• Orchestrate management of all daily fitness center operations to ensure optimal performance, including communication and upholding company standards.• Provide oversight and direction to personnel and identify opportunities to increase business efficiency throughout all aspects of the business.• Devise marketing initiatives and campaigns to attract target clients and analyze performance of campaigns to generate insights to improve marketing strategy.• Implement best practices successfully to enable improved efficiency and minimized operational costs while increasing productivity; fulfilled implementation within the budget and on tight timelines.• Administer, plan, direct, and coordinate various aspects of the business, including leading 20+ direct and indirect reports: • Provide coaching, training, mentorship, and feedback to personnel. • Supply actionable and pragmatic feedback to improve employee’s performance.• Leverage analytics to measure staff performance, generate key insights, and generate strategies to increase efficacy of sales and operational procedures. • Align business strategies with key initiatives to assure achievement of company goals and targets.• Form strategic partnerships within the community to generate brand awareness and develop meaningful relationships in the local area, ultimately contributing to increased business.• Foster a positive, productive, and collaborative environment to provide an enjoyable atmosphere and increase both personnel and client retention rates.• Facilitate continuous negotiations and processed deals with large corporations utilizing strong communication, interpersonal, and sales skills.

• Attained a 20% YOY increase in annual sales by executing strategies to develop and expand existing customer base. • Arranged and implemented weekly team building events to increase morale, boost productivity, and promote an inclusive and positive work environment.• Organized daily meetings with department heads to establish rapport, build communication, identify goals, discuss progress, and attend to any urgent items.• Functioned as a liaison representative for on-site events, sales training, and company initiatives; interacted with colleagues and clients in a hospitable, engaging, and helpful manner.

• Fulfilled membership sales and personal training package at point of sale by comprehensively explaining details and benefits of packages. Fulfilling over 80 sales month over month.• Leveraged company and program expertise to sufficiently educate potential clients and increase likeliness of attracting customers to the program.• Conceptualized and created new customer strategies based on market data and client insights.• Cultivated and sustained strong relationships with key clients through proactive communication and a friendly disposition.

• Superintended daily operations, including hiring and training staff in all positions. Overseeing 6 employees.• Identified operational deficiencies and generated ideas to increase business efficiency.• Created weekly schedules, managed merchandise ordering, and assisted the general manager with promotions and planning.• Nurtured positive working relationships with employees and acted with integrity to set a good example for staff.• Delegated daily tasks, resolved issues in a prompt manner, and ensured company policies and procedures were followed.

Event security, crowd control, customer service, followed lost and found procedures, operated monitoring system