Marisa Payne, Cdp, Dcs, Dcsct Email & Phone Number

Granite Bay, California, United States

Chicago, Illinois, United States

Delivers nationally accredited certification training and CEUs on the Dementia Connection Model©, an innovative non-pharmacological, cognitive-behavioral approach to dementia care endorsed by Johns Hopkins.Key Highlight(s)o Yields 96% average exam scores and 100% first-time pass rate by applying principles of adult education, instructional systems, and student engagement. Has trained 15% of the institute's alumni to date.o Achieves 100% overall satisfaction scores by fostering a dynamic learning environment, promoting active participation, and accommodating diverse learning styles.o Enhances comprehension, retention, and overall effectiveness through exceptional public speaking skills, presenting complex topics in an engaging and accessible manner to groups upwards of 18 participants.o Influential in adoption of the accredited training into WA State Dementia Specialist credential requirements, a direct result of cultivating strong referral relationships with healthcare providers and community stakeholders.

Chicago, Illinois, United States

Spearheaded iterative, user-centric discovery and design phase of innovative alternative to traditional adult day care for families living with younger-onset dementia.Key Highlight(s)o Revolutionized business and program models in the adult day sector with differentiated offerings and innovative solutions for underserved demographic by identifying care and connection gaps through strategic market research and competitive analysis.o Achieved targeted product development by assembling diverse 12-expert advisory team, conducting empathy interviews with 20+ families living with younger-onset dementia, and synthesizing data to define market segments and user personas.o Secured sponsorship and stakeholder alignment by presenting well-defined unique value proposition, prioritized product roadmap and backlog, and comprehensive product status reports in regular donor, product development, and strategy meetings.o Proposed a paradigm shift from care-based to education-based model in dementia care with presentation of the Minimum Viable Product (MVP) at the flagship annual fundraising event.

Vancouver, Washington, United States

Strategically managed industry-leading wellness-focused lifestyle product at a national level - 42 senior care communities spanning 7 western states - with $500K budget oversight.Key Highlight(s)o Prolonged length of stay and increased census and occupancy rates by utilizing data-driven approach to analyze KPIs in resident engagement, cognitive function, fall prevention, and reduced ER visits. Leveraged insights for strategic enhancements.o Reduced staff turnover and associated costs while boosting product performance by streamlining recruitment and development for 50+ Life Enrichment Directors and Wellness Coaches, from interviews, onboarding, and product training to performance management.o Generated 92% surge in resident engagement by driving usage by Life Enrichment Directors and Wellness Coaches as internal end users, and adoption and expanded partnerships with residents and families as external customers, through ongoing training and support on product features and benefits, positioning, and sales enablement.o Amplified brand voice with 140M+ impressions, 300+ media hits, and $2M+ in ad value by co-creating and leading 6 annual marketing campaigns with compelling collateral that showcased product value, expanded and elevated company reach and reputation, and resonated with prospects and target audience.

Vancouver, Washington, United States

Championed excellence and continued success in the enterprise implementation of acclaimed wellness-focused lifestyle products for assisted living and memory care as Subject Matter Expert (SME), resulting in promotion to Product Manager.Key Highlight(s)o Enhanced resident satisfaction and product performance by creating a comprehensive knowledge repository, implementing robust QAPI evaluation framework, and conducting rigorous audits to ensure data-driven quality assurance and improvement.o Strengthened cohesion and collaboration among cross-functional stakeholders in Life Enrichment, Memory Care, and Sales by fostering a culture of open communication, continuous learning, and recognition through training, coaching, and mentoring. o Showcased product value and impact by capturing compelling success stories, case studies, and testimonials and co-creating effective copy and content that aligned with brand and messaging and resonated with prospects and target audience.

Marysville, California, United States

Excelled at implementation of industry-leading, wellness-focused lifestyle product for assisted living, Celebrations, and award-winning wellness product for memory care, Expressions, at community-level, resulting in promotion to Product Support Specialist.Key Highlight(s)o Significantly increased daily engagement minutes and participation of residents in life enrichment activities by evangelizing cross-functional departments and direct care staff to benefits and impact of person-centered "social prescription" and vision and strategy of products through comprehensive product training.o Enhanced health outcomes and quality of life by strategically integrating and facilitating person-centered life enrichment activities aligned with the product brand, best practices, and industry standard International Council on Active Aging (ICAA) 7 dimensions of wellness.

Burbank, California

Contributed to the ongoing success of award-winning therapeutic program, developed in consultation with Vanderbilt University’s Center for Quality Aging, Circle of Friends®, by delivering person-centered life enrichment activities designed to meet the unique needs of people living with memory loss.Key Highlight(s)o Promoted whole brain fitness and overall health by systematically incorporating cognitive stimulation exercises targeting 6 critical brain domains.o Ensured over 75% engagement for a minimum of 4 hours daily among residents, establishing clear correlation with structured program involvement compared to self-directed approaches.

Barnwood, United Kingdom

Facilitated efficient operations and executive productivity by adeptly executing diverse clerical and administrative tasks with a high level of discernment and discretion.Key Highlight(s)o Credited for expert planning and coordination of annual apprentice graduation ceremony for 250+ attendees within project timeline and under the $70k budget.

Barnwood, United Kingdom

Tactically managed administration and logistics of annual program of 10 cross-functional training committees, resulting in promotion to Executive Personal Assistant.Key Highlight(s)o Recognized for successful orchestration of 2-week audit hosting international team of external trainers, engineers, and managers, overseeing 50+ training events, committee meetings, and stakeholder interviews evaluating program effectiveness.

Gloucester, England, United Kingdom

Gloucester, England, United Kingdom