• Produced and scheduled content for all of the district’s social media platforms. Created targeted and engaging posts combined with relevant news stories, which resulted in an increased online presence and branding awareness by over 100% within a year.• Project Manager for initiatives such as website launch, web data archives, UX, and ad hoc maintenance. • Developed and implemented the district’s first Standard Operating Procedure for social media and official website.• Social media platform moderator.• Reviewed and redirected rising social media issues to correct departments as needed.• Designed promotional marketing materials for various print media (i.e. local newspapers, magazines, posters). • Composed and distributed press releases for publication locally and regionally.• Mentored and assigned projects to student intern.• Collaborated with the Public Relations Department to coordinate and execute events for project timelines, assets, and secured local donor funding.• Compiled analytics for media performance reviews.

• Managed advertising campaigns and event marketing initiatives by producing original creative content and marketing materials prior to new releases and on-site activations.• Developed traditional and social media marketing strategies, resulting in a 20% growth in sales with an uptick in physical customer engagement.• Created website and digital inventory tracking to manage items sold online and in person.• Adjusted pricing strategies to improve competitiveness and profitability.

• Managed and trained a team of 14 field marketing team members to execute events.• Engaged with fans at sponsored events to enhance local and international support.• Collected lead generations (30-1,500/event day) to meet quotas and improve digital and physical product sales.• Prepared stadium areas for matchday VIPs and special team events.• Added metadata for matchday images in the Widen Digital Asset Management system for Seasons 1-3.

• Managed content creation for website and social media using CMS, exceeding seasonal sales targets by 35%.• Delivered annual marketing strategies to support small business growth effectively.• Conducted research on marketing trends and executed campaigns for seasonal promotions, boosting website traffic by 60% and establishing partnerships with local businesses.• Launched targeted email marketing campaigns to engage repeat customers and website visitors during seasonal promotions.

• Implemented and facilitated vocational English as a Second Language classes in person and virtually at a technical college campus serving nearly 200 international adult students.• Revamped instruction model to accommodate whole-group instruction for virtual learning, resulting in the steady retention rate of 85%.• Formulated lesson plans based on the diverse needs of students by implementing strategies gained by attending professional developments to support effective student learning, thus meeting education goals.

• Imparted solid public speaking skills and confidence in English to a class of 20 nonnative English speaking students by teaching effective strategies of communication and nonverbal language.• Enhanced authentic language use among students using task supportive materials to improve speech, writing, and diction by 35%.• Maintained records using Banner and iCollege to record attendance, grades, and notes.

• Lead coordinator for weekly Children's Storytime events, for ages 2-6, which promoted checkouts for the early reader program and Success by Six to improve community reading levels.• Organized summer reading sponsorships in collaboration with local businesses to obtain weekly and grand prizes for summer events for kids, teens, and adults.• Trained volunteers to help with activity creations and efficiently managed summer reading logs and rewards for 500+ youth.• Hosted monthly tween arts and crafts programming for community youth. • Maintained attendance log to ensure programs’ continued viability.• Performed community outreach to encourage bilingualism, resulting in a growth of new early reader and juvenile checkout materials aimed at multilingual Spanish speakers and learners.• Balanced circulation desk duties during activity planning time.

• Assisted patrons at circulation desk with checking out materials.• Inspected and redistributed materials to appropriate shelves using the Dewey Decimal System.• Used POS to accept fees for overdue items.• Researched authors and genres to make suggestions and provide information to recurring visitors.• In coordination with lead community ESL teacher, produced educational content with goal-driven tasks to enhance ESL learners’ survival English lessons in a classroom setting.