Maritza Ortiz Email & Phone Number

Guatemala

Responsible for growing and maximizing the potential of MAIA’s donors. Coordinate MAIA’s fundraising efforts and lead the design, execution, and supervision of the annual development plan. Steward major donors while connecting and engaging new ones. • Strategically network relevant spaces in the US to promote MAIA, focusing specifically on opportunities for new donor engagement.• Be the primary relationship manager for all Major Gifts donors. • As part of the annual development plan, manage the major gift stewardship calendar and tracking for the MAIA team. • Design, promote, and operate exclusive trips to Guatemala for major donors and prospects.• In collaboration with the Executive Director, support the Board of Directors with efforts to engage their networks around MAIA.

Antigua, Guatemala

Responsible for all B2B marketing activities, including digital, direct, and relations marketing. Maintained effective internal communications to ensure all departments are informed of marketing goals and activities. • Brought $17- $19MM worth of inquiries annually. Worked with the sales department to ensure a minimum of 32% conversion rate.• Communicated regularly with top client companies to develop strong connections, ensure needs are met, and foster client loyalty.• Served as the liaison between client companies and Viaventure’s sales, logistics, and accounting departments to ensure the timely resolution of issues.• Attracted new clients by promoting destinations and Viaventure services and experiences at travel shows and sales calls.• Designed, planned, and executed familiarization trips aimed at increasing clients’ interests in Central American destinations.• Created and managed the company’s marketing budget.• Worked with graphic design agencies and copywriters to create a wide range of digital and printed marketing materials.

Antigua, Guatemala

Oversaw the overall administration, program implementation, and fundraising activities for the association. Served as a liaison between donors and other grassroots educational projects. Reported directly to the Board of Directors. • Supervised two offices located in Antigua and Cobán and worked with nine staff members to ensure that CasaSito’s mission was fulfilled through its programs.• Worked closely with the association’s founder to achieve annual fundraising goals through individual donors, grants, online giving campaigns, and events.• Managed a $350-$400K annual budget responsibly and effectively, always operating within the approved budget and maximizing resources. Managed a $350-$400K annual budget responsibly and effectively, always operating within the approved budget and maximizing resources.• Prepared and submitted all donor reports. Maintained consistent and timely communications with the donor base.• Communicated with the Board regularly, providing all information necessary for the Board to make appropriate decisions. Submitted annual budget and quarterly financial reports.• Led the implementation of evaluation systems to measure the effectiveness of CasaSito’s programs, resulting in more knowledge-based, results-oriented, and effective programs.• Guided the re-structuring of the association to better define staff responsibilities and goals and create a more cohesive mission and vision.

Atlanta, Georgia

Led regional implementation of culturally-sensitive programs in the African-American and Hispanic/Latino communities to increase awareness about the risk of cardiovascular diseases and stroke and the importance of behavior and lifestyle modification.• Remotely managed and coached a team of up to ten Cultural Health Initiatives (CHI) Directors.• Developed, implemented, and managed affiliate-wide CHI strategies and activities, including the Power to End Stroke campaign and the Search Your Heart education program. In two years, the CHI team recruited more than 3,500 volunteers and registered close to100K people to the Power to End Stroke movement and implemented the Search Your Heart program at 1,300 sites.• Built alliances with community and faith-based organizations to promote effective public education and facilitate community outreach efforts in minority and underserved communities.• Supported the research and writing of grant and sponsorship proposals to obtain funding for CHI.• Prepared and managed the CHI general operating budget and fifteen restricted fund budgets.• Oversaw all grant-funded CHI projects to ensure program and fiscal compliance, evaluation, and reporting.• Served as the Spanish media spokesperson for the Atlanta market.

Atlanta, Georgia

Directed and managed all activities for the Georgia Rising Star Scholarship. Executed outreach and educational programs for Latinx students and their parents via Town Hall Meetings, Steps for Success Saturdays, and other informal events. • Managed all logistics for program delivery throughout the southeast region. Exceeded all other regions in the number of outreach programs executed and number of people in attendance.• Administered all aspects of the $1M Georgia Rising Star Scholarship program.• Established the Hispanic Scholarship Fund (HSF) as a local authority on Latinx education by collaborating with local and regional stakeholders and establishing and maintaining partnership networks.• Worked with school administrators, teachers, and counselors to raise awareness of Latinx educational challenges and opportunities.• Collaborated with college and university representatives to increase Latinx student access to higher education.• Managed grant budget and all sponsored-program budgets.• Developed, planned, and implemented the Summer Leadership Institute for the Rising Star Scholarship scholars.• Presented at professional conferences on topics relevant to Latinx education issues. Topics included: demographics, facts and figures, access and barriers to higher education, empowering students and parents, understanding diversity, HSF, and other resources.• Worked with Spanish media to promote HSF and the importance of a college education.

Directed and coordinated all functions related to the student admission process. Planned and organized the department’s work to meet the institution’s objectives. Assisted in the development, monitoring, and enforcement of academic policies and procedures. Prepared and managed the department’s budget.

Worked closely with the Director of Admissions, Registrar, Counselor, Vice President of Student Services, and Vice President of Instruction to recruit, retain, develop, and graduate NMTC students. Planned and organized activities to encourage student development, foster cohesiveness, and promote student leadership.

Managed and coordinated outreach and activities and developed educational/vocational plans for single parents, single pregnant women, displaced homemakers, and recipients of Temporary Aid for Needy Families (TANF).

Bachelor Of Arts - Ba, Psychology & Sociology

Ms, Professional Counseling

Education record