Marium Afzal Email & Phone Number

Abu Dhabi, United Arab Emirates

Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates

o Creating engaging content, including social media posts, reels, blog posts, infographics, and videos, to increase brand awareness and engagemento Overseeing the school's social media accounts on Instagram and Facebook, growing followers by 25% and increasing engagement by 100%o Collaborated with cross-functional teams inside the school and regional.

Pakistan

• Worked in liaison with the Global and Regional Team as the local client service executive for Brand Strategy development, Brand Health Tracking and Creative Development testing for clients including: o Nestle- UHT, Tea.

Karachi

• Handled the media planning department with annual billing of more than PKR 900 Million
• Strategic Media Planning of clients like Sandoz, Lucky Cement, Dollar Industries, Nivea, Al Baraka & others.
• Helped a 10% business increase by boosting existing clients’ investment in digital media
• Actively involved in business development efforts devising competitive pitches to prospective clients

- Responsible for Strategic Media Planning functions of British Council - Managing media planning for Faysal Bank- Taking care of McDonald's Pakistan's electronic advertising- Assisting in strategic media planning of L'Oreal Pakistan including brands like Maybelline, Garnier & L'Oreal Paris- Regularly involved in branded content development to maximize.

- Media planning & strategy formulation of Lakson Group for brands including Colgate Toothpaste, Palmolive, Brite, Max Bar, McDonald's, etc. - Strategic media planning functions of Samsung Electronics- Close collaboration with relevant brand managers & creative agencies for a richer understanding of brand objectives - Collaborating with various media.

* Since the Marketing Department was responsible for rebranding of the entire Bank’s documentation and collateral, I had the unique experience of watching the bank go through a change in philosophy and thinking, apart from just colors, image and logos.* Everyday jobs including handling business mails, writing product briefs, handling invoices and.

Mba, Marketing

Activities and Societies: Member of Economics Society (Egalitarians), Served as Head of Creative Writing in Literary & Public Speaking.

Education record