Mario Porta work email
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Mario Porta personal email
Highly accomplished and results-driven Senior Data Scientist and Analytics Consultant with 9 years of experience. Adept at driving tangible business outcomes through robust analytics solutions and strategic insights, aligning with the job description's focus on optimizing digital media strategies and improving campaign effectiveness. Demonstrated leadership in leading client-facing processes for a top global firm, ensuring effective collaboration with internal teams and digital platforms to execute market-level strategies. Proficient in end-to-end machine learning, data-driven marketing, and cross-functional collaboration, leveraging advanced analytics and data visualization techniques to deliver actionable recommendations and continuously improve campaign performance. Strong track record in driving revenue growth, navigating the evolving digital landscape, and achieving business objectives. Committed to ongoing professional development, with a continuous willingness to learn and enhance skills in order to stay at the forefront of the industry and drive innovative solutions.
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Analytics And Media ManagerAmazonMilan, It -
Analytics & Media ManagerAmazon Jun 2022 - PresentMilan, Lombardy, ItalyOptimized digital media strategies and drove revenue growth across multiple platforms using multi-touch attribution and Markov Chain modeling.Identified under-credited upper and mid-funnel media channels and provided actionable insights for campaign optimization, resulting in revenue growth exceeding 1M€.Collaborated cross-functionally, monitored performance metrics, and adjusted strategies to maximize ROI and drive business growth.Executed market-level strategies for Italian and Spanish advertisers across various industries, including CPG, HL, Telco, Finserv, and Entertainment.Monitored key performance indicators (KPIs) such as campaign reach, engagement, conversion rates, and return on ad spend (ROAS) to assess effectiveness and deliver actionable insights -
Data ScientistAccenture Mar 2020 - Jun 2022Milan, Lombardy, ItalyPerformed k-Means clustering in order to understand customer backgrounds. Segmented the customers based on the customer transaction behavior information for customized product offering and priority service, to improve existing profitable relationships and to avoid customer churn.• Help design marketing experiments and test hypotheses to validate results• Developed the Next Best Product algorithm for a bank constituent of the FTSE MIB -
Data ScientistIbm Sep 2018 - Mar 2020SofiaProvided quick insights and identify automation opportunities, optimizing business processes across clients enterprise and exploring the possibility of adoption of different AI technology. Using a combined cognitive strategy of data-driven insights, cognitive intelligence, and analytics I was helping clients to improve the availability and efficiency of their business infrastructure.Gathered and analyzed data about assets allowing clients to move from corrective to predictive maintenance: applying predictive analytics and IBM Cloud technologies to a large volume of operational data to give organizations a more detailed and accurate understanding of equipment performance. -
Business AnalystIbm Apr 2017 - Sep 2018Sofia (Bulgaria)I was responsible for the day to day activities of the Workforce Management team.This included a variety of planning and scheduling activities, making appropriate staffing decisions. Performing deep dive analysis and recommending actions to meet SLAs and KPIs in order to improve operations and the IBM customers' experience. -
Resource AnalystIbm Jun 2016 - Mar 2017Bulgaria -
Powerlifting CoachFederazione Italiana Powerlifting Mar 2012 - Feb 2016Magenta (Mi)
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StewardBest Union Company S.P.A Feb 2009 - Dec 2011Milano, Italia
Mario Porta Skills
Mario Porta Education Details
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108/110 -
Iis E. AlessandriniMathematics And Computer Science
Frequently Asked Questions about Mario Porta
What company does Mario Porta work for?
Mario Porta works for Amazon
What is Mario Porta's role at the current company?
Mario Porta's current role is Analytics and Media Manager.
What is Mario Porta's email address?
Mario Porta's email address is ma****@****ure.com
What schools did Mario Porta attend?
Mario Porta attended Università Degli Studi Di Milano, Università Degli Studi Di Milano, Iis E. Alessandrini.
What are some of Mario Porta's interests?
Mario Porta has interest in Overclocking, Gaming, Pc Assembling, Informatica, Viaggiare.
What skills is Mario Porta known for?
Mario Porta has skills like Microsoft Office, Microsoft Excel, Microsoft Windows, Project Management, Spss, English, Data Analysis, Sql, Spanish, Python, Data Mining, Machine Learning.
Who are Mario Porta's colleagues?
Mario Porta's colleagues are Vinit Pathak, Kainat Khan, Sophie-Charlotte Schmolke, Waqas Malik, Andrea Ferrara, Topik Rahman, Will Carver.
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Mario Della Porta
Milan
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