Mariola Alfonso work email
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Mariola Alfonso personal email
Master in Marketing and Commercial Management. Postgraduate in Finances. Outstanding experience in Marketing, Business Development, Payments and Strategic Consulting Projects. Product Marketing, Value Proposition in a global environment, Marketing research and Customer’s Experience (CX). Leader in transformational digital projects introducing new methodologies. Strategic vision and commercial orientation to achieve business goals through competitive marketing intelligence , customer oriented and ensuring stakeholders involvement, skilful to provide valuable insights, negotiation, results and business improvement.
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Productos Y MarketingSingular BankMadrid, Es -
Products And MarketingSingular Bank 2020 - PresentGreater Madrid Metropolitan Area -
Intl. Business Development Sr. MngrAmerican Express 2017 - 2020• Leading the strategic planning and project management. Growing the customer base by expanding card acceptance, e-comm and new services across multiple markets. • Driving complex technical projects with Bank international partners. Develop and create a holistic partner strategy and roadmap for key capabilities. -
Global Payments Product&Marketing ManagerBanco Santander 2014 - 2016Madrid Area, SpainGlobal Manager of Payment Products and Marketing. Retail & Commercial Division. HeadquartersHasten the digital transformation, increase the customer satisfaction, and create sustainable competitive advantage using 'Agile' methodology.• Product development strategy, value proposition design, roadmap, customer focus• Benchmarking, competitive intelligence• Global Digital Payment product• Marketing toolkit management. • Partnerships and cobranded programs management, marketing loyalty programs• Customer journey, digital innovation, e-commerce and drive multi-channel management levers.• Global partners relationships management. Ferrari Account Manager• Interaction with Management Committees in America and Europe. -
Key Account And Project DirectorKantar Wpp Group 2005 - 2014Madrid Area, Spain• Global Account Director in the financial and services sectors adding value to clients and customers. • Strategic consulting projects Expert, both quantitative and qualitative research. Product & Business development, customer satisfaction, global brand improvement and market niches id. Coordination and promotion of international teams involved. RFP and presentations to Board.• Market intelligence analysis providing valuable insights. Understanding trends and their impact on business environment.• Strategic client relationship management and development. Business plan, Budget, P&L quality service control. International meetings to define strategies and action plans.• Marketing and promotional activities .
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Head Of Customer ServiceGallup 2000 - 2005Madrid Area, Spain• Delivering analytics and advice to leaders and decision-makers about how the world’s citizens think and behave to help solve the most pressing problems. My work has the potential to positively impact hundreds of millions of people around the world.• Member of the Commission of experts for Business and Consumer Surveys in the European Union, together with Eurostat and OECD. -
Senior Account ExecutveMetra Seis- Now Ipsos 1994 - 2000Madrid Area, SpainAdding value to the best accounts through marketing research
Mariola Alfonso Skills
Mariola Alfonso Education Details
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Harvard Business PublishingIssued Feb 2018 -
Finance -
Master Dirección Comercial Y Marketing
Frequently Asked Questions about Mariola Alfonso
What company does Mariola Alfonso work for?
Mariola Alfonso works for Singular Bank
What is Mariola Alfonso's role at the current company?
Mariola Alfonso's current role is Productos y Marketing.
What is Mariola Alfonso's email address?
Mariola Alfonso's email address is ma****@****bal.com
What schools did Mariola Alfonso attend?
Mariola Alfonso attended Universidad Complutense De Madrid, Harvard Business Publishing, Esade Business & Law School, Universidad Nacional De Educación A Distancia - U.n.e.d., Universidad Rey Juan Carlos.
What skills is Mariola Alfonso known for?
Mariola Alfonso has skills like Market Research, Business Strategy, Comportamiento Del Consumidor, Estudios De Mercado, Estrategia Empresarial, Segmentation, Business Planning, Mercadotecnia, Consumer Behaviour, Management, Project Management, Banking.
Who are Mariola Alfonso's colleagues?
Mariola Alfonso's colleagues are Rosario Saralegui Durán, Carmen Perez Pintos, Maria Jesus, Carlos Pérez Parada, Angel Talavera Andrade, Sergio Fanega García Consuegra, Fernando Feyjoo Muñoz.
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