As the world moves to a mobile-first economy, businesses need to modernize how they acquire, engage with and enable consumers. Prove’s phone-centric identity tokenization and passive cryptographic authentication solutions reduce friction, enhance security and privacy across all digital channels, and accelerate revenues while reducing operating expenses and fraud losses. Over 1,000 enterprise consumers use Prove’s platform to process 20 billion consumer requests annually across industries, including banking, lending, healthcare, gaming, crypto, e-commerce, marketplaces, and payments.

- Create, edit, and optimize product content for all US and Canadian retail accounts, helping grow YOY North American revenue by over 1100% in 2020- Conceptualize and execute omnichannel marketing campaigns to drive brand awareness and sales during key promotional periods- Establish brand voice and messaging guidelines for emerging small home appliance company- Beginning-to-end event management of regional roadshow sales event for a major US retailer- Manage a team of freelancers and vendors to ensure aligned execution of Tineco’s yearly goals- Manage PR agency relationships with firms in the US and Canada

-Marketing strategy and implementation-Content writing, editing, and optimization-Account management-Social media management

-Built marketing strategy from the ground up for international startup -Led all marketing and lead generation initiatives to grow revenue by 2,376% over two years-Managed marketing budget and streamlined expenses by over 25%-Doubled marketing qualified leads by using paid and social marketing channels to drive visitors to a gated sign-up page-Generated engaging content for blogs, web pages, and landing pages that drove conversions-Managed social media accounts resulting in a 236% increase in engagement in Q3 of 2018-Tracked sales and analyzed performance of marketing campaigns to determine high and low performing items and customer segments

*Worked part-time in this role from January to September 2017 and transitioned to full-time work in October 2017.-Built marketing strategy for social media, content, PR, and paid streams-Analyzed historical data to drive decision making for future marketing efforts-Drafted marketing messaging that drove signups for e-learning courses, webinars, and in-person events-Setup and managed Zoom webinars that drove e-learning course sales

-Beginning-to-end event management for three donor stewardship events, a 400-person scientific symposium, and three fundraising events that raised more than $2 million in 2016-Spearheaded website redesign and rewrote website copy, which increased page views, duration on site, and reduced bounce rate by 78%-Created communications for donors, scientific researchers, and the general public-Managed social media accounts for two brands and led team of 10 college students that produced social content-Established relationships and provided superior customer service with major donors and event participants-Presented department updates and marketing initiatives to Board of Directors-Recruited and managed volunteers for annual fundraising gala and 5k run/walk

-Key producer of materials that supported direct business development efforts including SOQs, proposals, and presentations-Wrote, organized, and maintained marketing materials including boilerplate information, project sheets, resumes, project lists and related collateral-Managed website and social media profiles-Prioritized and tracked internal and external communications containing confidential and sensitive information -Assisted in lead tracking management and development-Spearheaded transition between on-site server to Office 365 cloud-based solution; developed process for filing, tracking and storage of client information

-Featured in 2012 Sales Consultant training materials thanks to strong customer skills, high career velocity, and successful track record; also recognized for innovative product positioning practices-Grew consumer revenue by selling to new customers [over 100% of quota] and negotiating higher-value contracts [150% of quota] with current customers-Generated new business-to-business revenues by building relationships and closing contracts over the phone-Promoted three times in one year; rapidly moved from back-office into a customer facing role thanks in part to receiving perfect satisfaction survey results for 6 months while maintaining 200% of daily customer goals

-Designed multimedia marketing campaign covering social, Web, and print media resulting in highest turnout of female Greek Life recruits in University history-Coordinated and managed efforts of five people in planning, designing, and implementing new Web site for University Greek Life. -Charted traffic with Google Analytics and reduced bounce rate by 50%. -Leveraged social media including Facebook and Twitter to publicize Greek events-Wrote quarterly newsletter distributed to over 500 alumni