Mario Torres

Mario Torres Email and Phone Number

Hispanic Market Growth Consultant | Marketing Strategy & Brand Development Specialist @ New York, United States
New York, United States
Mario Torres's Location
Queens, New York, United States, United States
About Mario Torres

With over two decades of experience in the media and entertainment industry, I've always been driven by innovation and a relentless pursuit of excellence. My journey began during the transformative era of the digital age in the music industry, where I discovered my passion for shaping the future of media. From pioneering initiatives at major corporations to spearheading groundbreaking projects, I've consistently sought to push boundaries and drive meaningful change. Let's connect and explore how we can collaborate to create the next wave of innovation in media and entertainment!Highlights:- Two decades of experience driving innovation in the media and entertainment industry.- Proven track record of pioneering initiatives and achieving "firsts" throughout my career.- Expertise in developing strategic partnerships and cultivating key relationships within the music industry.- Strong leadership skills with a demonstrated ability to build and mentor high-performing teams.- Passion for music and commitment to promoting diverse voices and cultures in the media landscape.

Mario Torres's Current Company Details
Self-employed

Self-Employed

Hispanic Market Growth Consultant | Marketing Strategy & Brand Development Specialist
New York, United States
Mario Torres Work Experience Details
  • Self-Employed
    Self-Employed
    New York, United States
  • Self-Employed
    Consultant Specializing In Hispanic Market Growth And Development
    Self-Employed Sep 2023 - Present
    I specialize in consulting with media platforms to drive growth and development within the Hispanic market. My expertise spans content distribution, marketing strategy, and revenue optimization. Key clients and services include:Comercio TV: Leading distribution efforts of its FAST channel to CTV platforms, developing marketing materials, and spearheading new initiatives and partnerships to drive audience growth and revenue opportunities.Veranda Entertainment: Overseeing the programming and distribution of MiMusica's content catalog to establish a strong music presence on a new FAST channel set to launch in Q4.Cerro Music Group: Plan and lead marketing strategies for artists in the label, explore new opportunities and revenue strategies for events.
  • Canela Media
    Vp, Canela Music
    Canela Media May 2021 - Aug 2023
    New York, Ny, Us
    Spearheaded the development of Canela Media's Latin Music vertical, overseeing the creation of eight FAST music channels and a standalone app. I led the production of 16 original content series, seven of which were consistently sold to esteemed clients.I also cultivated and maintained crucial relationships within the music industry, facilitating collaborations with top-tier content creators and securing partnerships with prestigious events such as LAMC and SXSW.
  • Del Pueblo Marketing Llc
    Founder
    Del Pueblo Marketing Llc Oct 2018 - Apr 2021
    I consult and guide digital platforms in crafting effective content and brand strategies. My three-step strategy involves building content, expanding audience reach, and driving revenue growth. Additionally, I specialize in building narratives for funding, sales opportunities, and insights.Clients have included Canela Media, GoDigital, La Bocina Latina, Cerro Music Group, and more.My expertise extends to nurturing independent Latin artists, helping them develop their digital presence across platforms, encompassing social media, YouTube SEO, and more.
  • Latido Music
    Vice President Of Business Development, Us
    Latido Music Mar 2019 - Nov 2020
    Los Angeles, Ca, Us
    Developed and managed operations for the first FAST channel dedicated to Latin Music, leading a team of 10 programming and content managers.Cultivated strategic partnerships with industry giants to curate catalogs, amplify new releases, and engineer original opportunities. I also leveraged platform analytics to craft tailored content and programming strategies, significantly increasing viewer engagement.
  • Vevo
    Somosvevo Strategic Lead - Multicultural/Hispanic
    Vevo Feb 2017 - Oct 2018
    New York, Us
    As the driving force behind "SomosVevo," I spearheaded Vevo's expansion into the Latin market, collaborating across teams to shape this strategic initiative. This involved co-founding a successful social media strategy for the US Hispanic audience, boosting engagement through culturally relevant music video content. Leveraging my industry network, I facilitated increased Latin artist involvement and partnered with Hispanic publishers to create engaging content around live events.
  • Vevo
    Sr. Manager, Sales Solutions
    Vevo Apr 2016 - Oct 2018
    New York, Us
    I maximized value and upsell opportunities by strategically utilizing sales solutions, contributing to revenue growth. I developed compelling narratives for key events and oversaw a sales support website, streamlining access to essential collateral.
  • Vevo
    Strategic Marketing Manager
    Vevo Jan 2014 - Apr 2016
    New York, Us
    Leveraging my editorial and sales background, I created revenue-generating content strategies and innovative brand experiences. These initiatives included voting programs, tent-pole events, and collaborations around awards shows, festivals, and holidays, resulting in substantial additional revenue.
  • Univision
    Manager, Integrated Marketing
    Univision Dec 2011 - Jan 2014
    Miami, Florida, Us
    I applied my marketing and editorial expertise to craft and execute sponsorship campaigns across digital and linear TV, collaborating with various departments to optimize revenue opportunities.
  • Nbcuniversal Telemundo Enterprises
    Consultant, Music And Entertainment Verticals
    Nbcuniversal Telemundo Enterprises May 2011 - Dec 2011
    Miami, Florida, Us
    In this role, I supervised content production for entertainment and music online platforms, coordinating with various site sections and contributing to Telemundo's online presence.
  • Aol
    Sr. Programming And Production Manager
    Aol Jul 2007 - Mar 2011
    New York, Ny, Us
    I played a key role in enhancing AOL Música's engagement by implementing content rotation strategies and editorial plans. I managed a team of editors, partnered with sales for revenue-generating initiatives, and facilitated premium original programming production.
  • Warner Music Group
    Marketing Associate
    Warner Music Group Apr 2006 - Jun 2007
    New York, New York, Us
    I created and managed a video library, produced marketing materials, and contributed to the label's visibility through various promotional efforts.
  • Time Inc.
    Marketing Associate
    Time Inc. Feb 2005 - Feb 2006
    New York, Ny, Us
    As a member of a prestigious scholar program, I designed presentations, analyzed syndicated data, and supported marketing initiatives for multiple Time Inc. magazines.

Mario Torres Skills

Digital Media Integrated Marketing Digital Marketing Social Networking Social Media Entertainment Marketing Video Social Media Marketing Editing Seo Broadcast Newsletters Radio New Media Marketing Communications

Mario Torres Education Details

  • Cuny: Baruch College
    Cuny: Baruch College
    Marketing Management
  • St. John'S
    St. John'S
    High School Diploma
  • Cuny: Hunter College
    Cuny: Hunter College
    Film/Cinema/Video Studies

Frequently Asked Questions about Mario Torres

What company does Mario Torres work for?

Mario Torres works for Self-Employed

What is Mario Torres's role at the current company?

Mario Torres's current role is Hispanic Market Growth Consultant | Marketing Strategy & Brand Development Specialist.

What is Mario Torres's email address?

Mario Torres's email address is ma****@****ail.com

What is Mario Torres's direct phone number?

Mario Torres's direct phone number is +134774*****

What schools did Mario Torres attend?

Mario Torres attended Cuny: Baruch College, St. John's, Cuny: Hunter College.

What skills is Mario Torres known for?

Mario Torres has skills like Digital Media, Integrated Marketing, Digital Marketing, Social Networking, Social Media, Entertainment, Marketing, Video, Social Media Marketing, Editing, Seo, Broadcast.

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