Mark Argyle Email & Phone Number

Redmond, Washington, Us

Lead the development and implementation of Azure go-to-market strategy for the Cloud Service Provider (CSP) program, working in close collaboration with cross-functional teams, including engineering, finance, legal, marketing, channel partners and customers. Act as a trusted advisor and subject matter expert, guiding various teams within the company toward a unified cloud strategy.Develop the margin strategy for Azure in the CSP program, Including AI product offers. Engaging with stakeholders to gather feedback insights, ensuring alignment with our collective vision. Utilize this input to create strategic business cases that articulate the value proposition of our Azure vision, presenting them to senior leadership across segments to secure buy-in and approvals.Foster an inclusive team mindset, collaborating with enthusiasm, drive, and passion to deliver exceptional customer outcomes. ACCOMPLISHMENTSDevelop executable CSP program Azure strategies for policy, pricing and go-to-market that leverage our extensive partner ecosystem, driving significant revenue growth for AI services, including cloud and SaaS applications. Create and drive adoption of strategic programs and pilots within specific partner segments, like ISV's, Digital Natives, SI's an MSP's.

Atlanta, Georgia, Us

Lead product management strategies, core marketing initiatives, and business development. Manage hybrid IT product roadmap, ensuring the development and testing of high-quality, high-value products and services that can be successfully messaged to target consumers through omni-channel marketing. Lead initiatives to increase brand awareness and marketing development funds and P&L. Strong focus on demand generation, buyer persona, marketing data analytics, sales training, video production, strategic message comprehension, and key content creation, including case studies, blogs, white papers, and press releases. Key member of the leadership team and strategic advisor to the CEO, and other executives. Ideate, launch, and facilitate quarterly advisory boards and forums for C-Suite within the IT industry (CIO, CISO, CEO, etc.). Direct a team of digital marketers and business development reps, leading strategic marketing and sales initiatives. Led the marketing and business development growth efforts that resulted in a Private Equity acquisition of the company. Continue to lead the organic and inorganic growth under new leadership.ACCOMPLISHMENTS- Generate over $100 million in revenue through partnerships with mid-market and enterprise clients.- Implemented marketing automation program, resulting in over 10:1 return on marketing investment - Increased total revenue by 25% from net-new sales driven by digital marketing campaigns & events- Increased partner Market Development Funds (MDF) by over 100% resulting in millions in net-new annual revenue- Initiated and managed quarterly client forums that helped to penetrate new markets and led to tens of millions in new revenue each year- Spearheaded the go-to-market strategy of the cloud services and managed services product portfolios, generating tens of millions of dollars in recurring revenue

Dallas, Tx, Us

Consulted with Fortune 500 companies to shape and design customized cloud and hosting implementation strategies. Supported direct and overlay sellers by presenting and driving solutions to close.ACCOMPLISHMENTS- Partnered with the product marketing group to develop innovative strategies for enterprise customers to grow the cloud services portfolio, resulting in increased sales of over 100%- Developed and implemented a customer discovery workshop, leading to a 50% increase in product sales - Created and conducted quarterly training and development sessions for the entire 70-employee southeast U.S. region, increasing funnel pipeline by over 100%

Dallas, Tx, Us

Designed and sold hosting, application, and security services throughout the Southeast Region to Fortune 1000 customers. Directly interacted with multiple customer stakeholders to identify opportunities and drive solutions to close. Solutions encompassed AT&T’s portfolio of hosting, application, and security services, some of which included: server virtualization, utility computing, managed storage, SAP, Oracle, PeopleSoft, IBM WebSphere, firewalls, intrusion detection and prevention, and email/web security.

Dallas, Tx, Us

Designed and project managed the implementation of custom and complex telecommunication voice and data designs to the top 100 of the Fortune 500 companies, some of the largest DSL and Ethernet implementations in the BellSouth territory

Dallas, Tx, Us

Marketed and sold strategic telecommunication products and services to Fortune 500 enterprise customers across multiple industries

Mba, Business Administration

Bs, Environmental Management And Economics