Marina Grandey Email & Phone Number

Columbus, Ohio Metropolitan Area

Columbus, Oh, Us

• Own marketing strategy and execution for a portfolio of Class A multifamily & mixed-use developments including over 1,000 apartment units• Generate lead pipeline of apartment-seekers to meet tour and occupancy benchmarks for each community through top-of-funnel strategy• Manage external vendors to execute on digital campaigns, web development, social media, public relations, signage, among others• Collaborate across teams to execute on brand & business development projects, as directed by CEO• Provide marketing support to commercial leasing team & act as resource to current retail, food & beverage, and office-user tenants• Train leasing teams on how to communicate community brands and highlight differentiators to prospects• Led the launch of new community concept Green|House to the market including the creation of resident wellness program, GRO• Developed lease-up marketing strategy for 750 new units utilizing market research to inform brand positioning & set prospect experience• Launched two new property websites, dictating the user experience, CRM integration and branding in collaboration with external vendors

New Albany , Oh, Us

• Acted as account manager & marketing consultant for nine senior living communities in multiple markets across Ohio• Executed marketing strategies to support sales and census goals within each senior living community• Developed go to market strategy for Wallick Senior Living brand utilizing market research to inform brand positioning• Utilized multiple web-based channels to deliver engaging video & social media content to drive leads through paid media campaigns• Executed lead-generating community events including managing vendors, budget & lead follow-up

New Albany , Oh, Us

• Developed marketing outreach strategies to increase property occupancy• Fulfilled property and corporate marketing requests• Managed property websites, ILS accounts, Google listings and Facebook ad campaigns• Launched new property landing pages for all 160+ affordable housing communities

Massillon, Oh, Us

• Supported President in managing sales leads and generating new business through social media & digital campaigns• Managed model home & cultivated leads through open houses and private tours• Screened phone and web leads to determine needs and set tour appointments• Provided guidance to clients in the build process and assisted with finish selections• Led event execution for BIA Parade of Homes including staffing & VIP showcases

Massillon, Oh, Us

•Spearheaded social media presence •Managed company website and social media accounts•Created content including targeted ads on Facebook, Instagram and Google•Analyzed social media performance to improve engagement and audience growth•Coordinated photoshoots of product

Massillon, Oh, Us

•Managed office communications while administrator was on temporary leave•Handled bank draws, invoicing and cash flow•Updated BuilderTrend project management system •Assisted President in responding to inquiries from vendors, clients, and sales leads

Columbus, Ohio, Us

• Assisted in the planning and execution of experiential events and field marketing campaigns for local & national brands• Led coordination of brand events and product demonstrations to target audience• Collaborated with client engagement, creative, production and field marketing teams

Columbus, Ohio, Us

•Executed on-site engagements for local and national clients•Aided in the transportation, set up and tear down of campaign installations•Ensured Awesomatic photo booth events ran smoothly•Networked to make worth-while connections at community events

Bachelor Of Business Administration (B.S.B.A.), Marketing

Real Estate

Certificate, Digital Marketing

High School Diploma