Marissa Karlins Malyn Email & Phone Number

New York, Ny, Us

New York, United States

New York City Metropolitan Area

Lead creative operations for the award-winning branded content studio, Red Border by TIME. Programs have included broadcast segments, video, digital activations, on-stage moments at TIME tentpole events and print.Oversee creative resourcing for TIME designers and creative strategists, along with managing procurement, onboarding and oversight for external resources - inclusive of photographers, animators, writers, video editors, etc.Manage the video production process from pre-production through launch

New York City Metropolitan Area

Conduct all major programs (TIME100, Person of the Year, etc.): lead cross-team problem solving and communication with C-Suite executives to ensure we are consistent with branding, run status calls for every internal team across business and editorial that touch the program. These have included special magazine issues, network broadcast segments, exclusive events with celebrity talent and more.Studio manager for all branded content programs: oversee creative resourcing, liaise between the third party production vendor and TIME, build and maintain timelinesContinually work to find new efficiencies across TIME’s business (standardizing templates, creating central hubs for all important information relating to a program)

New York, New York

Manage design team resources across TIME programs (livestreams, subscriptions, etc.) and branded content campaigns

New York, New York

Lead creative resourcing for two branded content studio teams (Studio@Gizmodo and Onion Labs) across pre and post sale for all creative needs across video, written content & custom bannersManage the RFP process for all creative asks inclusive of scheduling creative briefs, brainstorms & creative director reviews and approving ideas before client submission Orchestrated digital campaigns and IRL activations with responsibilities as the lead account manager for a wide array of brands: Campbell’s, Showtime, Hotels.com, Microsoft and moreCampaign responsibilities include kick off calls, scope of work contract and negotiations, production timelines, attending production shoots, approvals & asset delivery, monitor campaign performance and post campaign wrap decks to share performance highlights, learnings and future recommendations

New York, New York

New York

Managed campaigns for the entirety of their lifecycle: organized internal communication to respond to RFPs, lead correspondence between clients and video production team during post-sale, coordinated tag & asset delivery between client and ad operations, shared reporting with clients to ensure delivery Worked primarily on beauty & fashion clients such as Lord & Taylor, and kept up with industry trends across the vertical, digital advertising and legal to ensure the highest quality campaign possibleLead communication with talent managers in securing influencers for branded content, inclusive of talent selection, negotiations and co-working with legal for contract outlines

Chicago, Illinois

Spearheaded the sales planning operation: built media plans, organized decks, managed inventory within CRM (Netsuite) and briefed post-sale teams when insertion orders were signedBuilt and established publication’s standard rate card based on current products, inventory and competitive industry pricingManaged media only campaigns: lead client communication, organized tags and coordinated set up and delivery with ad operations

Greater Chicago Area

Built media plans for new business proposalsQAed and sign insertion ordersWorked closely with ad ops team to organize campaign assets

Coordinated all social media executions of corporate marketing and e-commerce campaigns: representation of social team for internal marketing campaign kick offs, worked with creative teams on timelines and deliverable to build social campaign, delivered assets, recap report and future recommendationsPartnered with vendors to create social media campaigns on Walgreens social platforms: organized assets, ad spend and analytics reporting