AeroLeads people directory · profile
Marina Abreu Email & Phone Number
Coordenadora de Planejamento Comercial
at
credsystem
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 100%
Current company
Role
Coordenadora de Planejamento Comercial
Location
São Paulo, Brazil
Company size
Who is Marina Abreu? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Marina Abreu is listed as Coordenadora de Planejamento Comercial at credsystem, a with 733 employees, based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Marina Abreu.
Marina Abreu previously worked as Comercial Planning Coordinator at Credsystem and Gerente de Inteligência Comercial e Marketing at Pássaro Marron. Marina Abreu holds Pós-Graduação Em Marketing Intelligence, Marketing from Universidade Nova De Lisboa.
Company email context
Email format at credsystem
This section adds company-level context without repeating Marina Abreu's masked contact details.
credsystem
Review company-level records connected to Marina Abreu before choosing the right outreach path.
Profile bio
About Marina Abreu
Professional with over 10 years' experience in the areas of commercial management, strategic planning and marketing, in large companies in the cosmetics, personal care and services segments, such as Natura, Edenred and Pássaro Marron, the last 3 years in leadership positions.Specialist in continuous process improvement, automation, building tools and dashboards, identifying opportunities for improvement in the methodologies applied to ensure the achievement of the company's objectives and goals.Strong relationship skills. I have worked in partnership with various areas (Marketing, Finance, Market Intelligence, Operations) in the companies where I have worked, conducting projects, analyzing and building methodologies to drive strategic changes and stimulate a data-driven attitude and team engagement.Leadership of teams in a humanized and participative way, oriented towards the development of people so that they reach their maximum potential.Strategic business vision: financial indicators, pricing, market intelligence, pipeline management and team engagement.Main Achievements- Endered: Creation of a commercial management panel that resulted in a ~50% reduction in the operational burden of sending data to the commercial team; a ~40% reduction in complaints about incorrect data; increased satisfaction among the commercial team and improved relations between areas - 2023;- Endered: Restructuring of the Performance team (processes, people and tools) which led to a ~20% reduction in the performance team's operational load in sending data; ~30% reduction in the time taken to respond to requests; improved visibility of the area with senior leadership and the commercial team - 2022/2023;- Natura: Creation of a tool (database) with promotional history to help demand planning and strategic planning teams, which reduced analysis time by ~60%; 100% user satisfaction, becoming a benchmark for the data team - 2022;- Natura: Restructuring of the commercial performance area to incorporate analysis of all product categories (~15% savings in working hours and ~28% savings in payroll); reduction of 1 week in the time taken to close results; 40% increase in extra analysis and greater depth of content; new analysis tools, automated and documented versions; change in structure with the incorporation of the role of Business Data Steward - 2020/2021.e-mail: marinaabreu93@hotmail.com
Listed skills include Marketing, Microsoft Office, Publicidade Online, Sap, and 9 others.
Current workplace
Marina Abreu's current company
Company context helps verify the profile and gives searchers a useful next step.
Credsystem
10 roles
Marina Abreu work experience
A career timeline built from the work history available for this profile.
Comercial Planning Coordinator
Current
Nov 2024 - Present
Gerente De Inteligência Comercial E Marketing
Reporte ao Diretor ComercialGestão de pessoas: 8 colaboradores (7 atuando e 1 em contratação)- Construção de painéis com KPIs estratégicos para acelerar tomada de decisão com base em dados (6 painéis criados em Power BI, com 100% dos clientes internos muito satisfeitos e redução de 50 horas por mês que essas áreas destinavam ao tratamento de bases. Outros projetos em andamento para melhorar direcionamento estratégico e ganho de eficiência); - Definição de metas comerciais, acompanhamento e reporte de resultados para impulsionar crescimento da empresa; - Realização de projetos com análises de profundidade e definição de planos estratégicos para melhorar margem e receita – primeiros projetos já em implementação; - Automatização de processos existentes e criação de formulário para controle e avaliação da qualidade de entregas da área; criação de pesquisas internas para monitorar evolução de iniciativas; - Construção Planejamento Estratégico de marketing 360º e estratégica de CRM (grade 2024 construída e 2025 em construção); - Acompanhamento de projetos estratégicos para aumentar nossa base de clientes por intermédio de campanhas digitais e evoluções sistêmicas; - Mapeamento de sistemas e bancos de dados para construir documentações formais e estruturar processo de governança das informações da empresa / gestão do conhecimento; - Mapeamento de informações e bases de dados para estruturar processo de governança das informações da empresa;Competências: Planejamento estratégico; Visão Analítica; Gestão de projetos; Marketing; Trade marketing; Comunicação; Gestão de fornecedores; Gestão de KPIs estratégicos; Gestão de pessoas; Habilidades analíticas; Competências interpessoais; Resolução de problemas; Orçamento; Gestão de equipes; Microsoft PowerPoint; Análise de negócios; Relacionamentos interpessoais; Melhoria contínua; Dashboards; Melhoria de processos; Criação de relacionamentos
Mar 2024 - Oct 2024
Planning And Performance Coordinator - Sales Excellence
Reporting to the Senior Sales Excellence Manager | Team Management: 6 direct - Responsible for restructuring the performance area, identifying gaps in the area's processes and leading continuous improvement projects; - Monitoring and analysis of commercial performance KPIs, preparation of executive reports and dashboards (Excel and Power BI) that help senior management make strategic decisions;- Identification of opportunities to increase efficiency for the sales team, development and execution of action plans to accelerate sales and retain customers; - Governance of Executive Committees, weekly forums and processes in partnership with commercial leadership to accelerate sales pace and maximize results;- Sales Campaign Planning to accelerate results and engage the sales team;- Drawing up the "Commercial Model": a book with all the tools, processes, training content, roles and responsibilities of each team, forum governance and activities that should be carried out to ensure sales excellence.
