Marilyn Shaw

Marilyn Shaw Email and Phone Number

Associate Director of Marketing Projects @ St. Petersburg College
Saint Petersburg, FL, US
Marilyn Shaw's Location
St Petersburg, Florida, United States, United States
Marilyn Shaw's Contact Details

Marilyn Shaw work email

Marilyn Shaw personal email

n/a
About Marilyn Shaw

Public Relations and Marketing Professional with extensive experience in maximizing exposure for higher education institutions and business owners. An excellent reputation in securing media attention and strategic brand partnerships to advance organizational vision and goals. Team player with excellent communication skills, high quality of work, driven and highly self-motivated.Accomplishments: • Increased St. Petersburg College’s media coverage by 125% within four months• Simultaneously garnered media attention for two strategic program initiatives for recruiting students to St. Petersburg College, which resulted in gaining 200 applications within 24 hours and more than 700 applications within five days.• Secured more than $20,000 in monetary and in-kind brand sponsorships• Planned and executed the largest multicultural beauty expo in Florida with 50 national brands and more than 2,000 attendees.• Media talent at ESSENCE Festival, Black Enterprise’s Women of Power Summit and Black Men Xcel Summit Expertise: Public Relations | Strategic Communications | Experiential Marketer | Corporate Event Planner | Media Personality

Marilyn Shaw's Current Company Details
St. Petersburg College

St. Petersburg College

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Associate Director of Marketing Projects
Saint Petersburg, FL, US
Marilyn Shaw Work Experience Details
  • St. Petersburg College
    Associate Director Of Marketing Projects
    St. Petersburg College
    Saint Petersburg, Fl, Us
  • St. Petersburg College
    Marketing And Strategic Communications Manager
    St. Petersburg College Dec 2022 - Present
    • Manage and implement strategic projects that positively impact St. Petersburg College’s enrollment and the Marketing and Strategic Communications department.• Serve as the interface between the Marketing and Strategic Communications department, external vendors and the college-wide faculty and staff to facilitate strategic execution and assessment of marketing and communications projects for the Marketing and Strategic Communications department.• Project manage marketing and communication initiatives on assigned projects, which include: developing and implementing marketing plans; negotiating media sponsorships; analyzing customer trends; managing information and measuring progress on tasks, projects, and goals; and performing related activities.
  • St. Petersburg College
    Communications/ Pr Coordinator
    St. Petersburg College Jul 2018 - Jan 2023
    • Works internally, inter-departmentally, with media and community to coordinate and execute marketing, public/media relation and communication plans, projects, and strategies.• Writes, edits, and proofreads publications, press releases, media advisories, web content, feature stories, and other communication materials.• Develops a variety of marketing, public/media relation and communication materials to promote college programs, services and initiatives, which includes creating and editing marketing materials; developing timelines; managing projects and determining distribution methods in order to reach intended audience(s).• Attends functions as a representative of the college to coordinate and facilitate internal and external coverage, to include: working with media; cultivating multimedia content for print, website and social media
  • St. Petersburg College
    Public Relations Specialist
    St. Petersburg College Jan 2016 - Jul 2018
    • Writing, proofing and editing press releases, media briefs, news articles, feature stories and other publication pieces• Researching local and national news stories to develop media pitches in line with media trends.• Maintaining and enhancing the college’s brand identity through positive media coverage.• Cultivating positive relationships with media sources, and expanding the college’s reach with local and national journalists and publications.
  • St. Petersburg College
    Social Media Assistant
    St. Petersburg College Jan 2015 - 2016
    • Updating social channels with creative content related to images, graphics and videos. • Manage social media platforms including Facebook, Twitter, Instagram, Pinterest and Google+.• Developing and implementing marketing and communication plans• Develop and maintain relevant content for specialty blogs to attract readers• Responds accurately and in a timely manner to inquiries posted on social media channels; updating social channels with creative content related to images, graphics and videos.
  • Faitherapy Inc.
    Founder
    Faitherapy Inc. Mar 2021 - Present
    Greater Tampa Bay Area
    Faitherapy, Inc. is an organization for women to access resources to support their faith and mental wellness.
  • Live And Share Agency
    Chief Executive Officer
    Live And Share Agency Jan 2018 - Present
    • A PR and experiential marketing firm that specializes in helping brands maximize exposure by advising on and planning events, gaining media attention and creating digital content.• Writing, proofing and editing press releases, media briefs, news articles, feature stories and other publication pieces.• Planning and executing large-scale expos and events• Creating and implementing strategic marketing plans• Securing monetary and in-kind brand sponsorships

Marilyn Shaw Skills

Social Media Event Planning Microsoft Office Cosmetology Marketing Beauty Industry Wellness Social Media Marketing

Marilyn Shaw Education Details

Frequently Asked Questions about Marilyn Shaw

What company does Marilyn Shaw work for?

Marilyn Shaw works for St. Petersburg College

What is Marilyn Shaw's role at the current company?

Marilyn Shaw's current role is Associate Director of Marketing Projects.

What is Marilyn Shaw's email address?

Marilyn Shaw's email address is sh****@****ege.edu

What schools did Marilyn Shaw attend?

Marilyn Shaw attended Emporia State University, St. Petersburg College, Pinellas Technical Education Center-Clearwater.

What skills is Marilyn Shaw known for?

Marilyn Shaw has skills like Social Media, Event Planning, Microsoft Office, Cosmetology, Marketing, Beauty Industry, Wellness, Social Media Marketing.

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