Maritza Powell Email and Phone Number
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Maritza Powell personal email
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I'm a laser-focused consumer digital marketing leader with 14+ years’ experience leading and implementing innovative digital experiences and revenue-driving initiatives across the consumer, e-commerce, higher education, med-technology, and healthcare industries.
Dexcom
View- Website:
- dexcom.com
- Employees:
- 1001
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Sr. Manager, Digital ExperienceDexcom Sep 2022 - PresentSan Diego, California, UsLeading the consumer digital engagement and support experiences across the US product portfolio; Responsible for Dexcom's owned digital communication ecosystem (web, email, text, in-app), driving lower funnel acquisition, new customer onboarding, support, and retention outcomes through cross-channel orchestration of brand messaging and promotion.
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Marketing ManagerDexcom Mar 2021 - Sep 2022San Diego, California, UsLeading and overseeing our US patient customer lifecycle communication strategy and digital automation efforts. Introduced data driven personalization and advanced experimentation across our email channel, using individual app data and insights to drive product utilization, improve customer satisfaction, and improve customer clinical outcomes.
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Associate Marketing Manager - Digital MarketingDexcom May 2016 - Mar 2021San Diego, California, UsSupporting the Dexcom digital consumer team's lead generation goals and customer retention efforts across web, email, and SMS channels. In 2016, I supported the implementation of Salesforce Marketing Cloud, standing up a robust email automation program and communications for direct customers across key stages of their lifecycle - from acquisition lead nurturing to customer advocacy.
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Marketing Analytics ManagerRauxa Jul 2014 - Apr 2016Irvine, California, UsPreparing analytics and reporting documents for digital marketing campaigns, measuring results and making insightful, results-oriented recommendations that drive key performance goals for clients. website assessments through Google Analytics & Adobe Analytics, KPI definition and measurement framework, tagging Instructions/SDR documents, campaign reporting analysis, and learning agenda A/B testing frameworks. -
Social Media CoordinatorCsuf Mihaylo College Of Business And Economics Jan 2013 - Jun 2014- Led the college’s social media marketing strategy and ancillary online communities in support of the strategic marketing objectives. - Managed public relations/communications with the college’s various constituent groups (e.g. prospective students, current students, alumni and the business community) across college-owned social marketing platforms to increase student engagement and awareness of the brand online. - Reported and analyzed channel performance (social media, web, and email) to inform growth and optimization opportunities.- Planned and executed Facebook and LinkedIn paid social ad campaign to drive Alumni Association awareness and incremental business chapter memberships, resulting in a 10% Alumni Association membership increase. - Increased Mihaylo's social community and engagement by 5% which supported and directly impacted on-campus student participation in student-led organizations and college business development events.
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Social Media Project ManagerSeop Jan 2011 - Jan 2013Irvine, Ca, UsSocial media strategist and campaign manager.Social Media Evangelist working across departments to drive momentum on projects and support social media's inclusion in larger marketing efforts.
Maritza Powell Skills
Maritza Powell Education Details
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California Polytechnic State University-San Luis ObispoBusiness Marketing
Frequently Asked Questions about Maritza Powell
What company does Maritza Powell work for?
Maritza Powell works for Dexcom
What is Maritza Powell's role at the current company?
Maritza Powell's current role is Digital Marketing Leader | Consumer Lifecycle Engagement.
What is Maritza Powell's email address?
Maritza Powell's email address is mg****@****uxa.com
What is Maritza Powell's direct phone number?
Maritza Powell's direct phone number is +171442*****
What schools did Maritza Powell attend?
Maritza Powell attended California Polytechnic State University-San Luis Obispo.
What skills is Maritza Powell known for?
Maritza Powell has skills like Social Media Marketing, Online Marketing, Social Media, Email Marketing, Google Analytics, Digital Marketing, Marketing Strategy, Marketing, Online Advertising, Social Networking, Advertising, Web Analytics.
Who are Maritza Powell's colleagues?
Maritza Powell's colleagues are Rico Garcia, Todd Kirschen, Inga Von Wellsheim, Fallon Moore, Marvis Stewart, David Miller, Aurelija Berankienė.
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