Marine Deville Email & Phone Number

Rueil-Malmaison, Île-De-France, France

- Leading Dove’s portfolio in mass market : deodorants, shower gel, bars, liquid hand soap- In charge of Dove Media campaigns and activations- Responsible for Dove Masterbrand activities (launching purpose campaign, leading RP and eRP, developing school programs on self-esteem and body confidence)- Management of 2 product managers

Rueil-Malmaison, Île-De-France, France

- Implementation of Signal Marketing plan (New launches, Mix management, Communication and Activation, Promotion and Distribution) in close collaboration with the International teams based in London and Singapore and with local trade teams- Development of the media strategy for Signal in France- Management of Signal P&L- Local development and launch of the Signal Bio toothpastes range, 1st contributor to the growth of the organic toothpaste segment in 2020.- Management of 2… Show more - Implementation of Signal Marketing plan (New launches, Mix management, Communication and Activation, Promotion and Distribution) in close collaboration with the International teams based in London and Singapore and with local trade teams- Development of the media strategy for Signal in France- Management of Signal P&L- Local development and launch of the Signal Bio toothpastes range, 1st contributor to the growth of the organic toothpaste segment in 2020.- Management of 2 product managers Show less

- In charge of the full marketing mix for the brand (development and operational marketing)- Development and launch of innovations in collaboration with R&D, Supply chain and Trade teams: development and launch of the new Elephant Organic range, recognized as "the best Organic launch in FMCG for 2018".- Repositioning of the brand : rework of existing products recipes to make them more natural and sustainable, development of a new visual identity reflecting the new positioning of the… Show more - In charge of the full marketing mix for the brand (development and operational marketing)- Development and launch of innovations in collaboration with R&D, Supply chain and Trade teams: development and launch of the new Elephant Organic range, recognized as "the best Organic launch in FMCG for 2018".- Repositioning of the brand : rework of existing products recipes to make them more natural and sustainable, development of a new visual identity reflecting the new positioning of the brand- Launch of a new advertising campaign (OOH and print) with a new tone of voice, development of a new communication model for the brand Show less

- In charge of all operational marketing tasks- Adaptation and launch of innovations in collaboration with local R&D and Trade teams- In charge of Lipton advertising campaigns (TV adaptation and Print) and marketing activations (lottery, social activations)- Development of Lipton Christmas box offer, in collaboration with Kenzo Takada for the design of the box

- Collaboration with retailers to expand their Seasonings category by providing them with the most appropriate products and promotional activities- Analyzis of data and insights to determine consumer trends and help retailers building their offer- Development of specific activations for retailers (POS material, lottery…)- Collaboration with marketing teams to develop future innovations plan- In charge of the relationship with sales force (day-to-day communication, development of… Show more - Collaboration with retailers to expand their Seasonings category by providing them with the most appropriate products and promotional activities- Analyzis of data and insights to determine consumer trends and help retailers building their offer- Development of specific activations for retailers (POS material, lottery…)- Collaboration with marketing teams to develop future innovations plan- In charge of the relationship with sales force (day-to-day communication, development of Trade support material and leaflets, organization of the yearly innovation show for sales force) Show less

Responsible for managing and activating a porfolio of customers (supermarkets and hypermarkets): referencing Unilever Food products in shops, ensuring the best product position on shelves and developing sales activation instore to boost sales

Bruxelles, Région De Bruxelles-Capitale, Belgique