Marilyn Li Email & Phone Number

San Diego, Ca, Us

Hong Kong, Cn

Execute innovative GTM for eCommerce, retail, and enterprise business units in the indoor air quality, cleaning solutions, and HVAC categoriesDevelop and deploy integrated marketing strategies for 20+ product launches in the US, CA, UK, and JP markets: lead content marketing, SEO, lead generation, brand and media messaging, promotional calendar, pricing strategy, and wall-to-wall margin analysis across all channelsDefine incremental or platform product roadmap by including regional product requirements, customer reviews, channel feedback, and competitive insights Guide cross-functional sourcing, supply chain, manufacturing, and quality teams to fulfill orders; partner with EPA and CARB on product claims, testing, and final import approvalsWork with R&D on essential product requirement deliveries, prototypes, test plans, validation, and verification and arrange beta and pilot testing entities Implement targeted sales strategies for diverse channels, including healthcare, retail outlets, government, hospitality, and education sectors, to expand market penetration and revenue growth

Franklin Lakes, New Jersey, Us

Led global product management and commercialization for SaaS solution and analytics in Central Pharmacy and Point of Care , achieving 60%+ YoY revenue growthPioneered robotic systems in pharmacy automation to streamline medication dispensing and inventory management, reducing medical errors and improving clinical accuracyTransitioned software offerings to SaaS subscription or equipment lease business models and generated recurring revenueManaged product roadmap, requirements, technical discussions and tradeoffs, and cross-functional alignmentLed best practices for complete life cycle product management, compelling value propositions, actionable competitive insights, and sales tools for commercial successDrove sales growth and adoption, turning early customer successes into best practices, key customer RFPs, and ongoing the voice of customersCreated strategic 3-year product plan and go-to-market launch programs and delivered launch training and sales pitches for internal and external stakeholders

Charlotte, North Carolina, Us

Led product management, B2B marketing and sales, and commercial excellence function for $550M AI mobile data capture solutions including AI based analytics, B2B SaaS model, embedded software and hardware Using mixed Agile and Phase Gate approaches, successfully commercialized enterprise Mobility Edge Platform with $200M key customer win, enabled product line consolidation, saved $20M per year development cost, and reduced Agile development cycle to 3 monthsDefined product requirements, launch timeline, product roadmap via voice of customers, market and competitive analysis, partner engagement, technical feasibility, and cross-functional alignmentManaged product strategy, portfolio, lifecycle, and target markets and coached team to balance short-term sales demands with long-term product development needs in a fast-paced business climateDrove the remote software development team in India and China to ensure timely and accurate delivery of product requirementsLead annual 3/5-year strategic planning and quarterly business and strategy review, budget and marketing investment prioritization on marcom and channel activitiesDelivered key breakthrough initiatives to accelerate organic and inorganic growth; led idea generation, innovation pipeline Agile developmentDeliver >50% healthcare segment growth by developing new product and solution providers, driving market awareness, intensive lead generation, and management

San Diego, Ca, Us

Worked with data scientists and natural language processing specialists locally and remotely to develop and commercialize first AI computerized coding solutions in SaaS model, creating $80M new marketRefined product development and innovation processes to improve coding performance and customer satisfactionIncreased market share of main products by 30% and introduced major competitive replacement within a 6-month period by leading channel strategy, positioning and customer reference programs Developed and managed limited release process by identifying the beta and pilot customers, managing beta implementations and completing the beta customer feedback loopsCreated winning product portfolio strategies and managed product lifecycle developmentSuccessfully sold the medical coding software to UnitedHealth (NYSE: UNH)