Marit Veenstra
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Marit Veenstra Email & Phone Number

Freelance Brand Strategist and Project Manager at HMT - Healthy Marketing Team
Location: Madrid, Community of Madrid, Spain 12 work roles 3 schools
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Role
Freelance Brand Strategist and Project Manager
Location
Madrid, Community of Madrid, Spain

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Marit Veenstra is listed as Freelance Brand Strategist and Project Manager at HMT - Healthy Marketing Team, based in Madrid, Community of Madrid, Spain. AeroLeads shows a matched LinkedIn profile for Marit Veenstra.

Marit Veenstra previously worked as Founder | Nutrition-Driven Brand & Innovation Strategist at Made With Purpose. and Advisory Board of PBFA and PBFI International Programs at Plant Based Foods Association. Marit Veenstra holds Master Of Science - Msc, Health Food Innovation Management from Maastricht University.

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HMT - Healthy Marketing Team

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About Marit Veenstra

With a BSc in Nutrition & Dietetics and an MSc in Health Food Innovation Management, I am passionate about making healthy, sustainable choices the norm. My mission is to bridge the gap between scientific insights and consumer needs, combat misinformation, and promote a transparent, consumer-centric food industry.In my work, I’m not just envisioning a healthier, more sustainable future—I’m making it a reality. By combining nutritional expertise with strategic brand innovation, I develop brands & products that break the barriers between people and better nutrition, making healthy and sustainable choices accessible and relevant to today’s demanding consumers. My focus is on elevating brands across diverse food and supplement categories, from plant-based alternatives to mental well-being and dietary supplements, transforming innovative ideas into market-leading successes.Experience:* Collaborated with 50+ food & supplement brands across 20 countries* Part of advisory boards for the Plant-Based Foods Institute and the Freedom Food AllianceExpertise:* Nutrition & Health Trends* Consumer Insights* Purpose-Driven Brand Positioning & Strategy* Nutrition-Led Innovation & Concept Development* Storytelling & Health Benefit CommunicationLet's shape the future of nutrition & health, where purpose drives every decision and health and sustainability lead the way. ​

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HMT - Healthy Marketing Team
Hmt - Healthy Marketing Team
Freelance Brand Strategist and Project Manager
Madrid, ES
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12 roles

Marit Veenstra work experience

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Founder | Nutrition-Driven Brand & Innovation Strategist

Current

Strengthening Your Nutrition & Health Brand to Lead the Way At Made with Purpose, we’re not just imagining a healthier, more sustainable future—we’re making it a reality. Our mission is to bridge the gap between consumers and superior nutrition by blending nutritional expertise with consumer insights and strategic brand innovation. We elevate brands in the nutrition and health market by creating innovative, nutritious products that make healthy and sustainable choices more accessible and relevant to today’s demanding consumers. From identifying and understanding your target consumer to crafting innovative, nutritious product concepts, we transform your vision into a standout brand and market-leading concept. Let's shape the future of nutrition & health, where purpose drives every decision and health and sustainability lead the way. ​How I can help:NUTRITION & HEALTH TRENDS, CONSUMER INSIGHTS​PURPOSE-DRIVEN BRAND/PRODUCT POSITIONING & STRATEGYNUTRITION-LED INNOVATION STRATEGY & CONCEPT DEVELOPMENT STORYTELLING & BENEFIT COMMUNICATION ON PACK www.foodmadewithpurpose.com

Dec 2020 - Present

Advisory Board Of Pbfa And Pbfi International Programs

Current

Verenigde Staten

Advisory Board of PBFA and PBFI International Programs. The Plant Based Foods Institute is a non-profit organization focused on identifying and implementing strategies to help businesses drive a shift to a plant-based food system. The Institute believes that businesses are key drivers of food system transformation. Plant Based Foods Institute is a sister organization to the Plant Based Foods Association. (https://pbfinstitute.org)

Apr 2024 - Present

Ambassador - Foodtech 500

Current

The FoodTech 500 Ambassador Program is a collaboratory of leading FoodTech innovators, including entrepreneurs, investors, and journalists, each bringing their unique insights to spotlight the Agri/ FoodTech industry's rising stars.

