Marisol Rosas Becerril Email & Phone Number

Remote

Improving the lives of individuals and families facing hereditary cancers. FORCE serves as a champion, unifying the community and advocating for awareness, access to care and better treatment and prevention options.

Orange County, California, United States

Launching strategically designed network to match vulnerable constituents to 250 nationwide volunteers in cancer support program targeting people with inherited gene mutations and Lynch syndrome▪ Analyzing data to deliver ideal match, e.g., mutation priorities, culture, age, geography, medical philosophy▪ Providing medical referrals, current findings, research, and treatment options sourced through professional medical community▪ Providing Spanish language services to reach untapped populationo Translating medical webinars, consulting on scripts to increase views an estimated 10%o Expanding conference attendance 6% - directly attributable to Spanish speaking attendeeso Presenting 3 hereditary mutation education seminars onsite in Mexico o Hosting Spanish language conversations with Doctor and Q&A during online conferenceso Leveraging language-based offerings to succeed in obtaining grants▪ Providing operational and administrative reinforcement to scale annual conferences in navigating cancer previvor and survivor experienceo Coordinating scholarships, hosting physicians, planning and executing live forums, managing attendee accessibility▪ About Network Committee member evaluating and providing insightful commentary on relevant media reports and making application to Latino community, since 2018

Orange County, California, United States

Managing remote call center operations of 20 volunteers▪ Educating and supporting operators in fielding prospect and constituent calls regardingo Cancer-related distresso Next steps in alleviating post-diagnosis chaoso Preventing emotional and physical isolationo Empowering educationo Networking with competent, values-aligned medical professionalso Eliminating financial barriers to expert healthcareo Absolutely anything we can do to make life better for a constituent ▪ Achieving 48-hour response criteria in providing research, resources, contact information, and any additional caller requests▪ Researching the most up-to-date resources, developments, financial support, and industry innovations▪ Representing FORCE at Patient-Centered Outcomes Research Institute (PCORI) Conference in Washington, DC, March 2016

Los Angeles, California, United States

Developing relationships with US-based vendors, negotiating pricing, and supplying product to 310 “dollar stores” generating $225MM in annual sales▪ Launching “Open to Buy” office in Los Angeles, immigrating with sponsored visa to bring ideation to fruition and future-proof the company with imports into Mexicoo Reducing freight times and delays, reducing costs 25%, and increasing speed to market by 10 days in general merchandise categories▪ Managing US purchasing operations to train and match 5 corporate buyers with vetted, reliable supplierso Creating ride-along opportunities for Mexican management teamo Hosting Tijuana & Mexico City Purchasing Managers for open to buy days, making introductions, and securing prime buying opportunities▪ Auditing suppliers for cost, quality, on-time delivery▪ Driving trend development with extensive market research, including trade show circuit

Tijuana, Baja California, Mexico

Driving performance goals for 200 store locations with 500 individual health, beauty, and care (HBC) products and 2K home décor items generating $60MM▪ Proposing strategically placed US “Open to Buy” office to facilitate volume purchasing; writing business plan and presenting to Board of Directors projecting 15% increased savings in procurement▪ Singlehandedly creating market for polyresin figurines, reaching saturation in 6 months, achieving 130% of goal, and generating $2MM▪ Driving sales with unique opportunities for higher-end labels, e.g., Oneida, Rainforest Café, increasing customer retention an estimated 80%, ▪ Managing team of 3 sourcing suppliers, monitoring trend, negotiating purchasing / delivery, and designing category plan-o-grams of 300 facilitieso Developing private label brand in HBC▪ Analyzing data and key department metrics — production to delivery timelines, tooling costs, transportation, import fees, sales, inventory — to escalate calls and move merchandise ▪ Traveling to closeout showrooms, trade shows, and supplier locations throughout US, China, India, Thailand

Tijuana, Baja California, Mexico

Project managing site development with comprehensive market feasibility studies in Tijuana; onboarding Mexico City team to manage additional markets▪ Leading team of 5 in investment analysis of $1MM per 10K sq ft store▪ Presenting on ±5 sites per week to C-suite of 5 stakeholders▪ Analyzing location, rent/refurbish/build costs, traffic data, consumer transportation, marketing, regulatory constraints, POS, fixtures etc.