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* Established the official go-to-market strategy for sales & client partnerships.* Initiated a plan for identifying achievable opportunities for business development.* Optimized a comprehensive service portfolio and pricing structure.* Developed strategic prospecting methodologies; leveraging Winmo, Apollo.io, and LinkedIn.* Cultivated a growing commission-based sales team to maximize outreach and implemented a referral rewards program.* Spearheaded category analysis to develop a unique and compelling brand position.* Crafted persuasive messaging guidelines for uniform implementation across main website, landing pages, client interactions, email marketing, and paid social.* Devised a comprehensive monthly sales calendar to strategically aligned outreach based on identified client opportunities and quarterly revenue targets.

* Managed a client base of 325+ national brands across the Western United States.* $5M+ annually in sales revenue from print, digital, social, experiential and eComm programs.* Built sales strategies that broke new business, increased YOY revenue growth, and secured leading market share for 5 consecutive years.* Exceptional attention to detail and skill in managing revenue pipelines, including annual forecasting & projections, quarterly roadmaps, and monthly estimates.

* 2015 Salesperson of the Year* Q1 2015 Salesperson of the Quarter* Managed West Coast & Pacific Northwest territory, overseeing 2 Sales Directors.* $10.7M in annual revenue across all platforms: print, digital, social, eComm, and sponsorships.* 886% growth in digital revenue from $223K in 2014 to $2.2M in 2016.* Achieved and sustained #1 share in territory, reversing an inherited 5-year decline.* Secured #1 SOM from Apple, BCBG, Dutch LLC, True Religion, Urban Decay, JBrand, Lexus, Ugg Australia, Levi’s, Amazon, while also winning new business from numerous other major clients.

* 2014 Salesperson of the Year* Launched the first-of-its-kind eComm platform: LuckyShops.com* 193% increase in digital revenue, and 120% increase in print revenue.* $2M in new revenue by bringing in 12 new accounts, including: Guess, Nissan, OPI, Sexy Hair, Aloxxi, Apple, AG Jeans, Amazon Fashion, Allergan, bebe, Tacori, and American Spirit.

* 2011 Salesperson of the Year* Q1 2011 Salesperson of the Quarter* Q4 2010 Salesperson of the Quarter* Delivered print & digital market share leadership across denim, fashion and beauty business throughout the West Coast and Pacific Northwest.* Consistently secured #1 SOM from core accounts including Nike, Guess, Neutrogena, Quiksilver, Ugg Australia and Levi’s.* Broke new business from brands including Intel, Microsoft, Gap and adidas.

* 2004 Salesperson of the Year* 65% growth in the West Coast and Southwest territory, breaking new business on Guess, BCBG, bebe, Nestle, MasterCard, JCPenney, and Sally Beauty.* Consistently secured #1 SOM from accounts including Neutrogena, Allergan, Paul Mitchell Systems, Smashbox, Kinerase, and Sexy Hair.

* Grew business by 15% year over year.* Brought in 26 pages of new business.* Grew business across core accounts including P&G, Lycra, Reebok, Tommy Hilfiger and K-Mart.

* Recognized by AdWeek in October 1999 as one of 10 Top Producers in Print Advertising Sales.* Salesperson of the Year in 1998 & 1999* Responsible for 6 Sales Managers and $33MM in annual net revenue.