Marilena Lopez
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Marilena Lopez Email & Phone Number

Head of Growth at THIS IS IDEAL
Location: Segrate, Lombardy, Italy 10 work roles 8 schools
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Current company
Role
Head of Growth
Location
Segrate, Lombardy, Italy
Company size

Who is Marilena Lopez? Overview

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Quick answer

Marilena Lopez is listed as Head of Growth at THIS IS IDEAL, a company with 48 employees, based in Segrate, Lombardy, Italy. AeroLeads shows a matched LinkedIn profile for Marilena Lopez.

Marilena Lopez previously worked as Head of Marketing and Sales at Studio Woow ( Ex Studio71) and Co-Founder at Arts On Token. Marilena Lopez holds Degree In Scienze Della Comunicazione, Institutional And Business Communication from Università Degli Studi Di Siena.

Company email context

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THIS IS IDEAL

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Profile bio

About Marilena Lopez

With over 20 years of experience in marketing and communication, I am a resourceful and results-driven professional who leads the marketing and sales department at Studio WOOW, a media company and premium content studio that develops, produces, and distributes original programming across multiple platforms.I am passionate about creating and executing innovative cross-media projects, events, and brand integrations that promote brands, products, and services, and achieve business goals. I have a strong expertise in web marketing and social media, as well as in the emerging field of NFTs and the Metaverse. I also co-founded a digital asset advisory firm that helps companies and brands enter this new realm of opportunities. I excel at building trust-based relationships with clients and colleagues, supporting the sales force and trade, managing the assigned budget and team, and coordinating external suppliers. I am always eager to learn, adapt, and solve problems, and I have a positive attitude and a proactive approach.— Areas of Expertise/Skills —Brand Management | Project Management | Team Building & Leadership | Strategic Planning & Analysis | Business & Product Development | Sales & Marketing | Brand integration| b2b/b2c Events | Advertising | Web Marketing & Social media | Client Satisfaction & Retention | Trade Marketing | Relationship Building | Process Improvement | Media | Entertainment| CPG | GDO | Creative Thinking | Positive Attitude | Proactivity | Problem Solving | Learnability | Adaptability | Self-motivation | Self-management | Written and Verbal Communication | Computer Skills | NFT.

Listed skills include Online Advertising, Advertising, Digital Marketing, Digital Strategy, and 40 others.

Current workplace

Marilena Lopez's current company

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THIS IS IDEAL
This Is Ideal
Head of Growth
Segrate, IT
Employees
48
AeroLeads page
10 roles · 28 years

Marilena Lopez work experience

A career timeline built from the work history available for this profile.

Head Of Marketing And Sales

Current

Milan

Studio WOOW is a media company and premium content studio that develops, produces and distributes original programming across multiple platforms, as well as guiding talent (influencer and creator) and building businesses around them.Worldwide, Studio71 has over 1300 channels and 7 billion monthly views.Studio71 is headquartered in Los Angeles with offices.

Sep 2019 - Present

Co-Founder

Current

Rome, Latium, Italy

We provide advisory services for digital asset companies and brands looking to enter the Metaverse.

Apr 2022 - Present

Marketing & Sales Manager - Associated Partner

Current

Milan Area, Italy

Management consulting focused on Marketing, Communication, Events and Sales of products and services.MOD - management on demand is the biggest company of “fractional executive and temporary managers” in Italy. Our goal is to provide the entrepreneurs with the tools useful for a more efficient business management. We measure our success by the capacity of.

2015 - Present ~11 yrs 5 mos

Head Of Creativity Hub - Mktg Projects, Branded Content & Entertainment - Viacom Int. Media Network

Milan Area, Italy

Coordinated effectively with marketing, brand manager, and strategic units of media centres to create and implement special multi-platform projects (TV-WEB-MOBILE-TERRITORY) for brand partners. Communicated with senior management for ad hoc projects and brand integration by using techniques, channels, and languages to achieve customer retention and.

2012 - Aug 2018

Head Of Marketing At Mtv Italia

Milan Area, Italy

Formulated and implemented marketing strategies plans and communications plans (ATL and BTL) for building all TV channels brands such as MTV, Nickelodeon, and Comedy Central within assigned budget and timeframe. Initiated and completed activities regarding marketing campaign as well as generated sponsorship opportunities by utilising a wide array of.

2009 - 2012 ~3 yrs

Web Marketing Manager

Milan Area, Italy

Developed online promotions, keywords advertising campaign, direct e-mail marketing promotions and special contest for launching online of new TV formats. Established and promoted marketing campaigns to target new business and maximise overall revenue while maintaining strict adherence with all positioning specifications and brand identity characteristics..

2008 - 2009 ~1 yr

Marketing Manager

Rome Area, Italy

Delivered marketing plans and strategies for Elemedia to manage all marketing activities for launching of new products/sites for brands such as Kataweb, Fantacalcio, Repubblica.it, Capital.it, M2O.it, and Deejay.it. Established and promoted marketing/advertising campaigns to target new business and maximise overall revenue while maintaining strict.

2000 - 2008 ~8 yrs

Account Supervisor

Egg S.R.L.

Rome Area, Italy

EGG has been a communication consultancy Agency acting in Integrated communication programs, Public Relations, Events and Sponsorship.

1999 - 2000 ~1 yr
8 education records

Marilena Lopez education

Degree In Scienze Della Comunicazione, Institutional And Business Communication

Five years University Degree (equivalent to an European University Degree + Master's Degree)

Maturità Scientifica

Liceo Scientifico

Marketing/Marketing Management, General

Business School Iri Management - Rome

Activities and Societies: The Marketing Control and Marketing Plan

Selling Skills And Sales Operations

Gustav Käser Training International - Milan

Digital Communication And Media/Multimedia

Istituto Di Ricerca Internazionale - Milan

Activities and Societies: E-mail and Permission Marketing

Digital Communication And Media/Multimedia

Istituto Di Ricerca Internazionale - Milan

Activities and Societies: Direct Email Marketing

Italian Certification - Web Marketing Specialist, Web/Multimedia Management And Webmaster

Madri Internet Marketing

Business, Management, Marketing, And Related Support Services

Scuola Superiore G. Reiss Romoli

Activities and Societies: Economic Scenario for Telecommunications

FAQ

Frequently asked questions about Marilena Lopez

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What company does Marilena Lopez work for?

Marilena Lopez works for THIS IS IDEAL.

What is Marilena Lopez's role at THIS IS IDEAL?

Marilena Lopez is listed as Head of Growth at THIS IS IDEAL.

Where is Marilena Lopez based?

Marilena Lopez is based in Segrate, Lombardy, Italy while working with THIS IS IDEAL.

What companies has Marilena Lopez worked for?

Marilena Lopez has worked for This Is Ideal, Studio Woow ( Ex Studio71), Arts On Token, Mod - Management On Demand, and Paramount International.

How can I contact Marilena Lopez?

You can use AeroLeads to view verified contact signals for Marilena Lopez at THIS IS IDEAL, including work email, phone, and LinkedIn data when available.

What schools did Marilena Lopez attend?

Marilena Lopez holds Degree In Scienze Della Comunicazione, Institutional And Business Communication from Università Degli Studi Di Siena.

What skills is Marilena Lopez known for?

Marilena Lopez is listed with skills including Online Advertising, Advertising, Digital Marketing, Digital Strategy, Sem, Digital Media, Online Marketing, and Sponsorship.

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