Marilyn Schaffer is a serial entrepreneur and through her PR practice she built her own reputation by advancing the businesses and reputations of others. She founded NEO Communications in the late 1990s which was quickly acquired by Omnicom (NYSE: OMC). Post-acquisition, Marilyn was appointed Vice President, Global Technology Practice. In her 20s Marilyn and her team won the confidence and business of a number of mid-size and large brands including Bell Canada, Bell Mobility, Rogers, Tangerine, Canada Post and AT&T. Following her tenure with NEO Communications, Marilyn left and went on to launch XTM Inc. in 2006.XTM launched as a full service digital advertising and marketing agency. The company had many significant successes and grew to become a contender in the space, winning awards for its work including the First Nations, Mississaugas of the New Credit’s representation at the PanAm Games in 2015. This was a multi-million dollar account and media spend executed within four months from start to completion.In March 2018 Marilyn’s company, XTM Inc. acquired the assets of Zoompass placing the company squarely into the Fintech payment space. Since the acquisition, XTM became public ( CSE: PAID), has launched in Miami and in Toronto is seen as a fintech innovator in the neo-banking space. XTM is a global card issuer and real-time payment specialist providing technology to businesses to automate and expedite worker payouts and eliminating cash. XTM integrates businesses to a payment ecosystem that is coupled with a free mobile app and a Visa or Mastercard debit card with free banking features. XTM drives enterprise value and creates a positive user experience.