-Provides high quality customer service to prospective and current students and the university community by communicating effectively and efficiently, either on the telephone, via email or in person and with the public and TAMUK colleges/department.-Identifies, recruits, and contributes to increasing the population of admitted and enrolled students in designated high schools and regions.-Travels extensively to high schools and attends college fairs in the assigned region to recruit students and strengthen ties with high school counselors, alumni and other key influences in the recruitment process.-Schedules off-campus recruitment programs within the region.-Works directly with prospective students and parents through the entire admissions, scholarship, and financial aid application process. Follows-up on specific questions and troubleshoots any issues.-Develops, implements, and manages recruitment and financial aid early awareness programs for assigned areas.-Implements recruitment activities such as campus trips, presentations, application workshops and designated area projects.-Coordinates with high school counselors to facilitate the admissions, financial aid, and scholarship application process.-Communicates frequently by phone/ email and through daily CRM interactions with prospective students and parents.-Maintains accurate reports and records pertaining to high school visits, follow-up activities, alumni contacts and recruitment initiatives in the region.-Executes responsibilities in an environment that provides a high level of autonomy while keeping supervisor informed of progress towards attainment of admission objectives. -Oversee a staff of admissions counselors that service the Rio Grande Valley.

-Coordinate all recruitment efforts for the college.-Manage student ambassador program.-Manage recruitment budget.-Analyze recruitment and marketing data (demographics, areas, etc.)-Present information to schools, conferences, and groups regarding Alvin Community College's progress.

-Lead students through admissions process.-Recruit students into university.-Present at local schools and community colleges regarding UHV.-Act as a liason between students and other departments.