Corporate Communication and Stakeholders - Responsible for Internal communication multi-geography project | Internal Communication Manager (intranet & internal social media) | KPI's analysis & control

Corporate Communication and Stakeholders - Responsible for Internal communication multi-geography project | KPI's analysis & control

As an Account Executive Loyalty & Partnerships Services my responsibilities spread from day-to-day operations related with SLB’s loyalty program to major development projects and strategic goals. One of my main objectives was the acquisition of new members to the program. To that end I was directly responsible for:• Development of a Dashboard allowing to transform CRM data into useful marketing insights.• Launch of a new Feature “Adesão via MB Way”• Acquisition Campaigns (Own & Paid Media) & Events

Reporting directly to the Retail Manager for Portugal I was involved in all day-to-day operations as well as major projects.Main tasks:- Development & Implementation of national X-Category Campaign at Fnac with Disneyland Paris, NOS & Hasbro.- New Business Development Licensing – Opportunity analysis, first & follow-up meetings.- Data Analysis for Disney brands in main retailers and design of periodic “deep dive” presentations about the Portuguese Market for the International Management Team.

Reporting directly to the Retail Manager for Portugal I was involved in all day-to-day operations as well as major projects. - Creation of a Model to evaluate the companies on NAVES portfolio- Follow up of NAVES’ portfolio companies- Development of new Website / Newsletters & Management of Social Media pages