Marissa Mcginty Email & Phone Number

Houston, Texas

Houston, Texas Area

Greater Los Angeles Area

Houston, Texas Area

Support the process to develop, create and deliver a variety of automotive solutions through direct marketing and direct mail products Sell automotive total marketing program to dealer groups and individual dealers to meet strategic goals Administer programs with existing clientsProvide management with essential sales informationSupply field sales, service, and administrative support, sell/service accounts, and maintain the client base (78+ accounts over 3 states)… Show more Support the process to develop, create and deliver a variety of automotive solutions through direct marketing and direct mail products Sell automotive total marketing program to dealer groups and individual dealers to meet strategic goals Administer programs with existing clientsProvide management with essential sales informationSupply field sales, service, and administrative support, sell/service accounts, and maintain the client base (78+ accounts over 3 states). Convey/sell/implement program upgrades to clients. Service the programs. Conduct overview and one-on-one meetings with clients to encourage full utilization of the direct marketing programs. Fully coordinate and communicate actions with Regional Director and all regional clients. Show less

Account Services TeamAdminister national, regional, and individual GST direct mail marketing projectsCoordinate direct marketing programsEnsure accurate and timely mailings to meet monthly deadlineOrganize programs and projects, including:TimelinesCoordinate database and materialsEach Dealer's Personalization Panels and imagesSpecial projects Manage Gulf States Toyota monthly marketing plan for 154 dealersEducate and consult with clients about promotions… Show more Account Services TeamAdminister national, regional, and individual GST direct mail marketing projectsCoordinate direct marketing programsEnsure accurate and timely mailings to meet monthly deadlineOrganize programs and projects, including:TimelinesCoordinate database and materialsEach Dealer's Personalization Panels and imagesSpecial projects Manage Gulf States Toyota monthly marketing plan for 154 dealersEducate and consult with clients about promotions and programs to enhance their businessConduct E-enroll training to new Service ManagersResponsible for daily and monthly reporting on dealer participationSubject matter expert in GS Marketing programsMeet or exceed monthly goal (700,000 average mail count)Develop and maintain successful relationships with outside sales team and DSPMsKey AccomplishmentsExceeded monthly goal by enrolling GST dealers in over 1 million mail pieces for the first time in GST history on two separate occasions.Implemented a checklist process that the account services team could use to minimize information error on custom campaigns.Created and executed a monthly email notification in HTML format communicating to dealers their monthly marketing plan and deadlines. Show less