Marilyn Zhang Email & Phone Number

Remote

Remote

Santa Monica, Ca

- Executed on projects and events on both Sales Marketing & Attendee Marketing to drive 12% growth in web traffic via email campaigns- Worked with 100 partners to create growth of 11% in YOY attendance, 6% in registrations, and 3% in paid conference passes - Project management and attention to detail of 3 overarching event timelines and 9 cumulative email campaigns, beginning 25-30 weeks out- Customized and executed email marketing campaigns including dynamic content, audience segmentation, and copy writing to drive 32% unique email open rates, 21% unique CTOR, and 4% unique CTR rates- Implemented A/B testing for YOY growth of 6% in unique email open rates, and database cleaning to reduce to 3% fatigue in bounceback rates

Santa Monica, Ca

- Built Anaheim flagship event’s 5 co-located Wide Prospect and Non-Renewal email campaigns utilizing dynamic content and omniture coding delivered to 2,100+ exhibitors- Collaborated with design team for all supporting collateral, deck content, and asset management- Customized and deployed post-show surveys for exhibitor feedback and future marketing initiatives- Budgeted and planned exhibitor onsite activities including communication with vendor from order to delivery

Los Angeles, California

-Provided weekly updates in social media accounts of Linkedin, Twitter, Facebook and the company website. -Published summaries of 40+ investment accounts and client meeting re-caps for financial advisors. -Full responsibility of preparing 40+ account portfolio analyses.-Performed office administrative tasks including filing, database updating, and client mailings.

Los Angeles, California

-Worked with founder to create and implement the digital marketing strategy resulting in over 10,000 downloads and 1,000 sign-ups from launch.-Identified and managed communication with targeted social media influencers to promote App. -Managed all communication with users via e-mail, Facebook, and Twitter, providing tips, answering questions, and encouraging usage.-Created and distributed marketing flyers and buttons for promotional and brand awareness campaign.

Winston Salem, North Carolina

Full time hostess, managed and maintained reservation processes through phone calls and Open Table, greeted customers with enthusiasm and a smile; led customers to the assigned seating and solved any open requests with a balance of customer preference and restaurant configuration, provided customers with a pleasant beginning of a fine dining experience.