Marisa Onsager Email & Phone Number

Madison, Wisconsin, United States

I am a consultant for enterprise accounts in the Automotive and Powersports industry. I am responsible for maintaining portfolio health, revenue retention upsells and expansions, and minimizing churn. I achieve this by performing quarterly Executive Business Reviews where I review the clients’ KPIs, discuss possible solutions to any pain points they may bring up, and discuss best practices and opportunities for our software solutions. My book of business provides the company with $1 Million in Annual Recurring Revenue.

Madison, Wisconsin Area

Spearheaded the implementation of an OEM program and introduction of a new power sports vertical from inception, successfully onboarding 600+ dealerships within a month's timeframe. Collaborated closely with the OEM to understand their requirements and trained our team on prioritizing dealer-level initiatives.Led a team of 10 Client Success Managers (CSMs) & Content Specialists in the seamless implementation of OEM initiatives, resulting in enhanced client satisfaction and increased utilization.Partnered with Research and Development (R&D) to create innovative solutions tailored to the program's needs, while crafting comprehensive training and marketing materials for product launches.Monitored and analyzed KPIs for both internal team performance and OEM dealership targets, leveraging insights to establish goals for OEM brand campaigns and provide strategic recommendations for dealership growth online.Established and managed the Powersports vertical at Friendemic, overseeing program creation and alignment with OEM and dealership objectives, while leading a dedicated team in software solution training and implementation.Directed reporting efforts for OEM-requested metrics and internal KPI tracking, ensuring alignment with division objectives and facilitating seamless transition during Friendemic's acquisition in September 2022.

Madison, Wisconsin, United States

Orchestrated Facebook campaigns and coordinated monthly advertising strategies andcommunications for 100+ dealerships.Managed balance sheet integrity, overseeing client budgets totaling $1 million monthly, and optimized campaign performance through advanced Oracle data targeting techniques, staying abreast of industry trends and Meta advertising capabilities.Met with dealerships on a regular cadence to perform Business Reviews to show KPIs and discuss areas of opportunity.

Madison Town, Wisconsin, United States

Responsible for training dealerships in my book of business on software solutions.Met with dealerships on a regular cadence to perform Business Reviews to show KPIs and discuss areas of opportunity.Helped troubleshoot and solve client issues that arose. Worked with R&D teams to understand solutions for client needs.Maintained industry knowledge of best practices for online review generation and Google Business rankings.

Madison, Wisconsin Area

Guide the Executive director on various marketing strategies in order to grow the company’s brand. Develop social campaigns to help drive awareness as well as new enrollments for the studio. Create branding to better fit the organization’s mission and character.

Successfully translated subject matter into concrete design for magazine pages.Designed multi-page layouts as well as the cover.

Appleton, Wi

Develop and manage online marketing campaigns driving brand awareness, engagement and traffic to social media pages and websites.Able to work under pressure with little supervision.Continuously monitor online public relations and ensure the success of client programs.Identify and tap into new channels to optimize ROI and fuel revenue growth.Work with a variety of industries from hospitality to financial and non-profits.Keep up to date with constantly evolving technologies in online social networking.Create original content for all of my clients with photos, videos, and graphic.

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Oshkosh, Wisconsin Area

I am a seasonal worker that helps with special events such as Country USA, Rock USA, and EAA.

Bachelor Of Letters And Science, Journalism, Advertising

Activities and Societies: Gamma Phi Beta, Advanced-Titan, UWO Hip Hop Team, Advertising Club

Education record