Oct 2024 - Present

Advisor

Current

At The Freedom Food Alliance, we're dedicated to combatting misinformation in the industry and empowering individuals with the best science and expert alliances to drive meaningful societal change.

May 2024 - Present

Freelance Brand Strategist & Project Manager

Current

• Working with international and local companies (FMCG, SME’s and start-ups) with a focus on food, health and sustainability• Brand positioning, Brand Strategy, Brand Innovation, Innovation Strategy, Concept Development • Market Research, Consumer Research, Trend Analysis• Marketing Activities, Marketing Plan, Brand Activation Strategies, Social Media Content, Webinar, Conferences

Jan 2021 - Present

Insight Consultant

Netherlands

Jul 2020 - Jan 2021

Graduate Research Intern & Insight Consultant

Malmo, Sweden

Master thesis about food choice motives in relation to frozen ready-to-eat meals.

Jan 2020 - Jul 2020

Co-Founder

Food blog with the aim to inspire and motivate our followers to live a healthier life. We do this by providing them healthy, tasty and cheap recipes, tips and tricks! On our website, you can also find blogs about trending topics related to food, sport and lifestyle. Our goal is to translate and transform scientific evidence into interesting and easy readable blogs.www.aboutfood-ma.comwww.instagram.com/aboutfood_ma/?hl=nl

Jul 2019 - 2022

Thrifty Bites

Venlo, Limburg, Nederland

During the New Venture Creation course, I developed the products of 'Thrifty Bites' together with fellow students. Thrifty Bites are convenient snacks, including crackers, cookies and muffins, made of orange peel and pulp. Our main objective was to fight food waste by using products that would otherwise be thrown away, such as orange peel and pulp from juice machines and industries.With Thrifty Bites, we won the New Venture Creation competition, where we presented our project to potential investors. Curious? Please take a look at our website: www.infothriftybites.wixsite.com/website

Oct 2019 - Dec 2019

Internship Merchandising & Sourcing - Meal Solutions

Zaandam

Product management & product development internship containing the following key responsibilities:- Coordinating product development processes - Planning and organising the entire process, in line with critical commercial priorities- Setting up product tests to monitor the quality of the products- Guiding and managing suppliers in the development process of new & existing products.

Feb 2018 - Sep 2018

Bachelor Thesis

Leeuwarden En Omgeving, Nederland

Research about the health aspects, functionality and application of wheat bran, by conducting literature research, market research & consumer research.

Sep 2017 - Feb 2018
3 education records

Marit Veenstra education

Master Of Science - Msc, Health Food Innovation Management

During this master, I obtained knowledge and brought this into practice (through NPD projects), with the main focus on the following.

Bachelor Of Applied Science - Basc, Dietetics/Dietitian

Specialisation in Food & Business Within this direction, I obtained knowledge about the work of the dietician in business. This included.

Havo, Cultuur En Maatschappij

Drachtster Lyceum

With biology and mathematics A as subjects of choice

FAQ

Frequently asked questions about Marit Veenstra

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What company does Marit Veenstra work for?

Marit Veenstra works for HMT - Healthy Marketing Team.

What is Marit Veenstra's role at HMT - Healthy Marketing Team?

Marit Veenstra is listed as Freelance Brand Strategist and Project Manager at HMT - Healthy Marketing Team.

Where is Marit Veenstra based?

Marit Veenstra is based in Madrid, Community of Madrid, Spain while working with HMT - Healthy Marketing Team.

What companies has Marit Veenstra worked for?

Marit Veenstra has worked for Hmt - Healthy Marketing Team, Made With Purpose., Plant Based Foods Association, Forward Fooding, and The Freedom Food Alliance.

How can I contact Marit Veenstra?

You can use AeroLeads to view verified contact signals for Marit Veenstra at HMT - Healthy Marketing Team, including work email, phone, and LinkedIn data when available.

What schools did Marit Veenstra attend?

Marit Veenstra holds Master Of Science - Msc, Health Food Innovation Management from Maastricht University.

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