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As the founder and CEO of HELLO INSIDE, I am on a mission to create a metabolic health platform for women, using continuous glucose monitoring (CGM) and lifestyle monitoring. With over 12 years of experience in digital health and fitness, I have a passion for developing innovative solutions that empower people to understand and improve their well-being.Prior to launching HELLO INSIDE, I was the VP of Strategy and Innovation at Runtastic, where I led the integration and transformation of the company after its acquisition by adidas. I also executed strategic and innovation projects with industry leaders such as Apple, Google, and Facebook, and helped Runtastic win the Growth Marketing Award for the most innovative growth in 2015. I have a Master of Science in Digital Business Management from Johannes Kepler University and I speak German, English, and French.
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Founder And CeoHello InsideSankt Lorenz, At
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Founder & CeoHello Inside Feb 2021 - PresentVienna, AtHello Inside is building a Metabolic Health Platform for Women, utilizing CGM and lifestyle monitoring. The service provides AI-driven insights and recommendations to support women during specific hormonal phases and life stages (PMS, Menopause, Weight Management, Pregnancy, etc.)
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Vp Of Strategy & InnovationRuntastic Gmbh Jan 2017 - Feb 2021Pasching / Linz, Oberösterreich, AtThe role was established after Ruantastic´s acquisition by adidas in 2015 to lead and govern the integration, drive the digital transformation and to further deepen our relationships with Apple, Google and Facebook. My focus is balancing the benefits and challenges of a large cooperation and a startup to build the best consumer experiences for training and running. Keeping up development speed and innovating together with industry leaders and the worlds most iconic and creative sports brand. Key initiatives include but are not limited to:* Leading strategic initiatives across the organisation* Oversee strategy process & strategy execution at Runtastic* Executing innovation and strategic projects with external partners, especially adidas* Building and executing the adidas App strategy* Fostering knowledge exchange (OKR, Apps, Engineering, etc.)* Setup and organisation of digital leadership * Integration of Communities -
Vp Of GrowthRuntastic Gmbh Aug 2012 - Jan 2017Pasching / Linz, Oberösterreich, AtRuntastic is a world leader in digital health & fitness. We offer a wide variety of apps, services and content to grow our community (140M Registered Users) of fitness-minded people. Catering to entry-level athletes we remove technical and personal barriers and change lives forever. Joining the team after the product reached product-market fit, I was directly reporting to the CEO and responsible for Growth including:* Building a cross-functional (marketing, tech, business, analytics) team to drive product metrics and collaborate with other team to drive growth* Paid User Acquisition (Performance Marketing, Facebook, Google, SEM, SEA, SEO, etc.)* Organic User Acquisition (ASO, AppStore Relationships, A/B Testing, etc.)* User Retention & Engagement (CRM, Push Messaging, In-App Messaging, User Journeys, etc.)* Data & Optimisation (Analytics, Reporting, Testing, Optimisation, Data Storages, Data Science, etc.)* Operations of runtastic.com/shop for selling our own hardware products including Wearables, Hear Rate Monitors, Speed Sensors, etc.
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PartnerHappymed Jan 2015 - 2020Vienna, Vienna, At -
Member Of Startup300Startup300 Dec 2015 - 2018Linz, Oberösterreich, Atstartup300 is an Accelerator for Austrian startups. We are a business angel and entrepreneur network of 82 individuals highly active in the startup ecosystem. -
Local Representative (Upper Austria)Austrianstartups Jul 2013 - Dec 2014Vienna, Wien, At• Organisation of local startup events & building a vibrant local startup community• Promoting entrepreneurs in Austria • Discussions and think tanks including politics and local industries• Building a coworking space for tech entrepreneurs (http://www.akostart.at/) -
Marketing TechnologyWeb2Asia Aug 2011 - Jan 2012Shanghai, Shanghai, CnChinese eCommerce, SEM, SMM, SEO, Business-Modelling, Market Research China, International Competitor Research, Project Management, Multichannel Marketing• Market and competitor research • Support in overall strategy and features development of the e-commerce website• Pay Per Click Search Engine Marketing (SEM PPC) on Google: keyword research, account setup, ongoing optimization to reach cost per sales (CPS) targets• Search Engine Optimization (SEO): keyword research, on-site optimization, off-site linkbuilding• Media buying: management of a third party adnetwork supplier for banner placements• Ongoing monitoring of KPI’s in Adwords & Google Analytics and periodic reporting to the client
Mario Aichlseder Skills
Mario Aichlseder Education Details
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Johannes Kepler Universität LinzDigital Business Management -
University Of Applied Sciences Upper AustriaCommunication And Knowledge Media
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Austrian Sports Academy Innsbruck
Frequently Asked Questions about Mario Aichlseder
What company does Mario Aichlseder work for?
Mario Aichlseder works for Hello Inside
What is Mario Aichlseder's role at the current company?
Mario Aichlseder's current role is Founder and CEO.
What is Mario Aichlseder's email address?
Mario Aichlseder's email address is mario.aichlseder@gmx.at
What is Mario Aichlseder's direct phone number?
Mario Aichlseder's direct phone number is +4366484*****
What schools did Mario Aichlseder attend?
Mario Aichlseder attended Johannes Kepler Universität Linz, University Of Applied Sciences Upper Austria, Austrian Sports Academy Innsbruck.
What are some of Mario Aichlseder's interests?
Mario Aichlseder has interest in Content Strategy, Entrepreneurship, Social Media, Social Commerce, Technology, Search Engine Optimization (Seo), Business Development, Search Engine Marketing, Venture Capital, Business Models.
What skills is Mario Aichlseder known for?
Mario Aichlseder has skills like Start Ups, Social Media Marketing, Online Marketing, E Commerce, Sem, Project Management, Mobile Applications, Marketing Strategy, Online Communities, Seo, Digital Marketing, Mobile Marketing.
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