Marina Wu Email & Phone Number

Vancouver, BC, CA

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Ontario

- Project managed campaigns with an omnichannel approach-while testing new channels.- Analyzed and tracked campaign and channel KPIs to evaluate campaign in-market to influence future projects.- Managed earned and owned organic channels including social media, blog, web content, and media placements.- Worked closely with local and national media outlets to.

Simon Fraser University

- Partnered with the Royal Bank of Canada (RBC) to write and publish a story highlighting RBC and SFU’s partnership.- Developed social calendars for brand initiatives.- Supported the development of communication strategy, tactics, and success metrics. - Produced and edited web content for SFU’s Big Data website.- Analyzed web performance to inform brand.

Toronto, Ontario, Canada

- Created relationships with local and national media outlets. - Developed B2C communications strategies for product launches.- Worked with internal stakeholders to execute promotional campaigns (this included a seasonal product showcase for Toronto broadcast, print, and influencer media).- Monitored competitors and media trends across Canada.- Created new.

Toronto, Ontario, Canada

- Responsible for planning and management of corporate and community events.- Coordinated with clients, vendors, and team members to plan and execute special events.- Created proposals, event briefs, project plans, and budgets.- Built and analyzed spreadsheets consisting of budgets, GL reports, schedules, and event registration.- Conducted research on.

Port Moody

- Communicated with the members of the community.- Promoted special events and programs available for registration. - Managed recreation staff to ensure attendance and duty fulfillment—and supported when assistance was needed.- Responsible for the safety of the community when using the recreational facilities through maintaining the AED, re-stocking first.

Port Moody

- Planned events by finding staff, promoting on location, communicating with sponsors, and ensuring effective execution.- Wrote grant requests.- Coordinated bookings with other organizations for summer camps.- Arranged and facilitated day trips for youth aged 11-18. - Created events and clubs for youth during Youth Week.- Responsible for safety and.

Vancouver International Airport, Richmond BC

- Planned and coordinated YVR’s annual Great Canadian Shoreline Cleanup which attracted over 400 volunteers and five community partners. - Booked event space, contracted food vendors, and ordered branded merchandise. - Managed Vancouver International Airport’s social media pages with Hootsuite. - Participated in over 35 events in the Greater Vancouver area.

Ba School Of Communications, Public Relations, Advertising, And Applied Communication

Business Minor, Marketing