier payment.Some clientes:Benefit, Bisquertt, BlackRock, BOLD, Canada Dry, Columbia, Javiera Poch, K-ONE, Pandora, Peugeot, Petrobras, Viajes Falabella, MANGO, Nutrimarket, Sony Music, Youtopia -
Director Of Event ManagementMg Consulting Chile Mar 2017 - Jun 2018Santiago, ChileRenovation of the event production area at MG Consulting.Director of HL ProductionsDesign and produce experiences for brands and people.Some clientes:Alaluf, Barilla, Be Fitness, Carmen Steffens, CCU (Ocean Spray), Cognitiva, Comparaonline, Colgram (Colloky, CKY), Diageo ( Baileys, Johnnie Walker, Vat 69), Dimusa, EMSA, Eurocorp, Faenacar, Falabella (Benefit, Etam, Inglot, Mango), FOX, G-Shock, Gacel, GSK (Aquafresh, Fisiogel, Parodontax, Sensodyne), Grupo Yes (Aeropostale), INALEN (Cotys, Triumph), LG, Mobike, Norte DIgital, Nutrigen, P&G (Always, Oral-B, Pampers), Pamela Grant, Pandora, Pedidos Ya, PEPSICO (Frappuccino, Tropicana), POY, Reebok, SAIC (MG Motors), Schneider Electrics, Sony Music, Sportex (NGX), TOUS, WeWork -
FounderChakula Apr 2011 - 2018Food blogWe show recipes, restaurants, tips, photos, etc.The only Chilean blog invited to participate in the World Recipe Cook Book of Expo Milan 2015 -
Project ManagerArbol Color Jun 2015 - Feb 2017Santiago, ChileProject manager for Bazar ED Winter and Summer edition, and Casa FOA, events for over 36.000 people.Production support for Ropero Paula, Mercado Paula Gourmet, Jardinera and FILSA. -
Senior WaitressGastronomy Catering & Events May 2014 - Oct 2014Sydney, AustraliaI started out as a waitress and within a week was promoted to a senior position. Led teams and different events for the entire duration of the Work and Holiday Visa -
Event ManagerBagnara + Margozzini Nov 2013 - Feb 2014Santiago, ChileEvents management and Wedding planner for over 800 people.Coordination with suppliers for the correct functioning of events.Support in logistics and personnel management.
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Event CoordinatorUrban Pr Aug 2012 - Oct 2013Santiago, ChileEvent coordinator for NARS, Unilever, Google, Viste STGO, Walmart, Nokia. -
Event CoordinatorWeclap Mar 2012 - Jun 2012Santiago, ChileEvent Production for Virgin Mobile, Forus, Diesel and ELEQT Chile.
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Internship TraineePrecision Sa May 2011 - Aug 2011Santiago, ChileSupport in the areas of HR, Administration and Marketing. -
Internship TraineeEnjoy S.A. Dec 2008 - Jan 2009Viña Del Mar, ChileCleaning and maintenance of the rooms.Telephone operator.Support in Gym and SPA.Front Desk Receptionist.
M. Ignacia González De Peña Skills
M. Ignacia González De Peña Education Details
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Diplomado De Dirección De Agencias De Marketing -
Master Of Business Administration - Mba -
Sales & Marketing Degree -
Business Administration And Management Bachelor -
The Newland SchoolHigh School Diploma
Frequently Asked Questions about M. Ignacia González De Peña
What company does M. Ignacia González De Peña work for?
M. Ignacia González De Peña works for Rosa
What is M. Ignacia González De Peña's role at the current company?
M. Ignacia González De Peña's current role is Founder ALICIA & ROSA | MBA, Marketing, Communications, Brand Experience.
What schools did M. Ignacia González De Peña attend?
M. Ignacia González De Peña attended Asuntos Digitales, Ese Business School Chile, Universidad De Chile, Universidad De Los Andes (Cl), The Newland School.
What are some of M. Ignacia González De Peña's interests?
M. Ignacia González De Peña has interest in Social Services, Education, Environment, Poverty Alleviation, Arts And Culture.
What skills is M. Ignacia González De Peña known for?
M. Ignacia González De Peña has skills like Microsoft Office, Microsoft Excel, Liderazgo, Trabajo En Equipo, Estrategia Empresarial, Microsoft Powerpoint, Estrategia De Mercadotecnia, English, Redes Sociales, Food, Escritura Creativa, Mercadotecnia.
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