May 2022 - Feb 2024
Products Performance Coordinator
Reporting to the Senior Category Commercial Planning Manager | Team Management: 2 direct employees - Responsible for restructuring the performance area, documenting new processes and creating new tools/automations (VBA; SQL);- Monitoring and analysis of commercial performance indicators at different levels (Categories, SKUs, Sales Channels, Regions) to stimulate strategic decision-making and maximize results;- Creating executive reports, data reports and dashboards to monitor key indicators and building tools to help teams automate processes, planning and management;- Acting as Business Data Steward in projects to evolve the company's data structures.
Nov 2020 - May 2022
Senior Commercial Planning Analist
Analysis and reporting of indicators; Construction of promotional grid and demand planning (line SKUs and projects for launching new products – makeup and sun protection categories).
Oct 2019 - Nov 2020
Senior Communication Planning Analyst
Integrated communications planning (channel mapping; governance of forums and internal processes; communications performance analysis and results reporting).
Mar 2018 - Oct 2019
Communication Analyst
Jan 2015 - Feb 2018
Strategic Planning Intern
Natura
Dec 2012 - Dec 2014
Mar 2012 - Nov 2012
Team & coworkers
Colleagues at credsystem
Other employees you can reach at credsystem.com.br. View company contacts for 733 employees →
CW
Ciely Waszkeweir
Colleague at CredsystemCariacica, Espírito Santo, Brazil
View →
SR
Suelen Ribeiro
Colleague at CredsystemMococa, São Paulo, Brazil
View →
NC
Nathália Costa
Colleague at CredsystemSão Gonçalo, Rio De Janeiro, Brazil
View →
AN
Angelica Naberezny
Colleague at CredsystemBarueri, São Paulo, Brazil
View →
MM
Marcelo Moreira
Colleague at CredsystemSantos, São Paulo, Brazil
View →
GB
Guilherme Biancalana
Colleague at CredsystemSão Paulo, Brazil
View →
TD
Thiago Dos Santos Gonçalves
Colleague at CredsystemSão Paulo, Brazil
View →
HT
Henrique Tomazela Lopes
Colleague at CredsystemSorocaba, São Paulo, Brazil
View →
AE
Antonio Erismar
Colleague at CredsystemCajazeiras, Paraíba, Brazil
View →
WD
Wesley Da Cruz Oliveira
Colleague at CredsystemBelo Horizonte, Minas Gerais, Brazil
View →
Ciely Waszkeweir
Colleague at CredsystemCariacica, Espírito Santo, Brazil
View →
SR
Suelen Ribeiro
Colleague at CredsystemMococa, São Paulo, Brazil
View →
NC
Nathália Costa
Colleague at CredsystemSão Gonçalo, Rio De Janeiro, Brazil
View →
AN
Angelica Naberezny
Colleague at CredsystemBarueri, São Paulo, Brazil
View →
MM
Marcelo Moreira
Colleague at CredsystemSantos, São Paulo, Brazil
View →
GB
Guilherme Biancalana
Colleague at CredsystemSão Paulo, Brazil
View →
TD
Thiago Dos Santos Gonçalves
Colleague at CredsystemSão Paulo, Brazil
View →
HT
Henrique Tomazela Lopes
Colleague at CredsystemSorocaba, São Paulo, Brazil
View →
AE
Antonio Erismar
Colleague at CredsystemCajazeiras, Paraíba, Brazil
View →
WD
Wesley Da Cruz Oliveira
Colleague at CredsystemBelo Horizonte, Minas Gerais, Brazil
View →
3 education records
Marina Abreu education
Pós-Graduação Em Marketing Intelligence, Marketing
Gestão De Comunicação E Marketing, Communication, General
Bacharelado Em Ciências Humanas, Publicidade E Propaganda
FAQ
Frequently asked questions about Marina Abreu
Quick answers generated from the profile data available on this page.
What company does Marina Abreu work for?
Marina Abreu works for credsystem.
What is Marina Abreu's role at credsystem?
Marina Abreu is listed as Coordenadora de Planejamento Comercial at credsystem.
Where is Marina Abreu based?
Marina Abreu is based in São Paulo, Brazil while working with credsystem.
What companies has Marina Abreu worked for?
Marina Abreu has worked for Credsystem, Pássaro Marron, Edenred, Natura, and Nube - Núcleobrasileiro De Estágios.
Who are Marina Abreu's colleagues at credsystem?
Marina Abreu's colleagues at credsystem include Ciely Waszkeweir, Suelen Ribeiro, Nathália Costa, Angelica Naberezny, and Marcelo Moreira.
How can I contact Marina Abreu?
You can use AeroLeads to view verified contact signals for Marina Abreu at credsystem, including work email, phone, and LinkedIn data when available.
What schools did Marina Abreu attend?
Marina Abreu holds Pós-Graduação Em Marketing Intelligence, Marketing from Universidade Nova De Lisboa.
What skills is Marina Abreu known for?
Marina Abreu is listed with skills including Marketing, Microsoft Office, Publicidade Online, Sap, Planejamento De Eventos, Microsoft Word, Microsoft Excel, and Adobe Photoshop.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trialPeople with similar names
Check these profiles if this is not the Marina Abreu you were looking for.
View similar profiles
