Marissa Podszus Email & Phone Number

Remote

Remote

• Developed individual pillars and all-up framework to guide communications strategy for more than five executives across verticals (Global Partner Solutions, Marketing & Operations, and Worldwide Small and Medium.
• Established C-suite executives as thought leaders in their industries while supporting Microsoft's brand objectives and narratives, increasing following by 51% year over year and impressions by 180%.
• Implemented systems to make content more accessible on platforms, such as alt text on images,writing up srt files to generate video captions, etc.
• Composed compelling and informative pieces on skilling, sustainability, partnerships, and the intersection of technology and human connection.
• Organized and collaborated with Microsoft partners and internal team members to launch a 'Partner Possible' video series.
• Produced and executed an employee advocacy program. I helped leadership teams attract and retain top talent by communicating value alignment and work culture environment.

Remote

• Oversaw the creation and promotion of strategic content (guides, landing pages, blog posts, infographics, videos, and more) to attract, convert and retain customers while ensuring accessibility.
• Executed email and social campaigns that increased daily website and social feed visitors.
• Coordinated and curated visual communications to align with national marketing initiatives.
• Captured and nurtured leads through a segmented, multichannel strategy, including gated content, drip campaigns, paid social, and CRO.
• Streamlined processes, implemented systems, and automated workflows to ensure efficiency and a quality client experience.

Pinehurst, NC

• Produced and maintained visual assets for small businesses to inspire customers, boost traffic and assure brand consistency.
• Conveyed brand value through intentional and quality imagery.
• Leveraged Adobe Creative Suite to create content and graphics aligned with the company brand, marketing campaigns, and social media strategy.
• Provided engaging copywriting to captivate the target market and increase SEO.
• Managed promotional tactics like email, social, and display to drive consumer engagement.

Master Of Science In Business Analytics, Msba

Activities and Societies: Student Advisory Council

Bachelor Of Science (Bs), Business Administration And Management, General, Cum Laude

Activities and Societies: National Society of Leadership and Success