Responsible for the overall growth strategy and leading the implementation through our sales, marketing and customer service operations at our HQ in Norway and through our 7 subsidiaries abroad. Sleipner is a fast growing, Norwegian technology-driven company, focused on creating world-leading products and solutions of uncompromised quality to improve safety and comfort at sea. Our dedication to boating and innovation ensures that our products are the benchmark for the industry, today and tomorrow. This has lead to a more than 85% growth over the last 5 years. The Sleipner Group is privately held, employs about 220 people and has an annual turnover of approx. NOK 770 millions. Our products are sold worldwide either directly to boat builders or through a network of dealers, subsidiaries and distributors.

Helping clients with their digitization of the sales and marketing processes, improved customer journeys and better alignment of sales and marketing. I secured significant growth in my relatively short amount of time at MarkedsPartner by signing long term agreements on strategy development and outsourcing of marketing services to some of Norways top brands, including Mills, Komplett, Viking Footwear, Sleipner Group, BraBank ASA, Pareto Bank ASA and more. Co-owner and part of the management team. I left MarkedsPartner to work full time for my client Sleipner Group.Markedspartner is a data driven sales and marketing agency, with offices in Oslo and Sarpsborg. Annual turnover of NOK 65 mill (2018) with strong profitability.

Responsible for leading and restructuring the global marketing organization of Jøtul Group following the acquisition of some competing brands. Installed significant cost efficiencies and created an arena for cross boarder cooperation between the sales subsidiaries and individual brands. Shifted the marketing footprint from traditional printed media towards digital opportunities and social media marketing. Contributed to successfully return Jøtul Group to a steady market share growth from 2013 by implementing new brand and product strategies, focusing on differentiated strong brand images and a portfolio of high-quality products designed to address the varying needs in key regions. This played a key role in the turnaround which led to Jøtul Group delivering a positive EBIT in 2015, for the first time since 2010. The rebranding and repositioning project won us a nomination as “brand builders of the year” in Norway and secured several communication awards. Reporting to the group CEO and board member of Jøtul Group subsidiaries in Europe and North America.Jøtul is one of the world’s oldest producers of stoves, inserts, and fireplaces. Built on 165 years of proud Norwegian heritage, Jøtul produces cast iron and metal sheet stoves, inserts, and fireplaces fueled by wood, gas, and pellets. Jøtul Group products are distributed in 45 countries and 6 continents through exclusive and multi-brand specialty dealers, establishing the Company as a leading global brand in the market.

Leading two of our business units, I was responsible for sales and marketing activities towards our specialist dealers in Central Europe and took on the Swedish sales organization from 2011. The position had 10 direct sales representatives reporting into it, who again covered approximately 350 dealers. From 2008 to 2011 we strengthened our market share by 41% in Central Europe. In addition I was directly responsible for sales, market development and negotiations with the Jøtul Group importers in Eastern Europe, organized in two separate business units.P/L responsibility with documented improvements of market shares and profitability in all markets whilst administrating a sales budget of approximately NOK 200 mill. Member of the Group management team.

Scan A/S is a subsidiary of Jøtul Group, located in Odense, Denmark. The organization is a full-service organization including a manufacturing lean setup and is distributing stoves and fireplaces all over Europe. Scan is representing a strong brand of Danish design products within the Group and in the industry.

Norwegian Rooms is a cluster program for the furniture and interior business in Norway, with focus on innovation, communication and internationalization of the Norwegian furniture and interior business. The program is supported by Innovation Norway, The Research Council of Norway, SIVA and others.

Brasvarmeforeningen represents the public interests of a cluster of manufacturers of products related to the hearth business in Sweden.

Subsidiary of Jøtul AS with about 40 employees, specialized in manufacturing accessories for the hearth industry. Also responsible for sales of Jøtul Group products in Poland, Ukraine and Belarus.

The position reported to the managing director and was a member of the management team. Broad responsibilities in a turnaround process concluding with a restructuring of the company, downsizing 20% of the staff and becoming profitable in year two. At Scan I was responsible for setting a new course for the product portfolio, marketing and communication platform, including logo and corporate identity. Functions reporting to this position included; customer support team, marketing functions, webmaster, production planning, logistics, warehouse and packaging.From August 2007 I also took on the sales organisation in Central Europe in addition to my previous tasks.Scan AS was purchased by the Jøtul Group prior to me moving down and an important side task was to facilitate the incorporation of Scan into the Jøtul Group and assist the managing director when needed. Main tasks included financial reporting and budgeting systems, in addition to best practice sharing both ways.

Responsible for export sales, budgeting, manufacturing and financial forecasts, market development and sales activities. Strong growth in net sales and EBITDA margins in 06.

Captain on various private yachts in the period from May to September to finance my studies. Probably the worlds best summer job.